evinrude e-tec experience even more boat show … - py14 boat show consumer... · evinrude...

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BRP US Inc. 10101 Science Drive Sturtevant, Wisconsin, USA 53177 T 262.884.5000 F 262.884.5207 www.brp.com EVINRUDE E-TEC EXPERIENCE EVEN MORE BOAT SHOW SALES EVENT! DECEMBER 16, 2013 MARCH 31, 2014 December, 2013 Dear Evinrude Dealer: The boat show season is upon us and Evinrude is excited to continue its national marketing efforts aimed at driving consumer traffic to your dealership and to maximize retail sales. To further stimulate sales at the retail level, we are launching our annual Boat Show Retail promotion which offers options such as extended warranty, promotional rigging, retail financing and salesman spiffs. Nationally, this will be supported by advertising efforts, ranging from website, Boat Show presence and in-store POP materials. Let’s join forces and build on this campaign with your own personalized local advertising plan. Evinrude has made available pre-approved material for radio and newspaper advertising. You can access our Boat Show retail promotion material via Dealer Port in the Ad Planner section. And if this isn't enough, be sure to leverage your December Ad & Show payouts to take local marketing another step further! Combining your local advertising efforts with our national footprint and nation-wide retail promotion will give your dealership a competitive advantage going into this critical selling period. Don't wait! The Boat Show Promotion runs from December 16, 2013 through March 31, 2014, so let's make the most of this opportunity. Should you have any questions pertaining to the retail promotion or if you'd like assistance in crafting your dealership-specific media plan, please contact your District Sales Manager. Please reference bulletin no: PY14-07 for complete program details. Attached You Will Find (Documents are also available on DealerPort): Boat Show Sales Event Consumer Retail Program Ad Boat Show Sales Event Consumer Retail Program Sales Bulletin Boat Show Sales Event Consumer Retail Program Certificate (paper copy) Thank you for your continued business and we look forward to a successful 2014 Boat Show selling season! ®,™ and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates. Ski-Doo Lynx Sea-Doo Evinrude Johnson Rotax Can-Am

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Page 1: EVINRUDE E-TEC EXPERIENCE EVEN MORE BOAT SHOW … - PY14 Boat Show Consumer... · EVINRUDE E-TECEXPERIENCE EVEN MORE BOAT SHOW SALES EVENT Evinrude E-TEC is the lowest maintenance

BRP US Inc. 10101 Science Drive Sturtevant, Wisconsin, USA 53177 T 262.884.5000 F 262.884.5207

www.brp.com

EVINRUDE E-TEC EXPERIENCE EVEN MORE

BOAT SHOW SALES EVENT! DECEMBER 16, 2013 – MARCH 31, 2014

December, 2013 Dear Evinrude Dealer: The boat show season is upon us and Evinrude is excited to continue its national marketing efforts aimed at driving consumer traffic to your dealership and to maximize retail sales. To further stimulate sales at the retail level, we are launching our annual Boat Show Retail promotion which offers options such as extended warranty, promotional rigging, retail financing and salesman spiffs. Nationally, this will be supported by advertising efforts, ranging from website, Boat Show presence and in-store POP materials. Let’s join forces and build on this campaign with your own personalized local advertising plan. Evinrude has made available pre-approved material for radio and newspaper advertising. You can access our Boat Show retail promotion material via Dealer Port in the Ad Planner section. And if this isn't enough, be sure to leverage your December Ad & Show payouts to take local marketing another step further! Combining your local advertising efforts with our national footprint and nation-wide retail promotion will give your dealership a competitive advantage going into this critical selling period. Don't wait! The Boat Show Promotion runs from December 16, 2013 through March 31, 2014, so let's make the most of this opportunity. Should you have any questions pertaining to the retail promotion or if you'd like assistance in crafting your dealership-specific media plan, please contact your District Sales Manager. Please reference bulletin no: PY14-07 for complete program details. Attached You Will Find (Documents are also available on DealerPort):

• Boat Show Sales Event Consumer Retail Program Ad • Boat Show Sales Event Consumer Retail Program Sales Bulletin • Boat Show Sales Event Consumer Retail Program Certificate (paper copy)

Thank you for your continued business and we look forward to a successful 2014 Boat Show selling season!

®,™ and the BRP logo are trademarks of Bombardier Recreational Products Inc. or its affiliates.

