events feasibility and development series signage

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Events Feasibility and Development Series Signage William O’Toole www.epms.net

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tips on signs at events and festivals from event managers around the world

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Page 1: Events feasibility and development series signage

Events Feasibility and Development Series

Signage

William O’Toole

www.epms.net

Page 2: Events feasibility and development series signage

A question

• Why is it so hard to find your way at a University on your first day

Yet

• It is easier to find your way in a modern airport?

Page 3: Events feasibility and development series signage

Types of signs at events

• Directional - 'Child Minding this way'...

• Operational - 'You are here' includes information signs and maps.

• Statutory (regulation/warning) - 'Fire Exits'

• Facility - 'Toilets' 'Bar‘

• Check the legal requirements such as font, position and size

Page 4: Events feasibility and development series signage

Signage tips

• Aim is to communicate – too much or confusing does not do this – it’s about time!

Page 5: Events feasibility and development series signage
Page 6: Events feasibility and development series signage

Signage tips

• Aim is to communicate – too much or confusing does not do this – it’s about time!

• Place them where people make the choice – use the site map

Page 7: Events feasibility and development series signage
Page 8: Events feasibility and development series signage
Page 9: Events feasibility and development series signage

Signage tips

• Aim is to communicate – too much or confusing does not do this – it’s about time!

• Place them where people make the choice

• You know your way around – get someone who doesn’t

Page 10: Events feasibility and development series signage

Signage tips

• Aim is to communicate – too much or confusing does not do this – it’s about time!

• Place them where people make the choice• You know your way around – get someone who

doesn’t

• They can be part of the theme

Page 11: Events feasibility and development series signage
Page 12: Events feasibility and development series signage

Signage tips

• Aim is to communicate – too much or confusing does not do this – it’s about time!

• Place them where people make the choice• You know you way around – get someone who

doesn’t• They can be part of the theme• If one sign is wrong then the attendees will

not believe any of them – if the toilets are moved- move the signs

Page 13: Events feasibility and development series signage
Page 14: Events feasibility and development series signage
Page 15: Events feasibility and development series signage

Events Feasibility and Development Series Menu

William O’Toole

www.epms.net

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