Automated Tagging and Metadata Management

with SharePoint 2010Thomas Mueller

Business Development Manager B-S-S Business Solutions GmbH

Who we are.• Independent software

and consulting company• Founded 1999• 32 employees• Headquarters Eisenach and offices in

Dresden and Mannheim

Die Wartburg in Eisenach …

Our Portfolio.

Context Aware Information Management

Context Aware Information Management

Search Optimization

Online Channel

Optimization

Document ManagementOptimization

KnowledgeManagement &Collaboration

Challenge Enterprise Search.

We need to find • The right information• In the appropriate Context.• With a high Relevance.• Very Fast.

It works on the Internet, there is a mass of technology – so it seems to be easy.

Good Internet Search.

Want to buy a mobile phone in Dresden.

• Location aware• Search scenario

aware

Good Internet Search.

Need help for doing something.

• Proper selection of document types.

• Search scenario aware.

Internet Search – it works.

• The right information• In the appropriate Context.• With a high Relevance.• Very Fast.

And where do we stand with enterprise search?

Situation in Enterprises.• 26% of working time

for searching of relevant Information

• 3,7h / week not finding• 2,5h / week recreating content

IDC – Hidden Cost of information work

Search is important!

There seems to be a problem.

Enterprise Search - a closer look.• Relevant information are not found• Missing relation between information• Information not available where it is needed

Why it works in the internet?

1. Content Quality

People do a lot of things to make content findable.

SEO

Why it works in the internet?

2. Structured Data

1. Content Quality

Why it works in the internet?

1. Content Quality

2. Structured Data

• Extracted Metadata• Facets• Related Searches• …

Why it works in the internet?

• Enriched Documents• RDFa• Microformats• …

1. Content Quality

2. Structured Data

Why it works in the internet?

3. Technology & Usability

1. Content Quality

2. Structured Data

Why it works in the internet?

3. Technology & Usability

1. Content Quality

2. Structured Data

Beside Search technology we need …

Metadata

Information about the documents

Understand user needs

Understand the content

Data Quality

Good Usability

How metadata is generated.Classic content management approach:

metadata are tagged manually

» Takes much time» Will not even be used » Leads to inconsistent and

heterogeneous data

How metadata is generated.

18

Search engine approach:

extract metadata during indexing.

» Only available during search» No user control» Doesn‘t break the infomation

silos

Search Search Search

Metadata break the silos.

19

Therefore Metadata needs to be

» consistent and specific for the domain.

» Integrated in the process of

content creation.

» Balanced between automated

tagging and user refinement.

19

Search Search SearchContent Enrichment

Integrated within content creation.

Enrich documents

automatically

Effective search and document

management

Create documents

Refine extracted metadata.

SharePoint 2010 document workflow.

beyCoo Content Enrichment

Content Enrichment with beyCoo.• Service for automated Tagging and Metadata Management• Unlock unstructured Content and Data Silos

• Detect, extract and annotate Relevant Terms and Entities• Detect Topics• Cluster, link and rate Content

• Transaction based pricing modell• Plugin for SharePoint 2010

Usage of beyCoo.

• Install SharePoint Plugin

• Or use the beyCoo SDK to develop custom integration

• Use the default 25 Entity Types and Functions

• Or integrate your custom vocabulary

• Use beyCoo on every kind of list in SharePoint

• Use it in custom scenarios like workflows or other CMS

Integrate Configure Use

Configure – Manage custom vocabularies

beyCoo example: Wiki sitesAutomatic extraction of persons, locations

and companies

beyCoo example: upload of documentsAutomatic extraction of persons, locations and

companies

Integrated in SharePoint Metadata Management

Terms can be integrated in the term store automatically.

Folder-Less Filtering with beycoo

Metadaten are available as filter for Navigation

within Item Lists.

beyCoo extends possibilities of search.Metadata can be used as Search

Refiner within search.

Automated Metadata Management - Benefits.

• Increased quality by the use of consistently enriched content

• Contents and documents are better and easier to find and to manage.

• Save costs due to enhanced search and automated content optimizationen.

Thank you!

B-S-S Business Software Solutions GmbHThomas MuellerWartburgstrasse 199817 Eisenach/Germany

Tel. +49 3691 709000Mail thomas.mueller@b-s-s.deWeb www.b-s-s.de

www.beycoo.comwww.queport.com

Microsoft „Partner of the year 2010“ finalist