Ski-Doo Lynx Sea-Doo Evinrude Johnson Rotax Can-Am

Page 2: EVINRUDE E-TEC EXPERIENCE EVEN MORE BOAT SHOW … - PY14 Boat Show Consumer... · EVINRUDE E-TECEXPERIENCE EVEN MORE BOAT SHOW SALES EVENT Evinrude E-TEC is the lowest maintenance

E X P E R I E N C E M O R E AT E V I N R U D E . C O M

EVINRUDE E-TEC EXPERIENCE EVEN MORE BOAT SHOW SALES EVENT

FOR THOSE DEDICATED TO WATER, POWER, FISHING AND FUN. EVINRUDENATION.COM

JOIN THE CONVERSATION.

OFFER AVAILABLE IN USA ONLY

©2013 BRP US Inc. (BRP). All rights reserved. ®™ Trademarks of Bombardier Recreational Products Inc. or its affiliates.Offer valid only to qualified buyers on purchases of engines bought for recreational use only. Excludes engines purchased under commercial, professional, and government programs. Offer is valid in the USA on new and unused Evinrude E-TEC 2013 and earlier engines purchased, delivered and registered between 12/16/13 and 3/31/14 at an authorized, participating Evinrude dealer. *6-YEAR WARRANTY OFFER: Approximate retail value is based on HP and is up to $3,000 (at 300HP). Subject to exclusions, limitations of liabilities, and all other terms and conditions of BRP’s standard limited warranty and B.E.S.T. contract, including without limitation the exclusions of damages caused by abuse, abnormal use or neglect (see B.E.S.T. contract for specific details of coverage and exclusions). Offer effective on all new and unused 15 H.O. and above Evinrude outboard engines. Eligible models will receive 6 years coverage (3 years of BRP Limited Warranty and 3 years of BRP Extended Service Terms (B.E.S.T.) subject to a $50 deductible on

each repair. Benefit offered to Florida residents is a 6-year BRP Limited Warranty. Evinrude portable engines (3.5 HP–15 HP) are eligible for a 5-year warranty. All rigging components purchased on the same bill of sale as the engine, will be covered under the same B.E.S.T. Warranty terms as the engine. **FINANCING: The above financing program is offered by Sheffield Financial, a division of BB&T Financial, FSB. As low as 3.9% APR for up to 72 months on approval of credit. Offer available on the engine only. Minimum Amount Financed $1,500; Maximum Amount Financed $50,000. Subject to credit approval. Approval, and any rates and terms provided, are based on credit worthiness. Other financing offers are available. Financing promotions void where prohibited. Offer effective on all new and unused Evinrude E-TEC 2008 or earlier outboard engines 15H.O. and above. †FREE RIGGING: Consumer will receive the SystemCheck rigging package free of charge, but does not include labor costs. ICON Pro or ICON EST rigging packages may be chosen at a discount equal to the MSRP value of SystemCheck rigging package. The rigging discount (the value of MSRP for SystemCheck) will be applied directly to the consumer’s bill of sale on the purchase of a qualified new and unused, loose Evinrude E-TEC 2008 or earlier outboard engine 75 HP and above. Offer subject to change without notice. See your authorized, qualified Evinrude dealer for details.Terms and conditions apply. Offer may not be assigned, traded, sold or combined with any other offer unless expressly stated herein. OFFER VOID WHERE RESTRICTED OR OTHERWISE PROHIBITED BY LAW.

LIMITED WARRANTY ON ENGINE AND RIGGING

COMPONENTS*

BRP EXTENDED

6-YEAR 3.9% FINANCING**

AS LOW AS

ON 75-300HP MODELS†

FREE RIGGINGLIMITED WARRANTY ON

ENGINE AND RIGGING COMPONENTS*

BRP EXTENDED

6-YEAR

DECEMBER 16, 2013–MARCH 31, 2014

Page 3: EVINRUDE E-TEC EXPERIENCE EVEN MORE BOAT SHOW … - PY14 Boat Show Consumer... · EVINRUDE E-TECEXPERIENCE EVEN MORE BOAT SHOW SALES EVENT Evinrude E-TEC is the lowest maintenance

EVINRUDE E-TEC EXPERIENCE EVEN MORE BOAT SHOW SALES EVENT

Evinrude E-TEC is the lowest maintenance outboard available. It has no break-in period, no valves, belts, camshafts or pulleys to replace, and requires no oil changes, ever! Plus, the Evinrude E-TEC is the only outboard engine that goes 3 years or 300 hours with no dealer scheduled maintenance. EXPERIENCE THE ENTIRE LINE-UP AT EVINRUDE.COM.

