events at szabist

7/30/2019 Events at szabist

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Project Report

MASTER MIND QUIZ COMPETITION

&

MASTER BLASTER CRICKET CUP



SZABIST Larkana Campus

Course

PRINCIPLES OF MARKETING

Course Facilitator

MR GHOUS ALI SHAH

Submitted by

DANYAL MUSTAFA SHAIKH

BBA-III (B)



Acknowledge

First of all, I am very grateful to Almighty Allah for empowering me with skills and

blessings to accomplish this task that, being informative and a new experience was certainly a

tough task for me in my life.

I would like to thank Mr. Ghous Ali Shah (Course Facilitator-Principles of

Management) who assigned us this task to get and experience in real life in field of marketing.

I would also like to thank our sponsors who are part of our both events and I am very

thankful to my group members who remained humble, kind and supportive and everyone did

their part in events management by our group.

I would like to appreciate all my group members. We have worked with our full abilities

and tried our level best to organize these two events. This project is a collective work of our

whole group members.



Introduction

It’s a project of “Principle of marketing” which given by Sir Ghous Ali Shah that we have to

organize innovative event for experience in field of marketing so we group basis organized twoinnovative events.

Quiz competition

Cricket Cup

“Between top Institutes of Larkana”

Buzzer Quiz Competition never organized in history of SZABIST because in it we want pure

competition between the different Institutes of Larkana

We students invest ZERO Amount from our pocket in these events; we bore our all expensesfrom the fees which we earn from students of different institutes & through Sponsorship. We

have settled fees for Quiz competition Rs.2000 per team (2 members in a team) and Rs.2500 per

head for cricket event; we will provide each participant following facilities

Certificate.

Breakfast

Drinks (Juices, Tea mineral water).

Material

Awarded Medals and Trophies for winning and runners up.

Networking in shape of interaction.

The Target Population:Our main target is students from different institutes & Academies of Larkana

SZABIST (Campus & IMC)

CCS College Larkana

Global Science College

Zubaida Fazal Decent College

Starthmore College Larkana Larkana Cambridge Academy

Knowledge (Academy)

Iqra College Larkana



PARTNERS

Marketing Mix: Four P’s

Product:

We settled two products for both events “Master Mind Quiz Competition & Master Blaster

Cricket Cup” and we the SZABISTIANS were organizing both events so it’s already attractive

for other.

Price:

We decided that Rs.2000 per team for Quiz Competition & Rs.2500 per team for Cricket Cup

and it’s not too much for those institutes who always want to participate in SZABIST’s events.

Place:

We have arranged two different places for both events.

SZABIST Auditorium for Master Mind Quiz Competition-2012.

CMC Ground for Cricket Cup -2012.For both places are suitable for both events CMC ground is quite good and beautiful

because it’s in CMC and SZABIST’s auditorium already attractive for all because of

SZABIST’s name.



Promotion:

We promoted our both events by using different techniques for advertisements we almost done

with our skills which we learned from our Instructor Sir Ghous Ali Shah

Event Pages on Social Websitehttps://www.facebook.com/events/377348215689356/

Pena flex, Pamphlet, Charts, through Mobile messages & Through Effective

Communication.

Personal Marketing.

https://www.facebook.com/events/377348215689356/





Master Mind Quiz Competition-2012



Master Blaster Cricket Cup-2012



Comment for both events & for the organizers

Sir MB Soomro gave Comments for our both events and for organizers

(During Master Mind Quiz Competition-2112)

“ Both events were quite well organized & these types of events should be

organized again & again because of these events the confidence and skills of

students will surely increase and also these types of extra-curricular activities are

beneficial for their future and upcoming time.”

Congratulation for successful events and God bless u all – MB Soomro



My Work & Experience

First of all, I am very thankful to my subject teacher Mr. Ghous Ali Shah who gave us

project in which we have to organize something innovative for enhancing my marketing skills.

Alhamdulillah! I learned so many new things as I am promoting both events almost in every

educational institutes of Larkana.

The methods/medium are

Social site (Facebook)

SMS

Personal marketing

It requires effective communication with each new person because for any query it was

my number mentioned in marketing material. It was quite difficult task for me to present in detail

both of the events to different institute and communicating related people effectively. Asinstitutes can surely participate in our both events (Master Mind Quiz Competition & Master

Blaster Cricket Cup) because they were interested to participate in our both events. But theywere not giving us proper feedback when I told them about fees that settled fees for both eventsis Rs.2000 for Quiz Competition & Rs.2500 for Cricket cup.

Their comments were “they just said without fees our students will join surely than withour effective communication we briefed them. We also told them the benefits of our events as

“these events can boost the confidence of students when they will meet and compete with them

and also these students will directly represent with institutes names.

Institute’s name and reputation will be raised, when participants will be representing. S o

its matter of great pleasure and honor for participant (instate) when there will be a bundle of crowd almost more than 250 with different Principals and guests.

Now I thought that we are getting positive response from participants so now we have to

go towards our most difficult work to get sponsorship so I decided to set some benefits before

going to present our both events so I wrote some benefits for sponsors as they become motivated

and when I was going there and presenting my both events they just asked me that what kind of

benefits we will get from your events so than the main thing I elaborated as I was already

prepared and planned for that thing. I started telling them the different benefits as we will set

your logo on Stage backdrop, buntings, main penaflex, we will set your logo on event page as

people aware from your offered products.

I learnt that how to handle the work in last movement and when some of group members

don’t support when we need them but in last day before event all performed well. For motivating

my team members I said a sweet thing which I watched in “Chak De India”.



Shahrukh Khan (Role as Coach of Indian Hockey Team) told his team before final match

which they were suppose to play with Australia so same thing. I shared with my group members

that

“ Its Quiz Competition day tomorrow and we have to show that what we are and we really want

from our class so give your 110% on event day as people will know you that you are”

Exactly, On Master Mind Quiz competition I was very happy to see when every member

from group giving their 110% I felt some changing in all group members and after the one

success in Master Mind Quiz Competition.

Then we moved to the venue in for our second event which is on next day so for that I

with my members go towards the CMC ground for some setting I was shocked to see that the

pitch was with water so I with the other members swiped and set the ground for 2 nd event that

was on next day after that the day of 2nd

event came.

The first match started from exact 10:00 am I also first time did commentary job with

Mr. MB Soomro (HOC – SZABIST, Larkana)

Mr. AD Talpur (Principal, Global College Larkana)

Mr. Asadullh Bhutto (Principal, CSS College Larkana)

Finally the both events finished with wonderful learning experience and memorable

movements of my life that increased my mind capability and boosted my skills in field of

marketing.

For that I once again thankful to Mr. Ghous Ali Shah without him, we were unable toget this opportunity and moral support by (Mr. Farhan Shaikh & Miss. Sanam Joyo, students

from MBA-V and Miss. Sanober Shaikh from MBA-I) and I also want to say thanks to my

group members & Classmates (BBA-III) who supporting me while the project was running.

Learning Outcome:

1. Organized two events in minimum resources (fully sponsored)

2. Knowing different persons (communication of style, word of mouth, norms, beliefs)

3. Confidence build up

4. Self Motivated5. Conflict management

6. Motivated different persons for participation

7. Got sponsorship with my persuasive skills

8. Had experience of commentator (Master Mind Quiz Competition Cricket)

9. Students relationship management

10. Now, I m known as Organizer of these events in Larkana

events at szabist

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