event sponsorship 2018 opportunities - fort collins, colorado · 2018-05-07 · event sponsorship...

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Together, we’ll… Take Root. Grow. Flourish. Event Sponsorship 2018 Opportunities

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Page 1: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

Together, we’ll…Take Root. Grow. Flourish.

Event Sponsorship 2018 Opportunities

Page 2: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

Dear Friend,

Take Root. Grow. Flourish. At the Gardens on Spring Creek, this tag line is more than words on a page. Rather, it is how we approach everything we do. Since 2004, the Gardens on Spring Creek has worked to provide dynamic opportunities that enrich the lives of people and foster environmental stewardship through horticulture while building community. This year, we expect over 65,000 visitors to come through our gates looking to be amazed by what we have growing here. Within this packet, you’ll find five opportunities for your business to grow with The Gardens. We are inviting you to partner with us in strengthening and expanding the experiences we provide to the community. These experiences will provide your business with positive exposure, marketing value, and alignment with the only community botanic garden in northern Colorado.

This year, we are offering Garden a’Fare Wine Tour & Beer Tour, Nature’s Harvest Fest, Halloween Enchanted Garden, and Garden of Lights as excellent chances for you to communicate your business’ commitment to the community and to reach new customers.

In addition, our Official Sponsor package is offered to give you the most marketing value throughout the year while solidifying your support of our gardens, events, and programs.

We hope you’ll find a level for your business in 2018 that enables you to become part of one or more of these community events, aligning your goals with ours in addition to receiving valuable exposure for your business in the process.

Let’s grow together…

Michelle Provaznik, Director

Page 3: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

Official Sponsorship Gardens on Spring Creek

Includes:• Industry exclusivity.• Logo printed on all event

advertising (print, poster, promo cards, website) including Garden a’Fare, Nature’s Harvest Fest, Halloween Enchanted Garden, and Garden of Lights.

• Banner prominently displayed during all signature events (Sponsor to provide).

• Complimentary space or booth for outreach during all signature events. (Sponsor to request).

• Social media thank you’s during each signature special event.

• Logo prominently displayed on fcgov.com/gardens.

• Logo prominently displayed in monthly e-newsletter, 8,000+ subscribers.

We invite you to solidify your commitment to Fort Collins’ community botanic garden.

Annual Official Sponsorship: $5,000

• Logo magnet displayed year-round on mobile outdoor information kiosk.

• Four complimentary admissions to each Garden a’Fare event.

• Recognition on donor wall inside The Gardens’ Visitor Center.

• Logo listed in The Gardens’ tri-annual print newsletter to over 600 members.

Our leading sponsors in enriching the lives of people and fostering environmental stewardship through horticulture. Our Official Sponsors receive the largest marketing benefit giving them the most value throughout the entire year.

Page 4: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

Garden a’Fare at a Glance

Experience The Gardens though all your senses. Partner with us and feast your eyes, ears, nose, and tastebuds on The Gardens at the height of its growing season. Garden a’ Fare is a series of two culinary pairing events highlighting produce grown in the Garden of Eatin’ paired with local beer and wines. Wine Tour offers an opportunity to taste four varietals and Beer Tour offers visitors the chance to taste test selected beers from Odell Brewing. Both events provide food from several local restaurants stationed throughout The Gardens. Live local music rounds out these special evenings.

Dates: Saturday, August 4 (wine tour) & Saturday, Aug.25 (beer tour) Attendance: 500 (over both events)Demographics: Foodies, craft beer and wine lovers, young professionals, 30–55 year olds.Annual: 8th

Page 5: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

Garden a’Fare Sponsorship Opportunities:*

Sponsorship Benefits Presenting$5,000

Gold$2,500

Silver$1,000

Bronze$500

“Presented By Your Company” on all marketing materials, menu, and print and online advertising for both events

x

Presenting Sponsor Exclusivity x

Opportunity to host a booth & provide marketing to guests at both events x

Social media posts on Facebook x x

Logo placement on printed posters, promo cards, print advertising, website, e-news x x x

Company banner displayed during both event weekends (sponsor to provide) x x x

Logo linked to your website from event webpage x x x

Complimentary admission to event of your choice

8 tickets

4 tickets

2tickets

Plaque on The Gardens donor wall (1 year to date) x x x

Company listing in print advertisingx

Company Listing on event webpagex

Listing in direct mail newsletter to Gardens members x x x x

*Your sponsorship benefits will be implemented over both Garden a’Fare events.

Important Deadlines for Garden a’Fare Sponsors:

May 25 Sponsorship form and logo must be received to guarantee inclusion in promo materials

July 13 Promotional materials due to GOSC

July 30 for Wine Tour; Aug 20 for Beer Tour Banner must be received by GOSC

August 4 Garden a’Fare - Wine Tour

August 25 Garden a’Fare - Beer Tour

Page 6: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

Nature’s Harvest Fest at a Glance Nature’s Harvest Fest is a quintessential celebration of nature, local foods, and the garden harvest. The community event brings together a marketplace of artisans, live local music, free learning workshops and demos, produce and cider tastings, and fun family activities including a live butterfly release.