E X P E R I E N C E M O R E AT E V I N R U D E . C O M

YOUR FREE RIGGING

VALUE$

DATE DEALER NAME

CUSTOMER NAME

EVINRUDE MODEL / HP SHAFT LENGTH MODEL YEAR

©2013 BRP US Inc. (BRP). All rights reserved. ®™ Trademarks of Bombardier Recreational Products Inc. or its affiliates.Offer valid only to qualified buyers on purchases of engines bought for recreational use only. Excludes engines purchased under commercial, professional and government programs. Offer is valid in the USA on new and unused Evinrude E-TEC 2008 and earlier engines purchased, delivered and registered between 12/16/13 and 3/31/14 at an authorized, participating Evinrude dealer. *FREE RIGGING: Consumer will receive the SystemCheck rigging package free of charge, but does not include labor costs. ICON Pro or ICON EST rigging packages may be chosen at a discount equal to the MSRP value of SystemCheck rigging package. The rigging discount (the value of MSRP for SystemCheck) will be applied directly to the consumer’s bill of sale on the purchase of a qualified new and unused, loose Evinrude E-TEC 2008 or earlier outboard engine 75 HP and above. FREE RIGGING is only a portion of the “EVINRUDE E-TEC EXPERIENCE EVEN MORE BOAT SHOW SALES EVENT”. See your authorized participating Evinrude dealer for full promotional details. Offer subject to change without notice.Terms and conditions apply. Offer may not be assigned, traded, sold or combined with any other offer unless expressly stated herein. OFFER VOID WHERE RESTRICTED OR OTHERWISE PROHIBITED BY LAW.

FREE RIGGING*

ICON PRO Speedometer & RPM Gauges

Battery Power Instrument Gateway

GPS Antenna

Hubs & Backbone Engine CableStop Start Switch

Oil Tank (1.8 or 3.0 GAL) ICON Control

135 H.O. – 300HP Single, Twin, or Triple Engine Application Packages Include:

Additional information from your local Evinrude E-TEC dealer:

ICON PRO Speedometer & RPM Gauges GPS Antenna Oil Tank (1.8 or 3.0 GAL)

ICON PRO WiringIgnition Switch & Main Harness

75HP – 300HP Single or Twin Engine Application Packages Include:

Tiller Arm

Choice of 4 Styles Remote Control

Tiller ArmChoice of 4 Styles Remote Control

Choice of 4 Styles SystemCheck RPM Gauges

Oil Tank (1.8 or 3.0 GAL)

75HP – 300HP Single or Twin Engine Application Packages Include:

Ignition Switch & Main Harness

$2,800 TWIN APPLICATION VALUE

$1,500 SINGLE APPLICATION VALUE

FREE RIGGING SYSTEMCHECK

$6,800 TRIPLE APPLICATION VALUE

$5,300 TWIN APPLICATION VALUE

$3,800 SINGLE APPLICATION VALUE

ICON EST DISCOUNTED RIGGING

$3,600 TWIN APPLICATION VALUE

$2,300 SINGLE APPLICATION VALUE

ICON PRO GAUGE DISCOUNTED RIGGING

Page 4: EVINRUDE E-TEC EXPERIENCE EVEN MORE BOAT SHOW … - PY14 Boat Show Consumer... · EVINRUDE E-TECEXPERIENCE EVEN MORE BOAT SHOW SALES EVENT Evinrude E-TEC is the lowest maintenance

Suggested Routing: � Dealer Principal � Sales Manager � Service Manager � Parts Manager

OUTBOARDS Sales Bulletin

EVINRUDE E-TEC EXPERIENCE EVEN MORE BOAT SHOW SALES EVENT

PROGRAM DATES:

STARTS DECEMBER 16, 2013 ENDS MARCH 31, 2014

ELIGIBLE MODELS: Eligible models vary by offer. Please reference page 2 for details.

QUALIFIER: Dealers must have a current PY14 Evinrude Dealer Agreement, have DealerPort and have a current account in good standing.

