Construction

What technologies did I use?

• The technology I used in my construction began with Serif Movie Plus X5 for the Preliminary Task. Then the sixth form upgraded their software to Adobe Photoshop CS6 and Adobe Premiere Pro CS6. This upgrade in technology allowed me to enhance the capabilities I have in producing a better, higher quality film, digipak and website.

Serif Movie Plus X5This software was average but it did not help me explore different ways to produce a film and didn’t help me reach my full potential in editing the footage I had gathered. This is because it only gave me basic options for editing, for example:• Cutting and cropping clips• Dissolve fades• Changing the speed of the clips (speeding up or slowing

down the clips)

This made it difficult for me to enhance my editing skills, by different effects and manipulating the colours. However, it allowed me to focus on rhythmic editing and ensure that I chose movement with the camera in the clip selection.

Adobe Premiere Pro CS6

This was a real improvement in comparison to Serif Movie Plus X5, as it had many effects and more precise changes to ensure that I make the best quality video, linking to my genre. Some of the effects I used were:• Colour coding (brightness/contrast/saturation).• A blur effect (POV shots of artist).• Layering (Creating the disoriented ‘boozy’ atmosphere). • Cutting/cropping clips.• Change of speed.

All of these effects were crucial in me creating an effective music video, suited to the correct audience and genre of the track. Also, from the knowledge from the preliminary task, it helped me create rhythmic editing integrated in the music video.

Watching clips to see the right clip to add to my video, then add it to the selection of clips by dragging and dropping the file onto Adobe Premiere CS6 .

Toolbar

Video clip selection Layering, ordering clips. Plus audio control.

The video (all together)

Single clip (cropping clips)

Toolbar for clips (Razor tool)

Effects

Adobe Photoshop CS6

• Adobe Photoshop was relatively had to use at the start, but as I gathered more help and information it soon became easier to use. I used Photoshop to edit my digipak and website images.

• Similarly to Premiere Pro, Photoshop gave me a wide range of effects to use, in order to manipulate images to get the perfect images for my artist. Therefore, this software was crucial in aiding the link to the target audience.

Investigating with a black and white effect

Lowering the brightness, and heightening the contrast

Magic Wand Tool, then erasing the white background to ensure the titles match the

image.

Different fonts (artist and album name) in addition to previous effects.

Gypsy Punk connotations: Font, image, yellow, polka dots.

Contents page- Lower brightness, old fashioned lamp, font same as the

other covers.

Conclusion

• Overall, technologies have been crucial in the development in my productions. They have gave me the ability to explore and test different effects and compare them between each other to get the best looking and most effective media products.