event giaimaseovamangxahoi 12 2011
TRANSCRIPT
![Page 1: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/1.jpg)
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 2: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/2.jpg)
T ng giám c Digimarketingm n v tiên phong trong
nh v c Ti p th s t i Vi t nam.Chuyên v T v n, ào t o,Nghiên c u th tr ng vàchuy n giao công ngh ti p ths .
S h u và qu n lý h n 2000 tênmi p nh t Vi t Nam(Doanhnghiep.vn,AmThuc.com.vn,BatDongSan.vn,DuLich.vn…)
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 3: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/3.jpg)
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 4: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/4.jpg)
CÁ NHÂNS N PH MDOANH NGHI P
A PH NGQU C GIA
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 5: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/5.jpg)
Tên c a b n luôn xu t hi n trên k t qu tìmki m c a Google.
i b t gi a ám ông.
m i ng i nói v b n.
n b n vào 1 th ng hi u l n h n.
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 6: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/6.jpg)
-T ng lai c a ti p th .- S d ng các kênh k thu t s .- Giao ti p liên t c, hai chi u, a chi uvà mang tính cá nhân.- S d ng các thông tin th i gian th cv hành vi khách hàng và nh ng ph nh i tr c ti p c a h c i thi n và t i uhóa các t ng tác.
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 7: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/7.jpg)
CHÁTBLOG
FORUMEMAIL
WEBSITEMICROSITE
SEODIRECTORY
VBLOGM NG XÃ H I
…………DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 8: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/8.jpg)
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 9: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/9.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 10: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/10.jpg)
AI LÀ NG I ANG TI P TH GI I NH TTRONG CÔNG TY?
CÔNG TY CÓ GIÁM C TI P TH (CMO)?
TI P TH TRUY N TH NG HAY TI P TH S ?
B N CÓ MU N GI M NGÂN SÁCH TI P TH MÀV N HI U QU KHÔNG?
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 11: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/11.jpg)
Tìm ki m thông tin
Tán g u
Mua s m
c bình lu n
Vi t/ cbài Giao ti p trên di n àn
Post/down video
S d ng d ch v
Blogging
K t b n
E-MailMobile
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 12: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/12.jpg)
TH NG HI U=
NH NG GÌ GOOGLE TÌM TH Y
TH NG HI U=
NH NG GÌ GOOGLE TÌM TH Y
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 13: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/13.jpg)
Truy n thông i chúng m t chi uTruy n thông xã h i
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 14: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/14.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 15: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/15.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 16: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/16.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 17: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/17.jpg)
TRUY N THÔNG THÔNGTH NG TRUY N THÔNG M NG XÃ H I
C ch a tinTính ch t m t chi u,L p l i, th t th ng
tNg i tiêu dùng làkhán giTi p th ép bu cThu th p d li u theoth i k
C ch lan truy nTính ch t xã h iC p nh t, th ng xuyênMi n phí, r ti nNg i tiêu dùng là ng itham giaTùy ch n và ti p th chiasThu th p d li u b t kth i gian
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 18: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/18.jpg)
CLICKHERE!
RecommendationsSuggestionsR t 1.0
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 19: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/19.jpg)
19
4Ps
Value Creator Customer
Product
Place
Pricing
Promotion
u nh không cóvòng l p ph n h i.Khó c i ti n và d
oán th tr ng
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 20: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/20.jpg)
permissionprofile
participation
(privacy)
personalization
Copyright Ian Fenwick, 2009
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 21: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/21.jpg)
21
4Ps
Value Innovator Customer
Product
Brand
ng tác ikhách hàng
o ra giá tr to l nvà làm gi m nguy
.
Promotion
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 22: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/22.jpg)
“Biên gi i s hi n nay làtrung tâm c a v tr .Nh ng ng i làm ti pth ph i n m l y c i
này chào ón sn m nh c a th
tr ng.”
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 23: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/23.jpg)
“Hi n nay, t t cchúng ta u lành ng Digimarketer- hay chúng ta nên lành ng Digimarketer”
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 24: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/24.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 25: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/25.jpg)
WHY?
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 26: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/26.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 27: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/27.jpg)
Cho phép giao l u và chia s thông tin hi uqu .Xây d ng lên m t nh danh tr ctuy n.Nâng cao vai trò c a m i công dân:
+ T o l p quan h+ Thúc y s liên k t các t ch c xã h i,+ T o m i quan tâm chung trong c ng ng
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 28: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/28.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 29: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/29.jpg)
Social Media Revolution Video
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 30: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/30.jpg)
u b ng nh ngvideo, hình nh, bàiviêt hài h c,sáng t o,chuyên nghi p.
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 31: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/31.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 32: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/32.jpg)
c x v i êm ái n n i ch ngmu n thi u.
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 33: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/33.jpg)
Ôtô m nh m i xuyên qua núi.
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 34: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/34.jpg)
Tai nghe c a Samsung, trung th c nh có ng i nói.
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 35: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/35.jpg)
Sony Vaio siêu nh .