PACKAGE ENGINE OFFER DETAILS:

ELIGIBLE CONSUMERS WILL RECEIVE THE FOLLOWING BENEFIT: 5-Year Factory Backed Limited Warranty On Evinrude Portable Engines 6-Year Factory Backed Limited Warranty On Evinrude E-TEC Engines/Rigging Components

REPOWER ENGINE OFFER DETAILS: Loose Wholesale Engines Only

ELIGIBLE CONSUMERS WILL RECEIVE THE FOLLOWING BENEFIT: LOOSE WHOLESALE ENGINES ONLY

As low as 3.9% Financing OR 5-Year Factory Backed Limited Warranty On Evinrude Portable Engines 6-Year Factory Backed Limited Warranty On Evinrude E-TEC Engines/Rigging Components PLUS Free SystemCheck Rigging Kit

- Prop Not Included

- Available on 75 HP Engines and Above

- Reference pages 2-5 for complete details on program offers

DEALER CONTRIBUTION:

Repower Free SystemCheck Rigging Offer = $1/HP Dealer Contribution

- Free For Platinum Certified Dealers

BRP RETAIL PERFORMANCE CENTER INCENTIVE:

ELIGIBLE SALES REPRESENTATIVES WILL RECEIVE THE FOLLOWING BENEFIT:

Salesman Spiff: Earn Increased BRP Bucks! Up to $200 Per Engine* - Incentives available on all Evinrude E-TEC engines 40 HP and above that are sold

and warranty registered during the program dates

- *Value Based on BRP Awards Debit Card Redemption (See Page 5 For Details)

DATE: DECEMBER 16, 2013 SUBJECT: US BOAT SHOW RETAIL PROGRAM NO: PY14-07

©2013 BRP US Inc. (BRP). All rights reserved. ®™ Trademarks of Bombardier Recreational Products Inc. or its affiliates. All offers valid in the U.S. between December 16, 2013 and March 31, 2014. The terms and conditions might vary from state to state and the promotion is subject to termination

or change at any time without notice. Some conditions apply. Offer may not be assigned, traded, sold or combined with any other offer unless expressly stated herein. Subject to credit approval. OFFER VOID WHERE RESTRICTED OR OTHERWISE PROHIBITED BY LAW. By participating

in this sales program, dealers agree to abide by all of its terms and conditions

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Suggested Routing: � Dealer Principal � Sales Manager � Service Manager � Parts Manager

OUTBOARDS Sales Bulletin

BOAT SHOW SALES EVENT CONTINUED Qualifier: 5-Year Warranty Offer: New, unused Evinrude Portable engines. 6-Year Warranty Offer: New, unused Evinrude E-TEC engines 15 H.O. and above, plus rigging

components. Retail Financing Offer: New, unused Evinrude® E-TEC® engines 15 H.O. and above with an Engine Year

between 2008 - 2014. Financing available on engine only. Free SystemCheck Rigging Offer: New, unused Evinrude E-TEC loose engines 75 HP and above. BRP Retail Performance Center Incentive: New, unused 40 HP and above Evinrude E-TEC engines Dealers must create a consumer certificate and warranty register engines on DealerPort between

December 16, 2013 and March 31, 2014.

5-Year Factory Backed Limited Warranty Offer: 3 years of BRP Limited Warranty and 2 years of BRP Extended Service Terms (B.E.S.T.) Coverage The first three (3) years of coverage is through the BRP Factory Warranty. For terms and conditions

reference the Warranty Policies and Procedures Manual. Coverage for the following two (2) years is through the B.E.S.T. service contract. The terms and conditions

of the B.E.S.T. service contract apply. For details, please refer to the B.E.S.T. contract. Important conditions: • B.E.S.T. does not cover engines with commercial and rental uses. • B.E.S.T. coverage excludes certain types of repairs (i.e. wear and tear). Please refer to the

“Exclusion" section of the B.E.S.T. contract. • Owner pays $50 deductible for repair costs due to a mechanical breakdown covered by the B.E.S.T.

service contract. • Coverage is fully transferable at no charge, but not cancelable, or according to applicable state laws. • Benefit offered to Florida residents is a 5-year BRP Limited Warranty.

