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Evaluation Resources to Drive Your Worksite Wellness Program Toward Greater Success HPLive Webinar October 10, 2014 David Chenoweth, Ph.D., FAWHP

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As today’s worksite wellness practitioners face unprecedented pressure to demonstrate program accountability and impact, evaluation efforts are ramping up in worksites of all sizes. Whether you are simply thinking about how to evaluate, planning an evaluation, or expanding the scope of an evaluation, this webinar highlights two new resources that can enhance your efforts. The first resource is the soon-to-be-released Effective Practice Guidelines report, “Worksite Wellness Evaluation: Strategies for Employers,” published by the SHRM Foundation. The report describes and illustrates how worksite wellness practitioners can use various data analysis and evaluation techniques such as claims data analysis, break-even analysis, benefit-cost analysis, and forecasting in their particular setting. The second resource we’ll discuss is a free Massive Open Online Course or MOOC entitled “Dynamic Strategies in Worksite Wellness Evaluation & ROI,” sponsored by the University of Wisconsin. The MOOC consists of four sessions and will be available entirely online beginning October 20th. This webinar will describe the concept of a MOOC, its flexible format, an outline of the four sessions, and how to register for this no-cost course that has already attracted well over 500 participants.

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Page 1: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Evaluation Resources to Drive Your Worksite Wellness Program Toward Greater Success

HPLive Webinar

October 10, 2014

David Chenoweth, Ph.D., FAWHP

Page 2: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

The Evolution of Worksite Health Promotion

Recreational Benefits

Enhancement

Alcohol Abuse

Treatment

1880’s 1930 1950 1970 1980 1990 2000 2015

Structured Exercise

“Wellness” Programming

Horseback rides, gyms, indoor swimming, etc.

•Pullman •NCR

• Hershey Foods

Employee Assistance Programs

Safety

Occupational Safety & Health Act

•All worksites

•PepsiCo •NASA • Kimberly-Clark • Sentry Ins.

• Quaker Oats • Union Pacific • Steelcase • First Chicago Bank

“Business Strategy”

• Many Fortune 500 firms

Health & Productivity Management

Page 3: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

How can we plan for the future if we don’t understand the past and present?

Page 4: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

2011

SHRM Foundation presents…

Evaluating Worksite Wellness: Strategies for Employers

Sponsored by WellPoint

2014

Page 5: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

  Effective Practice Guidelines (EPG) Series “Evaluating Worksite Wellness:

Strategies for Employers”

Full report: http://www.shrm.org/about/foundation/products/pages

/shrmfoundationepgs.aspx

Page 6: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Table of Contents…

Evaluating Worksite Wellness: Strategies for Employers

Sponsored by WellPoint

Chapter 1 Medical Claims: Analyzing Data and Measuring Risk Factor Costs

Chapter 2 Using Break-Even Analysis to Determine a Payoff

Chapter 3 Using Cost-Effectiveness Analysis to Compare Programming Options

Chapter 4 Using Benefit-Cost Analysis to Determine ROI

Chapter 5 Forecasting to Plan for the Future

Glossary

Page 7: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Preparing an evaluation with value…

  Variable relevant to stakeholders?   Variable tied to your intervention?

  Intervention in place long enough -> impact?   Variable be objectively measured?

  Measurement be reasonably quantified and interpreted?

Page 8: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Assess the scope of your on-site wellness services for evaluation options…

Fitness Center

Biometric screening/

Advanced Lab Testing

Ergonomics/work hardening Hotline

Health Coaching

Online Activities

Incentives

Wellness Programming

Recreation

Page 9: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Assessing…your on-site clinic service line for evaluation options…

On-site clinic treatment

Biometric screening/

Advanced Lab Testing

Diagnostic imaging

Work hardening and Rehab

Ergonomic training &

engineering

Environmental audit – injury prevention

OSHA/NIOSH

Wellness Programming

Workers’ comp

management

Page 10: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Deciding on which programs/policies/incentives are suitable for an evaluation…