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 36: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/36.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 37: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/37.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 38: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/38.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 39: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/39.jpg)
T DUY MT DUY K T N ITHÔNG MINHTÔN TR NG QUY N RIÊNG TCH N L CCHI N L C
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 40: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/40.jpg)
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 41: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/41.jpg)
4 B C T O NÊN THÀNH CÔNG
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 42: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/42.jpg)
1. K v b n là ai?
2. K t n i v i nh ng ng i có tri n v ng
3. Ch n l c c n th n nh ng ng i có tri n v ng.
4. T tin
5. Kh ng làm ch và ph n x t t.
6. Không s hãi.
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 43: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/43.jpg)
Dùng tên th t, tu i th t, gi i tính th t, công vi cth t, s thích th t, quan i m s ng th tDùng nh chân dung th t và chuyên nghi pChú ý và i u ch nh ch riêng tChia s nhi u tri th c m iH i ý ki n ng i khácTuy n d ng nhân s ho c tìm ki m vi cNh n nút “like” nhi u h nChia s quan i m c a mình v xã h i nói chungtrong ph m vi có ki m soát.Tag nh ho c g i link n các i t ng quan tâm
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 44: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/44.jpg)
Dùng nicknameVi t sai chính t .Dùng avatar gi m o.
ng ti t l nh ng thông tin nh b n s nâu, g p ai, vào th i i m nào….
ng ti t l nh ng thông tin v gia ình quánhi u…
ng i n m t mình”.
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 45: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/45.jpg)
9 cách khi n m ng xãh i h tr phát tri n
kinh doanh
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 46: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/46.jpg)
Ít a ra nh ng "báocáo chính th c" mà
nên a nh ngthông i p mangtính cá nhân, i u
ó giúp b n k t n ii khách hàng và i
ng t t h n.
Ít bán hàng, gia t ng g n k t.
1DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 47: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/47.jpg)
Thay vì chi tiêu hàngch c ngàn ô la chocác chi n d ch qu ngcáo truy n th ng, hànhvi nh có th có giá tr
n
T “chi n d ch l n” sang “hànhng nh ”
2DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 48: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/48.jpg)
T ki m soát hình nh sang làchính mình
3DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 49: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/49.jpg)
your chosen
their chosen
T c g ng ti p c n sang s n sàngm i n i
4DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 50: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/50.jpg)
K t h p Offline and Online.
5DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 51: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/51.jpg)
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 52: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/52.jpg)
Tr m nghe khôngb ng m t th y,
tr m th y khôngb ng m t nhìn,
nghìn l n khôngb ng m t xem
Multimedia Usage – a ph ngti n
6DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 53: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/53.jpg)
Social platforms each have anecosystem of their own.
M i n n t ng c a m t m ngxã h i có m t h sinh thái
riêng.
Thích ng
7DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 54: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/54.jpg)
Ch n m ng xã h i trong n c
8DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 55: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/55.jpg)
Cá tính trênph ng ti ntruy n thông xã
i tr thành m tph n di s n ath ng hi u c a
n.
T o cá tính
9DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 56: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/56.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 57: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/57.jpg)
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 58: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/58.jpg)
C n minh b ch hóa và cá nhân hóa.Càng k t n i thì c h i ti p c n khách hàngcàng l n.N u không thích ng k p thì Khách hàng c amìnhd n d n xây d ng m i quan h cá nhân v icác i th c nh tranh.Truy n thông xã h i có th ít ngân sách qu ngcáo n nh ng l i giá tr h n ch t l ng c a các
ng tác v i khách hàng.
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 59: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/59.jpg)
Website dù có hay và có p n m y, n u khôngqu ng cáo thì c ng ch nh m t c o bí m t trên
m ng internet vô cùng r ng l n.
Th ng hi u dù có n i ti ng d i m ng n m y,n u không tham gia vào ti p th s thì s m mu n
ng b các i th khác v t qua.
Qu c gia dù có to l n n m y n u không bi t t nd ng Internet qu ng bá và phát tri n thì ch ng
khác nào t b t m t mình tr c ánh sáng c a Th kXXI - k nguyên c a công ngh thông tin và internet.
Công ty C Ph n Ti p Th S -Digimarketing
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 60: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/60.jpg)
N u trong tay b n có m t viên kim c ng, b n có th em bán nóngoài c a hàng, hay trên blog. Nh ng n u trong tay b n ch có 1
viên s i, thì dù b n có ng i su t ngày ch , hay tham gia 1000MXH thì c ng không ai ý t i b n.
i ng i không ch ang tìm ki m b n, mà ang còn ánh giá vb n.
DigiMarketingNew Media & Digital Marketing
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 61: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/61.jpg)
DigiMarketingNew Media & Digital Marketing
Dù vô tình hay h u ýDù ang h nh phúc hay au kh
Dù b ng hay ch ngDù mu n hay không
Chúng ta, t t c , ang b c vào m t th i i m i, th i i c a Truy n thông s và các m ngxã h i. Trong th i i ó:
M i doanh nghi p là m t công ty sM i chúng ta s có m t Blog
M i chúng ta s tham gia ít nh t m t M ng xã h i
M i chúng ta là m t Công dân i n t
M i doanh nghi p s có m t Website
M i doanh nghi p s tham gia Th tr ng toàn c u
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 62: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/62.jpg)
www.digimarketing.vn
See You Again
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 63: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/63.jpg)
MICRONET.VNFacebook.com/micronetvietnam
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 64: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/64.jpg)
COMING SOON
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com
![Page 65: Event giaimaseovamangxahoi 12 2011](https://reader036.vdocuments.net/reader036/viewer/2022062419/5590c7d71a28ab71398b45b2/html5/thumbnails/65.jpg)
http://vn.linkedin.com/in/lethuyhanhhttp://www.facebook.com/lethuyhanhvnhttp://twitter.com/lethuyhanhhttp://lethuyhanh.blogspot.com
Hotline: 0946111145Mail: [email protected]
Click t
o buy NOW!
PDF-XChange
www.docu-track.com Clic
k to buy N
OW!PDF-XChange
www.docu-track.com