6-Year Factory Backed Limited Warranty Offer: 3 years of BRP Limited Warranty and 3 years of BRP Extended Service Terms (B.E.S.T.) Coverage The first three (3) years of coverage is through the BRP Factory Warranty. For terms and conditions

reference the Warranty Policies and Procedures Manual. Coverage for the following three (3) years is through the B.E.S.T. service contract. The terms and

conditions of the B.E.S.T. service contract apply. For details, please refer to the B.E.S.T. contract. Important conditions: • B.E.S.T. does not cover engines with commercial and rental uses. • B.E.S.T. coverage excludes certain types of repairs (i.e. wear and tear). Please refer to the

“Exclusion" section of the B.E.S.T. contract. • Owner pays $50 deductible for repair costs due to a mechanical breakdown covered by the B.E.S.T.

service contract. • Coverage is fully transferable at no charge, but not cancelable, or according to applicable state laws. • Benefit offered to Florida residents is a 6-year BRP Limited Warranty. • Rigging Components must be documented on the consumer bill of sale to be eligible for B.E.S.T.

coverage.

©2013 BRP US Inc. (BRP). All rights reserved. ®™ Trademarks of Bombardier Recreational Products Inc. or its affiliates. All offers valid in the U.S. between December 16, 2013 and March 31, 2014. The terms and conditions might vary from state to state and the promotion is subject to termination

or change at any time without notice. Some conditions apply. Offer may not be assigned, traded, sold or combined with any other offer unless expressly stated herein. Subject to credit approval. OFFER VOID WHERE RESTRICTED OR OTHERWISE PROHIBITED BY LAW. By participating

in this sales program, dealers agree to abide by all of its terms and conditions

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Suggested Routing: � Dealer Principal � Sales Manager � Service Manager � Parts Manager

OUTBOARDS Sales Bulletin

BOAT SHOW SALES EVENT CONTINUED

Promotional Financing Offer: “Retail Financing As Low As 3.9% APR for up to 72 months with a minimum $1,500 financed" Financing offer is available on loose Evinrude E-TEC engines only. Financing offer is available for Tier A-C consumers only. Consumer down payment not required, subject to 90% of MSRP maximum loan advance (marginal credit

may be counter-offered to require a down payment) First payment due within 30 days after loan is finalized. Loan Payment Example: Tier A-C approval: 3.9% APR, Term: 48 months, Amount Financed: $7,500,

Monthly Payment: $169.01 Minimum transaction amount is $1,500 For transaction amounts higher than $50,000, please contact Sheffield Financial. In order to offer any finance program from Sheffield Financial to the customer, a dealer must be enrolled

with Sheffield Financial. To do so, you must complete the sign-up process as follows: Go to www.sheffieldfinancial.com Click on "Dealer" section Click on either "Start Now" or "Dealer Registration" Follow the easy 3-step process

All sales of previously owned or registered units, promotional purchases such as giveaways, PR Demo units, or units sold for Government, Commercial/Rental purposes do not qualify.

Consumer Financing Internet Processing: Register your dealership, submit applications, create printable contracts and check approval & funding financing status at www.sheffieldfinancial.com or call 1-800-438-8892 (option 1) for assistance.

Consumer Financing Processing Instructions: To submit the transaction for payment to Sheffield Financial, go to www.sheffieldfinancial.com. Click on "Dealer" section. After Dealer Log-in, click Status of Application and select the customer’s application. When the Complete Approval Process icon (a green checkmark) is selected, an Instructions Page will print-out with the contract.

Standard Financing Offer: "Retail Financing as Low as 10.99% for 60 months with a minimum $1,500 financed" (Can be offered in addition to B.E.S.T. Warranty Option)

Installment Plan (Up to 60 months) Tier FICO Score Promotional APR A ≥730

10.99% B 700-729 C 675-699

12.99% D 650-674 E <650

©2013 BRP US Inc. (BRP). All rights reserved. ®™ Trademarks of Bombardier Recreational Products Inc. or its affiliates. All offers valid in the U.S. between December 16, 2013 and March 31, 2014. The terms and conditions might vary from state to state and the promotion is subject to termination

or change at any time without notice. Some conditions apply. Offer may not be assigned, traded, sold or combined with any other offer unless expressly stated herein. Subject to credit approval. OFFER VOID WHERE RESTRICTED OR OTHERWISE PROHIBITED BY LAW. By participating

in this sales program, dealers agree to abide by all of its terms and conditions

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Suggested Routing: � Dealer Principal � Sales Manager � Service Manager � Parts Manager

OUTBOARDS Sales Bulletin

BOAT SHOW SALES EVENT CONTINUED Standard Financing Offer Continued: Loan Payment Example: Tier A-B approval: 10.99% APR, Term: 60 months, Amount Financed: $7,500, Monthly

Payment: $163.03 Consumer Financing Disclosure:

The financing offer described in this Sales Bulletin is subject to standard credit qualifications and acceptance of customers by Sheffield Financial.

