evaluation of questionnaire
TRANSCRIPT
Questionnaire:
Q1) What gender do you think would read a rock magazine?
Male Female
Q2) What is the maximum amount you would spend on a rock magazine? (£)
0-1 1-2 3-4 4-5
Q3) Do you know any sub-genres of rock? If so list them below:
1-____________________________________
2-____________________________________
3-____________________________________
Q4) What colour(s) do you associate with rock?
1-____________________________________
2-____________________________________
3-____________________________________
Q5) Would you prefer a simple magazine layout or a complicated magazine layout?
Simple Complicated
Q6) What type of things would you like to see?
Interviews Competitions Concerts Facts about artists
Q7) Should the magazine be in an old style of a modern style?
Old New
Q8) What should be the main focus of the magazine?
_______________________________________________________________
Q9) Would you suggest a rock magazine to your friends?
Yes No
2) What is the maximum amount you would spend on a rock magazine? (£)
£0-£1£1-£2£3-£4£4-£5
1) What gender do you think would read a rock magazine?
MaleFemale
3) Do you know any sub-genres of rock?
IndieMetalPunkHardcoreGrungePop Rock
4) What colour(s) do you associate with rock?
RedBlackWhiteOrangeYellow
5) Would you prefer a simple layout or complicated?
SimpleComplicated
6) What type of things would you like to see?
InterviewsCompetitionsConcert informationFacts
7) Should the magazine be old or modern?
OldModern
8) Main focus of the magazine
ArtistsInfluences
9) Would you suggest a rock magazine to your friends?
YesNo
1) From question 1 I was hoping to find out who should be the main focus of the magazine. The result that I found was that 100% of the people thought that male should be the ones to read rock magazine or would be the ones who would most likely be the ones to read them. Nothing in this question went wrong, however I am surprised that 100% of people said male and not a single person said female. In terms of target audience the rock genre people think that the rock genre is male orientated.
2) From question 2 I was hoping to find out the price that people would be willing to go to in order to buy a rock magazine. As expected no one wanted to purchase a magazine that was 4-5(£). I was also not surprised that 50% of people would purchase the magazine for 3-4(£) This was actually really surprising because I thought that the majority of people who only
spend 0-1(£) In terms of target audience this shows that the majority of the people who would buy the magazine are possibly in the C1, C2, D segments and most likely won’t be in the E segment. I have determined this by using Acorns, which helps to classify the social class of people.
3) From question 3 I have found out the most popular types of rock sub-genres. In this questionnaire the most prominent sub-genre that was said was ‘Indie’ which shows that ‘Indie’ is possibly if not the