EVALUATION TASK 5 – HOW

HAVE I ATTRACTED MY

TARGET AUDIENCE

By Alex Harris

INTRODUCTION In order to attract our target audience, we

needed to ensure that firstly our film was the best it could possibly be. This is so that once we attract our audiences, they will directly refer to their friends and recommend that they should watch our thriller, as our primary audience would be very pleased with it.

The use of creativity, originality and our innovative production means ensured that our thriller would be adored by our target audiences. Examples of these aspects are the killer’s profile; and the contracts between the killer and the basketball players.-+-

SCENES THAT ATTRACT AN AUDIENCE In our thriller, we have included a

basketball player, which may attract males as basketball tends to me a sport that boys mostly play.

As well as this, our film is quite intense as you see the killer walking round shooting children. This can be quite intense for the audience and may be a little heavy for a certain younger female audience. I believe you have to be quite mature to understand the film rather than just seeing it as a random guy playing basketball and children being murdered.

By having a good looking teenage male killer will attract a female audience as girls are attracted to films that include good looking men in it.

MISE-EN-SCENE We have a gun in our film which is used to kill

students. Typically this will attract a male audience as they tend to prefer films with guns or action.

Having students in uniform or just students in general will attract those of a similar point of view, in the sense that they also go to school and live a similar life.

Having the setting of a high school already attracts most 15-18 year olds as they are able to see the film, and the film about killings in a school may attract them as they attend school.

Our basketball player being very good helps to attract a male audience as if he was rubbish, the audience wouldn’t take the film seriously. However, it also attracts a female audience. He is similar to Troy Bolton from High School Musical as he also plays basketball and attracts a female audience with his good looks.

SIMILAR CHARACTERS TO AUDIENCE Our thriller basically covers 4 types of

character: The killer, the basketball player, lower year students and sixth form students.

By having the variety of ages of school students it means thriller is more generalised rather than targeting one age.

We employed a teenage boy to be the killer as boys are more intimidating than women. Also, by using a boy aged similar to the audience they could compare themselves to him. It is very easy to identify the protagonist as you have a intimidating male with a gun in hand.

VIOLENCE In our thriller, there is a large amount of

violence and guns. This immediately, attracts a male audience, as it’s commonly known that men prefer tense action thrillers more than women.

The non-diegetic sound over the killings takes away from the harshness that the killer is showing, making it an easier watch from a female point of view.