The financing offer that has been provided in this Sales Bulletin is the responsibility of Sheffield Financial, and it accurately reflects the details of this specific special financing offer.

Neither BRP US Inc. nor its affiliates shall be held responsible for this financing offer or any upcoming changes from Sheffield Financial as they relate to this offer.

How you use this information in any consumer advertisement promoting this special finance offer is your responsibility. We recommend you consult with your own legal counsel to ensure any applicable advertisement is in compliance with local and federal guidelines and laws.

This offer is subject to the terms of the dealer agreement between Sheffield Financial and the dealership, and to the terms of any agreement between Sheffield Financial and BRP US Inc. In case of inconsistency, the terms of those agreements will prevail.

FREE Rigging Kits or Select Individual Rigging Components: Consumers who repower with a qualified engine from an authorized full-line dealer have the benefit of receiving a free system check rigging kit. Retail values $1,500. SystemCheck Rigging components include a remote control, a wiring harness, an ignition switch, an oil tank, and and SystemCheck tachometer. Engines with factory installed ICON actuators (engines designated with DE in model description, i.e. DE250PX) are excluded. Important Conditions:

Rigging Kit HP Sold Installation Type Engine Year SystemCheck 75 – 300 HP Single & Dual 2014 & Earlier

If promotional parts are taken from existing dealer inventory the dealer will be required to reorder via the program to get the rigging parts at no charge. No separate credits will be issued.

UPGRADE Rigging Kit or Select Individual Rigging Components: Should the consumer choose to upgrade rigging components on 75 HP and above engines, the amount outlined below will be billed to the dealer's P&A account. Consumer upgrade fees do apply to all dealers including Platinum Certified dealers.

Rigging Option Installation Consumer Upgrade Fee ICON Pro Single $450 ICON Pro Twin $600 ICON EST Single $1,200 ICON EST Twin $1,400 ICON EST Triple $1,600

©2013 BRP US Inc. (BRP). All rights reserved. ®™ Trademarks of Bombardier Recreational Products Inc. or its affiliates. All offers valid in the U.S. between December 16, 2013 and March 31, 2014. The terms and conditions might vary from state to state and the promotion is subject to termination

or change at any time without notice. Some conditions apply. Offer may not be assigned, traded, sold or combined with any other offer unless expressly stated herein. Subject to credit approval. OFFER VOID WHERE RESTRICTED OR OTHERWISE PROHIBITED BY LAW. By participating

in this sales program, dealers agree to abide by all of its terms and conditions

4 of 6

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Suggested Routing: � Dealer Principal � Sales Manager � Service Manager � Parts Manager

OUTBOARDS Sales Bulletin

BOAT SHOW SALES EVENT CONTINUED BRP Retail Performance Center Bonus on Package Evinrude E-TEC engines: For each Package Evinrude E-TEC engine 40 HP and above that is sold and warranty registered between December 16, 2013 and March 31, 2014, Dealer Sales Representatives will earn increased BRP Bucks! Engines must also be reported to BRPCenter and have a corresponding Boat Show Consumer Retail Certificate on file.

HP Sold BRP Bucks Earned

40 – 60 HP 26 BRP Bucks 75 – 90 HP 37 BRP Bucks

115 – 225 HP 52 BRP Bucks 250 – 300 HP 103 BRP Bucks

Program Processing: 1) Use the paper copy of the Boat Show Consumer Retail Program certificate to gather all of the consumer’s

information at the time of the sale.

The consumer must sign and date the certificate. Place the certificate with a copy of the bill of sale and keep it with your records. The promotional details must be noted on the consumer's bill of sale. We recommend that you be as specific as possible about the details of the promotion.

