Organizations don’t tweet, people do �

euansemple.com�

There has been a fundamental shift in the way we do business. Driven by online social networking tools such as YouTube, Facebook and Twitter, how we communicate with stakeholders and how we organise ourselves to produce those messages has changed forever.  ��Euan Semple, author of “Organizations Don't Tweet People Do” examines what these changes mean for people in business, how they represent a new wave of exciting opportunities for 21st century organisations and what lies in store for managers and the role they will play in the future of work.�

“Globally distributed, �near instant, �

person to person �conversations.” �

�- Cluetrain �

�

Markets are conversations�

It’s not about the technology�

Conversations �between equals�

We need more rubbish�

Where am I?�

Photo by 'No Matter' Project - http://flic.kr/p/4EmNbF�

Photo by Stephen Barnett - http://flic.kr/p/MVkP3 �

Trojan Mice�

Don’t feed the troll�Photo by Antonio CE. - http://flic.kr/p/3cxWAA �

Photo by James Nash (aka Cirrus) - http://flic.kr/p/8TCPdU �

The intensity of the �mundane�

�_ Rob Paterson �

�

Your staff are your �best advocates�

No good being 2.0 outside when you’re not

even 1.0 inside�

It’s all about the customer�

Thanks �

euansemple.com�@euan �