PowerPoint Presentation

EXPENDABLES 3PROMOTIONAL RECAP

8/4 8/10/2014

PROMOTION INCLUDED: 8/4 8/10 : 15x (:15) Recorded promos per station directing listeners to the contest pagesCustom online contest pages on KDGE.com & KEGL.com8/4 8/7 : 15x (:15) Recorded promos aired on 97.1 The Eagle promoting the EX3 remote at Gas Monkey Bar & GrilFeatured Event on kegl.comOn-site 97.1 The Eagle (KEGL) provided: Banners, Station vehicle, table, music, games and prizes!Listeners registered to win #EX3 prize packs that included EX3 swag & 4-pack of reserved passes to the advance screening while at the event!Social Media : 1x post on KEGL Instagram of the BEST #EX3 ImpressionTotal Promotional Value = KDGE $10,000 & KEGL $24,500 August 4th August 8th 2014, 97.1 The Eagle (KEGL-FM) & 102.1 The Edge (KDGE-FM) hosted online contests for listeners to register to win Expendables 3 prize packs which included a 4-pack of passes to see the advance screening on August 14th ! On August 7th, 97.1 The Eagle hosted an on-site remote for EX3 at the Gas Monkey Bar & Grill in Dallas from 7p-9p. While on-site the Eagle street team hosted Expendables Impressionables where listeners had to give their best impression of an Expendables character to win a EX3 prize pack & a $50 gift card to Gas Monkey! LIONS GATE FILMS EXPENDABLES 3 ANDCLEAR CHANNEL MEDIA & ENTERTAINMENTPromotion Recap

1

KDGE & KEGL ON-AIR MENTIONS : WEB CONTEST

PROMOTIONAL SPOTS: 15 CONTEST PROMO97.1 THE EAGLE & EXPENDABLES 3 SPOTS

: 15 CONTEST PROMO102.1 THE EDGE & EXPENDABLES 3 SPOTS

2

ONLINE CONTEST ON KEGL WIN PAGE

WEB MENTION

3

ONLINE CONTEST ON KDGE WIN PAGE

WEB MENTION

4

KEGL 8/7 REMOTE SPOTS & COPY POINTS

SPOTS & COPY POINTSTHE EXPENDABLES ARE BACKIN THEMOST PERSONAL BATTLE YET! JOIN NINETY SEVEN ONE THE EAGLE AT THE GAS MONKEY BAR & GRILL THIS THURSDAY FROM 7 TO 9FOR YOUR CHANCE TO WIN AN EXPENDABLES 3 PRIZE PACK AND A $50 GAS MONKEY GIFT CARD! EXPENDABLES 3 IS OUT IN THEATERS AUGUST 15TH VISIT K-E-G-L DOT COM FOR DETAILS.TODAY97.1 The Eagle &EXPENDABLES 3SPOTSTOMORROW

THURSDAY

5

FEATURED EVENT ON KEGL WEB PAGE

WEB MENTION

68/7 #EX3 & GAS MONKEY BAR & GRILL REMOTE

PHOTOS

FEATURED VIDEO ON KEGL INSTAGRAM PAGEWatch the video HERE

WEB MENTION

8

THANK YOU!

9Other16875.02lpi The Expendables201415647.264