• Auditing Process: BRP reserves the right to audit all purchases. If audited, dealers must provide a copy of a signed certificate and a copy of the bill of sale to BRP. If a dealer is unable to produce the necessary documentation for an audit, the dealer will be charged back for the full cost of the program.

2) Log onto DealerPort (www.dealerport.com) and create a certificate for the Boat Show Consumer Program: • Click on the 'Engines' link, 'Consumer Retail Pgm' link on the left of the screen, and then the 'Boat Show

Consumer Retail Program Entry' link. • Enter the requested information (i.e. serial number of the engine etc., certificates for loose engines can not

be created without an engine's serial number). • Enter the appropriate consumer information (purchase date, owner name, etc.) • Click on 'submit' to report the information; an electronic consumer certificate will be created along with a

copy of the B.E.S.T. terms and conditions.

3) Print a copy of the electronic Consumer Retail Program Certificate and B.E.S.T. terms and conditions; provide one copy to your consumer and include one copy with your dealer records.

4) If you haven't already done so, warranty register the engine by following the standard registration process using the DIS screens on DealerPort.

If a dealer does not submit an eligible sale on time per the published program rules, the dealer may contact BRP and make a formal request for a late entry to be considered. The dealer must provide a Bill of Sale and a Consumer Certificate signed by the consumer and dealer. If the engine purchased was in fact eligible for the program, BRP may, at its own discretion, choose to process the program benefits with an increased dealer contribution of $4/HP (For example, a 150 HP engine would have a $600 contribution fee). For more information, contact your BRP sales representative at 1-800-888-4662.

©2013 BRP US Inc. (BRP). All rights reserved. ®™ Trademarks of Bombardier Recreational Products Inc. or its affiliates. All offers valid in the U.S. between December 16, 2013 and March 31, 2014. The terms and conditions might vary from state to state and the promotion is subject to termination

or change at any time without notice. Some conditions apply. Offer may not be assigned, traded, sold or combined with any other offer unless expressly stated herein. Subject to credit approval. OFFER VOID WHERE RESTRICTED OR OTHERWISE PROHIBITED BY LAW. By participating

in this sales program, dealers agree to abide by all of its terms and conditions

5 of 6

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Suggested Routing: � Dealer Principal � Sales Manager � Service Manager � Parts Manager

OUTBOARDS Sales Bulletin

BOAT SHOW SALES EVENT CONTINUED Important Details: Consumers will receive confirmation of program benefits from BRP approximately 30–60 days after a dealer

reports all information on DealerPort. For financing, confirmation will come from Sheffield Financial. Creating a certificate with a serial number and warranty registering an engine on DealerPort are two separate

steps. Both steps must be completed by March 31, 2013 in order for a consumer certificate to be processed and paid.

The consumer name that is entered in DealerPort must match the consumer name that is entered when the engine is warranty registered. Name changes will not be allowed after a certificate is entered.

BRP will audit engines financed through Sheffield Financial and if BRP finds a certificate created for B.E.S.T. warranty, and not retail financing, the dealer will be subject to a charge back based on the value of the B.E.S.T. warranty.

Rules and Conditions: Awards issued under this promotion and all applicable taxes are the sole responsibility of the consumer, and not

BRP, its agents or affiliated companies. Awards may NOT be substituted, transferred or exchanged for cash. If a dealer participates in this program, it is the dealer's responsibility to follow the rules and complete all of the

necessary steps. BRP reserves the right to charge dealers for the full cost of the program if they do not abide by the program rules or if they sell outside of the published program period.

The financing offer described in this program is subject to normal credit qualifications requirements of Sheffield Financial for consumers and it is the responsibility of Sheffield Financial.

Reporting on DealerPort that a consumer has selected the financing offer does NOT automatically qualify a consumer for financing.

Dealers must follow Sheffield Financials published procedure to submit consumers for approval. It is the dealer's responsibility to ensure that the registration is accepted and reflected in BRP's warranty system

within the prescribed timeframe and that a consumer certificate has been entered on DealerPort. Retail sales warranty registered prior to December 16, 2013 or after March 31, 2014 are excluded. Sales to businesses are excluded. Engines purchased through the Commercial, Government, Professional or

any other seasonal programs are excluded from this program. Previously owned or registered engines are excluded.

