ethiopia targets massive boom in tourist arrivals _ east & horn africa
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Ethiopia targets massive boom in tourist arrivalTRANSCRIPT
3/30/2016 Ethiopia targets massive boom in tourist arrivals | East & Horn Africa
http://www.theafricareport.com/East-Horn-Africa/ethiopia-targets-massive-boom-in-tourist-arrivals.html 1/3
NEWS EAST & HORN AFRICA ETHIOPIA TARGETS MASSIVE BOOM IN TOURIST ARRIVALS WED, 30 MAR 2016
FILE PHOTO©REUTERS
This sector will generate foreigndirect investment and foreigncurrency and create job
opportunities
Posted on Monday, 05 October 2015 11:20
Ethiopia targets massive boom in touristarrivals
Ethiopia aims to triple its
number of foreign visitors to
more than 2.5 million by 2020,
making tourism a pillar of one
of Africa's fastestgrowing
economies.
Buoyed by huge spending on
infrastructure and an expansion of
its services and agricultural sectors,
Addis Ababa expects annual
economic growth of around 11
percent for the next five years.
Though lacking the palmfringed beaches and safari
trails of neighbouring Kenya and Tanzania, the Horn
of Africa country boasts magnificent terrain and a
fascinating imperial past.
Visitor numbers have risen at least 10 percent a
year for the past decade, albeit from a very low
base.
More than 750,000 tourists came during fiscal year 2014/2015, generating $2.9 billion for the economy, said Culture
and Tourism Minister Amin Abdulkadir.
"There is a lot of demand in terms of bookings and investment plans. Our target is to receive more than 2.5 million
in five years time," he told Reuters in an interview.
"This sector will generate foreign direct investment and foreign currency and create job opportunities, as well as
contribute to imagebuilding."
Hilton Worldwide Holdings signed a management deal on Wednesday to open its first hotel in Ethiopia in more than
four decades, while subSaharan Africa's first Marriottbranded serviced apartments have also been unveiled in the
capital.
Sheraton, Radisson and Golden Tulip are among a handful of global groups already operating, and U.S. chain Best
Western International Inc, France's AccorHotels and Ramada say they are also working on new projects.
Ethiopia's target for 2020 looks modest, however, in comparison to that of Egypt, where 9.9 million tourists visited
last year.
"We are a peaceful and stable country. Plus, we have the right policies and strategies," said Amin. "It will not be
long before we reach the levels of our neighbours."
Tags:Ethiopia Hotels Infrastructure Tourism
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3/30/2016 Ethiopia targets massive boom in tourist arrivals | East & Horn Africa
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