explore your niche!
DESCRIPTION
Take ownership of your niche, stand out and become an expert. Presentation given at WordCamp 2013 in CPH Denmark.TRANSCRIPT
Explore your niche!- Take ownership of your niche, stand out and become an expert
Roadtrips i USA - renefrederiksen.dk
Introduction
Roadtrips i USA - renefrederiksen.dk
René Frederiksen Rejseblogger Et af DKs største sites om roadtips i USA 400+ daglige besøg 100.000+ DKK årligt Udforske din niche Sætte tanker i gang
Who?
Roadtrips i USA - renefrederiksen.dk
DFDS Online Booking Analytics Blogging
Who?
Roadtrips i USA - renefrederiksen.dk
Blogget i mange år Blogget om mange ting Fundet min niche
Who?
Roadtrips i USA - renefrederiksen.dk
What is my niche?
Roadtrips i USA - renefrederiksen.dk
Hjælper andre til de bedste roadtripsog oplevelser i USA.
Explore your niche!- Take ownership of your niche, stand out and become an expert.
Roadtrips i USA - renefrederiksen.dk
Technology Content Success
Explore your niche!- Take ownership of your niche, stand out and become an expert.
Roadtrips i USA - renefrederiksen.dk
Technology
Since 2004…
Roadtrips i USA - renefrederiksen.dk
Since 2004…
Roadtrips i USA - renefrederiksen.dk
Since 2004…
Roadtrips i USA - renefrederiksen.dk
2005
Roadtrips i USA - renefrederiksen.dk
WP platform
Roadtrips i USA - renefrederiksen.dk
Basic set-up (synes jeg selv) Themes Pluigns Maps Marker
WP platform
Roadtrips i USA - renefrederiksen.dk
WP platform
Roadtrips i USA - renefrederiksen.dk
WP platform
Roadtrips i USA - renefrederiksen.dk
Basic set-up (synes jeg selv) Themes Pluigns Maps Marker Gravity Forms
WP platform
Roadtrips i USA - renefrederiksen.dk
WP platform
Roadtrips i USA - renefrederiksen.dk
Basic set-up (synes jeg selv) Themes Pluigns Maps Marker Gravity Forms VaultPress
WP platform
WP platform
WP platform
Roadtrips i USA - renefrederiksen.dk
Basic set-up (synes jeg selv) Themes Pluigns Maps Marker Gravity Forms VaultPress
Technical challenges Old school writing
Roadtrips i USA - renefrederiksen.dk
Roadtrips i USA - renefrederiksen.dk
Content
Explore your niche!- Take ownership of your niche, stand out and become an expert.
Wrote about everything
Roadtrips i USA - renefrederiksen.dk
Danmark Tyskland Polterarbender
Sverige Finland Bryllupper
Norge Hjemmelavet mad Holdninger
England Restaurantbesøg TV
USA Arbejdsevents Film
Spanien Internetevents Teknologi
Polen Konferencer Trivialiteter
Holland Fødselsdage mm.
Everything except…
Focus (niche)USA
Roadtrips i USA - renefrederiksen.dk
Focus
2008 – Helping friends 2009 – Helping others Utilizing comments Writing articles – from blog to site
Roadtrips i USA - renefrederiksen.dk
My niche
Roadtrips i USA
Roadtrips i USA - renefrederiksen.dk
What is a niche?
Content Behavior Zappos Bitterfissen
Roadtrips i USA - renefrederiksen.dk
Exploring your niche
Narrow Food Shop blog Roadtrips i USA
Roadtrips i USA - renefrederiksen.dk
Roadtrips i USA - renefrederiksen.dk
Danmark Tyskland Polterarbender
Sverige Finland Bryllupper
Norge Hjemmelavet mad Holdninger
England Restaurantbesøg TV
USA Arbejdsevents Film
Spanien Internetevents Teknologi
Polen Konferencer Trivialiteter
Holland Fødselsdage mm.
Exploring your niche
Exploring your nicheRejseblog Roadtrips i USA Billeje I USA Opelevelser i USA Route 66
Vestkysten Planlægning Billig billeje 10 ting du skal Ruten
Denver Rejsebøger Billeje i FL 10 bedste oplevelser Illinois
Sydstaterne Flybillet Billeje inkl. 15 endnu bedre… Missouri
Miami Budget Extra chuff Gratis oplevelser Kansas
Route 66 Køretur Alder Nationalparker Oklahoma
Texas Overnatning Cabriolet Outdoor Texas
Pacific Northwest Mad Bagageplads Nytårsaften New Mexico
New England Musik Udlevering Factory tours Arizona
Rocky Mountains Foto GPS Californien
Midwest Film Superbiler
California classic Købe bil I USA
Gæsteblogs 10 trafikråd
Roadtrips i USA - renefrederiksen.dk
Roadtrips i USA - renefrederiksen.dk
Explore your niche!- Take ownership of your niche, stand out and become an expert.
Success
Success
Definition of success Traffic
Roadtrips i USA - renefrederiksen.dk
2009 – after four years of blogging (25)
2013 – after four years of focus (500)
Success
Roadtrips i USA - renefrederiksen.dk
Success
Definition of success Traffic Engagement Traffic Time on site Comments
SERP Money
Roadtrips i USA - renefrederiksen.dk
Success
Monetization Affiliate
Roadtrips i USA - renefrederiksen.dk
Success
Roadtrips i USA - renefrederiksen.dk
Success
Monetization Affiliate Expanding site/business
Roadtrips i USA - renefrederiksen.dk
Roadtrips i USA - renefrederiksen.dk
Success
Roadtrips i USA - renefrederiksen.dk
Monetization Affiliate Expanding site/business Unexplored areas
Success
Roadtrips i USA - renefrederiksen.dk
Thanks!
Questions?
renefrederiksen.dkFacebook.com/roadtripiusa
@rfrederiksen