10

Wellness Program

Health Plan Policies Culture Incentives Commun’s

Data Collection

Health Coaching

No cost wellness screening

Smoke free, drug free,

safety

Healthy work setting,

clean, safe

Financial Electronic; intranet

Process variables

Lunch ‘n Learns

Waived co-pays for main. Rx

drugs

Healthy food options

Accessible, attractive stairways

Non-financial Word of month

Impact variables

Small group events

Medical self-care

Telecommut-ing

Healthy food options

Newsletters Electronic health record

Online activity tracking

On-site clinic

Flex-time Ergonomic efficiency

Social media platforms

IHDMS

Interactive Kiosk

Health apps

Page 11: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Medical Costs Medical and

Pharmaceutical 24%

Presenteeism 63%

Absenteeism 6%

Short-term Disability 6%

Long-term Disability 1%

Workers’ Compensation

<1%

Source: Hemp, P. Harvard Business Review, October, 2004 11

Chapter 1 Medical Claims Data Analysis and Risk Factor Costing…

Page 12: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Will the new on-line health coaching program break-even?

Will our 2 year –old on-site health clinic break-even by the fourth year of operations?

Is the cost of the 5 minute on-the-job stretching break sufficient to generate adequate back injury cost savings and break-even by the end of the year?

How can we determine if the $20/month wellness incentive will pay off?

Chapter 2 Break-Even Analysis

Page 13: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

WHAT is a Break-even Analysis?

Framework of measurable data designed to determine if, and when

BENEFITS will offset COSTS

Costs Benefits

Page 14: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Can an expanded on-site wellness center break-even… @ 2 years…

Source: C&A client (health care provider > 800 EEs)

Page 15: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Chapter 3 Cost-Effectiveness Analysis

Method Cost # Participants

$ Cost per Participant

# Goals Achieved

$ Per Achieved Goal

On-line $ 500 50 $10 10 $50

Face to Face

$2,000 50 $40 35 $57

Which method of health coaching produces the most impacts at the least expense?

Page 16: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Chapter 4 Benefit-Cost Analysis

What’s the financial value of health status improvements and lifestyle choices?

Page 17: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Program Cost Benefits

Health Status

Health care costs

Productivity

Equipment and Supplies

Staff

Page 18: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Chapter 5 Forecasting to Plan for the Future

What’s likely to occur in the future at current trends?

Participation

Page 19: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Evaluation timeframe…

Page 20: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Questions…

  Is the level of your evaluation activities focused on (a) process, (b) impact, or (c) financial outcome

…or all of these?

  What’s the most common threat/barrier to your evaluation efforts?

  What types of worksite wellness programs and activities do you find most receptive to evaluation?

Page 21: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

How can we drive QUALITY without measurement and evaluation?

Page 22: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

https://www.canvas.net/courses/dynamics-of-worksite-wellness-evaluation-roi

Page 23: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

What’s a MOOC?

Massive Open Online Course Access to large

groups Open access to

anyone; no prerequisites

Online delivery Subject-specific content with

learning objectives

Resources are hosted in

different venues (websites, blogs,

wikis, etc.)

Facilitates asynchronous

interaction between

participants

No cost [Forums, blogs, twitter, etc.]

  Evolutionary spin-off of distance education   Inception in 2011

Page 24: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

University of Wisconsin presents… “Dynamic Strategies in Worksite Wellness and ROI”

Page 25: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Evaluation timeframe… Session 1 Fundamentals of Evaluation

Page 26: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Occupational Medicine & Safety

Biometrics

Medical care claims

Benefits

Safety

Risk Factors/HRA

Condition/ Disease management

EAP and Work Life Health &

Productivity Management

Session 2 - Identifying key data sources/providers…

Page 27: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Session 3 Break-Even Analysis

When will the worksite wellness effort pay off?

Session 4 Benefit-Cost Analysis and ROI

What is the ratio of costs and benefits?

Page 28: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

Well-planned and Stake-holder-Oriented Evaluations Can be a Decisive and

Strategic Advantage

Page 29: Evaluation Resources to Drive Your Worksite Wellness Programs Toward Greater Success with David Chenoweth

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David Chenoweth, Ph.D. Chenoweth & Associates, Inc.

128 St. Andrews Circle New Bern, NC 28562-2907

252-636-3241 www.chenoassociates.com

[email protected]

Thank you!