Dealers must indicate the promotional option being chosen on all consumer bills of sales. Sales of Demo engines where BRP requires a copy of the consumer bill of sale must indicate whether the

consumer has chosen the B.E.S.T. warranty option or the Consumer Finance option. BRP reserves the right to conduct random audits at its discretion and disqualify any dealer from this sales

program if discrepancies are found between dealer sales records and reported sales. Without any prejudice to any other recourse under the BRP Dealer Agreement, BRP may charge back the dealer for all discrepancies.

In the case of a claim or dispute concerning this sales program, dealers agree to be bound by these terms and conditions. All BRP decisions regarding this sales program are final and without appeal.

Any disputes must be submitted in writing and postmarked no later than 60 days from the end of this sales program. After this time, no disputes will be accepted regardless of the reason. Correspondence may be faxed to 800-360-1100 or directed to: BRP Marketing, ATT: Program Management, 10101 Science Dr., Sturtevant, WI 53177

For more information on this sales program, please contact your BRP sales representative at 1-800-888-4662.

©2013 BRP US Inc. (BRP). All rights reserved. ®™ Trademarks of Bombardier Recreational Products Inc. or its affiliates. All offers valid in the U.S. between December 16, 2013 and March 31, 2014. The terms and conditions might vary from state to state and the promotion is subject to termination

or change at any time without notice. Some conditions apply. Offer may not be assigned, traded, sold or combined with any other offer unless expressly stated herein. Subject to credit approval. OFFER VOID WHERE RESTRICTED OR OTHERWISE PROHIBITED BY LAW. By participating

in this sales program, dealers agree to abide by all of its terms and conditions

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Page 10: EVINRUDE E-TEC EXPERIENCE EVEN MORE BOAT SHOW … - PY14 Boat Show Consumer... · EVINRUDE E-TECEXPERIENCE EVEN MORE BOAT SHOW SALES EVENT Evinrude E-TEC is the lowest maintenance

© 2013 BRP US Inc. All rights reserved. ® is a trademark of Bombardier Recreational Products Inc. or its affiliates. Offer valid in the US only from December 16, 2013 until March 31, 2014. Void where prohibited by law.

Eligible Models: Warranty Offer: New, unused Evinrude engines 3 HP and aboveRetail Financing Offer: New, unused Evinrude E-TEC 15 H.O. and above engines with an Engine Year 2008 - 2014Free SystemCheck Rigging Offer: New, unused Evinrude E-TEC loose engines 75 HP and above.

Program Dates: December 16, 2013 through March 31, 2014

Consumer Information:

Name Telephone

Address

City, State, Zip Code

Consumer Options - Check One

I verify that all promotion selection options were presented to me and I chose the option listed above.

Consumer Signature Date

Dealer Number Date of Purchase

Dealer Name

Engine Model Number Serial Number

Dealer's Signature

* For full program details, see the Evinrude Boat Show Sales Event Program Rules (sales bulletin PY14-07).

Dealer agrees to complete this form and report the information on DealerPort (www.dealerport.com)

BOAT SHOW SALES EVENT RETAIL PROGRAM CERTIFICATE - (Paper Copy)

EVINRUDE

CONSUMERS ARE ELIGIBLE FOR ONE OF THE FOLLOWING OPTIONS: PACKAGE ENGINE OFFER� 5-Year Factory Backed Limited Warranty On Evinrude Portable Engines� 6-Year Factory Backed Limited Warranty On Evinrude E-TEC Engines & Rigging Components LOOSE ENGINE 'REPOWER' OFFER(loose wholesale engines only)

� As low as 3.9% Retail Financing OR� 5-Year Factory Backed Limited Warranty On Evinrude Portable Engines� 6-Year Factory Backed Limited Warranty On Evinrude E-TEC Engines & Rigging Components PLUS � Free SystemCheck Rigging Components (75 HP and above - Prop Not Included) � Consumer Upgrade Fee for ICON Pro or ICON EST $_____________ (75 HP and above)

Dealer Information:Use this certificate to gather all of the consumer’s information at the time of the sale. The consumer must sign and date the certificate below. Place the certificate along with a copy of the bill of sale and keep it with your records. BRP reserves the right to audit all purchases. Boat Show Sales Event certificates must be electronically reported to BRP on DealerPort during the program period. For the financing option, dealers must comply with Sheffield Financial's requirements and must follow Sheffield Financial's published procedure to submit consumers for approval. Terms and conditions apply.