exhibitors’ opinions
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E-5 HIGHWAY (D100) Venue: IFM, Istanbul Expo Center
Halls: 9, 10, 11
BeautyEurasia is at Istanbul Expo Center – IFM strategically positioned next to Ataturk International Airport and close to the city center, easily accessible by metro, bus, car and metrobus.
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Exhibitors’ Opinions
Turkish market is the most important market in the Middle East. For every company who wants to make international business, it is very important to take part in exhibitions and find new partners. So of course I will suggest to all of my partners to take part in BeautyEurasia because it is the biggest.
Anton Nazarenko Viktorovych
CEO - NATURPRO
One of our reasons for exhibiting at BeautyEurasia is to export and introduce our brand to Balkan countries and countries in the East and Far East. After 2019, during a period as serious as the pandemic, we had positive meetings and we are having positive meetings this year. We added new countries where our brand wasn’t present before to our portfolio.
Erdal Köktürk CEO - NOVON PROFESSIONAL
BeautyEurasia is crucial for us when it comes to entering new markets. CIS countries, South America and Western Europe are among our target markets. We trust BeautyEurasia’s VIP hosted buyers and we know that good efforts are being made in terms of this. I can see that we can create new connections in Africa, Ukraine and Russia here. We met VIP buyers from these regions who attended because of you. These are big customers. Our approximate expectation is around 2-3 million dollars.
Sinan DemirciExport Manager - HUNCA
Meet the Beautywhere the continents meet!
YESILKOY / IstanbulHALL 9 - 10 - 11
15−17 June 2022
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17th INTERNATIONAL COSMETICS, BEAUTY, HAIR EXHIBITION
BeautyEurasia 2022:Heading for anothersuccessful edition!
The leading beauty event in the region with its large international visitor and exhibitor profile, BeautyEurasia will once again be showcasing the latest developments and achievements in the beauty sector.
The 2022 event will be bigger in scope and size, with special emphasis on the product mix for the different channels of distribution: mass market, retail chains, hair care and personal care, packaging and fragrance, cleaning, hygiene and baby care products, private label and contract manufacturing.
Exhibitor Product Range
Personal Care Products Professional Beauty & Hair Salon Products Salon Equipment Colour Cosmetics Natural Cosmetics Hair Care Products Baby Cosmetics Raw Materials, Packaging & Machinery Cosmetics Private Label & Contract Manufacturing Nail Care & Nail Art Cleaning & Hygiene Products Associations & Media
Visitor Profile Beauty Salons, Hotel & Spa Department Stores & Retail Shops Distributors Duty Free Exporters
Hair Salons Herbalists Importers Manufacturers Online Beauty Cosmetic Shops Pharmacies
Private Label Supermarkets Trade Associations & Media Wholesalers
2021 Exhibitor Numbers
182 Exhibitors from 12 Countries
International Exhibitor CountriesBULGARIA, GERMANY, HUNGARY,INDIA, INDONESIA, KOREA, PAKISTAN, PERU, RUSSIAN
FEDERATION, SLOVAKIA, UKRAINE
2021 Visitor Numbers 58% increase in visitor density 62% total visitors were new 21% of total visitors were international
11,623 Visitors from 88 Countries
Top 15 Visitor CountriesIRAN, IRAQ, UKRAINE, PALESTINE, LIBYA, BULGARIA, ALBANIA, GERMANY, SYRIA, YEMEN,
TUNISIA, JORDAN, LEBANON, KOSOVO, PAKISTAN
2021 Visitors by Regions
54% Middle East 14% CIS 13% Balkans 8% Europe
4% Africa 3% America 2% Far East 2% Asia
VIP Hosted Buyer Program
As part of VIP Hosted Buyer Program, more than 150 hosted buyers from 56 countries including Albania, Azerbaijan, Bahrein, Bosnia And Herzegovina, Cameroon, Ecuador, Egypt, Georgia, Germany, Iraq, Jordan, Macedonia, Morocco, Netherlands, Nigeria, Oman, Pakistan, Palestine, Dubai, Panama, Poland, Romania, Spain, Uganda, Ukraine, Uruguay, Switzerland, Canada, Tunisia, UK, Bulgaria, Kazakhstan, Kosovo and Lebanon met with exhibitors and professional visitos both at the exhibition area and online through the Hyve Connect Matchmaking App.
The exhibitors and the buyers held more than 2,500 business meetings, which directlycontributed to the cosmetics exports.
Beauty Amphi Events
ConferenceSessions
ExhibitorPresentations
MakeupShows
HairShows
1,694Attendees
Visitors’ total annual purchasing budget: +1 Billion Euro
86% of the visitors are likely to attend next year
89% of the exhibitors are likely to exhibit next year.
89%
94% of the exhibitors consider the show important for their business.
94%
54%
14%
13%
8%