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Extreme Blogging for creatives Teaching with multimodal literacies for maximal learning Franci Cronje Vega Brand Leadership School Cape Town Teaching with multimodal literacies for maximal learning Franci Cronje Vega Brand Leadership School Cape Town Slide 2 Forecast Critical studies (Foucault without swearing) Multimodality (seeing the box of what-a- lot-I-got) Milking the Project Slide 3 what is a mode? a socially and culturally shaped resource for making meaning. Image, writing, layout, speech, moving image are examples of modes, all used in learning resources (Bezemer & Kress, 2008). Slide 4 Alex Slide 5 Slide 6 A Multimodal Pedagogy seeks to go beyond written and spoken language to value a range of modes through multimodal assessment practices (Archer 2006: 251) Slide 7 The Vega Student Slide 8 conceptual creatives conceptual creatives Slide 9 never speechless Slide 10 flamboyant attention! Slide 11 Critical Studies Critical Pedagogical methodology Thematic Academic enquiry and theoretical engagement Slide 12 the Body (un)Comfortable Slide 13 The Project brief then becomes key.. An Intervention A process diary A Blog Slide 14 Ethics Three-year project Written permission Changing identities Slide 15 Intervention Slide 16 Mal ou Mavis Slide 17 Slide 18 Process Diary Slide 19 Slide 20 Slide 21 allow[ing] students to express themselves creatively, to be visible (Google heavily spiders web engines, especially its own Blogger), and be accountable, thus combating free-riding (Du & Wagner 2005: 8). the Blog Slide 22 the ADD sufferer Slide 23 Slide 24 Slide 25 All together now! Slide 26 Screenshot from a Video the Figure Hugger Slide 27 Slide 28 the Jock Slide 29 Slide 30 a Case for Multimodal Pedagogy Slide 31 Road Markers Mindfulness of Modes Project design Marking Rubric