Date: Saturday, Sept. 15, 9 a.m.-3 p.m. Attendance: 1,500+ Demographics: All ages, families, couples, gardeners & nature lovers, and local food supporters.

Annual: 4th

Page 7: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

Nature’s Harvest Fest Sponsorship Opportunities:

Sponsorship BenefitsPresenting

$2,000Gold

$1,000Silver$500

Bronze$250

“Presented By Your Company” on all marketing materials, program, and print and online advertising

x

Presenting Sponsor Exclusivity x

Social media posts on Facebook (Nature’s Harvest Fest page)

x

Plaque on The Gardens’ donor wall (1 year to date)

x x

Logo placement on print marketing materials (posters, promo cards, ads)

x x

Opportunity to address guests before workshop of choice

x x x

Banner displayed during event weekend (sponsor provides)

x x x

Host a booth during event (sponsor provides table/tent)

x x x x

Link to your website from event webpage x x x x

Link to your website from e-newsletter (both Natural Areas & Gardens)

x x x x

Listing in print advertising x x

Important Deadlines for Nature’s Harvest Fest Sponsors:

July 13 Sponsorship form and logo must be received to guarantee inclusion in promo materials

August 17 Sponsor payment & booth reservations due

September 10 Banner must be received by GOSC

September 15 Nature’s Harvest Fest

Page 8: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

10

Halloween Enchanted Garden at a Glance

The Gardens gets transformed into a place of Halloween enchantment for our youngest visitors—children eight and under. This event focuses on the fun and magic of Halloween instead of sugary treats—complete with seasonal games, Mad Scientist Zone, age appropriate crafts, pirate and pumpkin bowling, hissing insects & tarantulas, and a talking pumpkin. Halloween Enchanted Garden is the only candy-free event in Fort Collins and is a proud supporter of the Teal Pumpkin Project.

Date: Saturday, Oct. 27 (tentative)

Attendance: 3,500 (900 children)

Demographics: Young families, children 8 years and under, cross-generation groups

Annual: 10th

Page 9: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

10

Halloween Enchanted Garden Sponsor Opportunities:

Sponsorship BenefitsPresenting

$1,500Gold$500

Silver$250

“Presented By Your Company” on all marketing materials, program, and print and online advertising

x

Presenting Sponsor Exclusivity x

Social media posts on Facebook x

Plaque on The Gardens donor wall (1 year to date) x

Opportunity to host a booth during event x x

Logo placement on printed posters/promo postcards x x

Opportunity to provide promotional coupons to guests in goodie bag (provided by sponsor)

x x x

Company banner displayed during event (provided by sponsor)

x x x

Listing on Gardens website & newsletterx

Important Deadlines for Halloween Enchanted Garden Sponsors:

August 31 Sponsorship form and logo must be received to guarantee inclusion in promo materials

October 5 Promotional coupons or marketing must be received by GOSC for inclusion in goodie bags

October 22 Banner must be received by GOSC

October 27 Halloween Enchanted Garden

Page 10: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

Garden of Lights at a Glance

The largest event at The Gardens, Garden of Lights draws thousands of locals and out-of-town visitors to The Gardens to tour unique glittering scenes that light the night with over 100,000 LED lights. Each lighting scene has a unique botanical twist that celebrates not only the holidays but the beauty of the natural world. To complete the experience for guests, we also offer visits from Santa, canine tricks from the Sugar Plum Furries, live caroling groups, and warm drinks help to make The Gardens a must-stop destination during the holiday season.

Dates: Nov. 30–Jan. 6 (open every evening 5–9 p.m.)Attendance: 23,500Demographics: All ages & demographics, cross-generational, locals & touristsAnnual: 11th

Page 11: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

Garden of Lights Sponsorship Opportunities:

Sponsorship Benefits Presenting$7,500

Gold$5,000

Silver $3,000

Bronze$1,000

Supporting$500

“Presented By Your Company” on all marketing materials, print, radio, and online advertising

x

Presenting sponsor exclusivity x

Social media posts on Facebook x x x

Opportunity to host an evening (volunteer, client, or employee appreciation) during a weekend of your choice

x x x

Logo placement on printed marketing materials & web (posters, promo cards, ads)

x x x x

Name Plaque on Gardens donor wall inside Visitor’s center (1 year to date)

x x x x

Listing on Gardens event webpage x

Listing on monthly e-newsletter x

Company banner displayed during entire event month (provided by sponsor) x x x x x

Important Deadlines for Garden of Lights Sponsors:

September 21 Sponsorship form and logo must be received to guarantee inclusion in promo materials

November 20 Banner must be received by GOSC (sponsor provided)

November 30–January 6 Garden of Lights

Page 12: Event Sponsorship 2018 Opportunities - Fort Collins, Colorado · 2018-05-07 · Event Sponsorship 2018 Opportunities. Dear Friend, ... Creek has worked to provide dynamic opportunities

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