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TRANSCRIPT
AMPLIFYING CREATIVE
COMMUNITIES NEW YORK
CITY
DESIS Lab
Promoter(s)
The project Amplifying Creative Communities is funded by The Rockefeller Cultural Innovation Grant 2009 and led by The New School’s Design for Social Innovation and Sustainability Lab (DESIS Lab). Project partners are the Lower East Side Ecology Center, Greenmap Systems and IDEO and is supported by DESIS international network.
THE LOWER EAST SIDE NEIGHBORHOOD
1.1 Context
The LES is a neighborhood in the Southeastern of the NYC borough of Manhattan.
It has traditionally been an immigrant, working class neighborhood, but it has undergone rapid gentrification in recent years.
1.1 Context
Main Problem
How to retain the traditional (diverse and active) population in the LES?
How to stimulate local job creation as a possible response to gentrification and generating a new (local) social economy?
1.2 Main problem
1.3 Framework project: vision and goals
Vision
middle organizations can become amplifiers (or social innovation hubs) beyond their initial scope (e.g. environmental justice, etc)
Goals
Stop the process of gentrification
Amplyfing creative communities as a mean to retain traditional people to leave the neighborhood
1.4 Framework project: strategy
Hypothesis: Can middle organizations become amplifiers (or social innovation hubs) beyond their initial scope (e.g. environmental justice, etc)?
Creative Communities
(CC) will flourish
CC
CC
CC
CC
CC
IDEO: co-design the design toolkit for
each neighborhood
GREEN MAP
NON-PROFIT IN BROOKLYN
/QUEENS
IDEO
DESISNetwork
Green Map: digital tool for
mapping Creative Communities
Local partners in each neighborhood:
permanent hubs for the development of
new Creative Communities
DESISLab
LOWEREAST SIDEECOLOGY CENTER
Members of the DESIS Network : share expertise
and experiences, collaboration opportunities
CC
CC
CC
DESIS Archive (Europe, China, Brazil, India, Africa…
CC
CC
CC
NYCCases
1ST AMPLIFICATION
2ND AMPLIFICATION
1.5 Framework project: structure
RESEARCHING SOCIAL INNOVATION CASES IN THE LES
“snowball” research
Parsons students will research 18 cases
1.5.1 Framework project: action 1
44+ community gardens in the Lower East SideOther social innovation areas: Youth empowerment, Housing, Food, Info sharing, Commodities exchange/sharing,
GREEN MAPPINGSOCIAL INNOVATION CASES IN THE LES
1.5.2 Framework project: action 2
Design Toolkit:Resource base for the local community organization
1.5.3 Framework project: action 3
1.5. Framework project: action 4
Communicating
Creative Communities
(CC) will flourish
CC
CC
CC
CC
CC
IDEO: co-design the design toolkit for
each neighborhood
GREEN MAP
NON-PROFIT IN BROOKLYN
/QUEENS
IDEO
DESISNetwork
Green Map: digital tool for
mapping Creative Communities
Local partners in each neighborhood:
permanent hubs for the development of
new Creative Communities
DESISLab
LOWEREAST SIDEECOLOGY CENTER
Members of the DESIS Network : share expertise
and experiences, collaboration opportunities
CC
CC
CC
DESIS Archive (Europe, China, Brazil, India, Africa…
CC
CC
CC
NYCCases
1ST AMPLIFICATION
2ND AMPLIFICATION
1.6 Framework project: timeline
Current framework progress
2. Local project: examples
1.
2.
Green Oasis Garden
Next step: The Lower East Side Girls Club
2.1 Framework project: Local project 1
Started in 1981.Ex-marine lived next to abandoned lot. With a group of friends cleared the lot and began a garden.
Based on two goals: to create a place to celebrate the arts, and to provide a healthy environment for neighborhood children.
Green Oasis Garden
Context
Located in LES a neighborhood in the Southeastern of the NYC borough of Manhattan.
Boundaries as source of controversy
Gentrification
2.2 Local project 1: context and main problem
Main problem
There is no “typical user.” The user group has changed a lot over the years. With changing ethnicities in the area, community interaction with the garden has changed.
Make visible the smaller organized activities and the non –organized activities.
2.3 Local project 1: vision and goals
Goal
Understand the communityFix the community beyond its heroAmplifying the community at the scale of the territory
Vision
Introduce the community in a amplification process that will lead to make it visible, indipendent, accessible and stable.
2.4 Local project 1: the strategy
Hypothesis: Can LESEC become the amplifier (or social innovation hubs) beyond itsinitial scope (e.g. environmental justice, etc)?
2.4 Local projects: strategy
2.5 Next step
The Girls Club has programs to build “ethical,” entrepreneurial and environmental awareness.
The organization gives young girls and teens job training.
The Lower East Side Girls Club
3. Design role
3.1 context analysis
Design workshop
Interactive green map
International cases
Social innovation cases: Community gardens
Below the radar innovations: the heroes
Exhibiting: a dialogue with local residents about local and international social innovations
Exhibiting: a dialogue with local residents about local and international social innovations
3.2 Co-design tools and activities
five main areas with multiple activities and tools for different users and skills
Tools For
•Observing•Communicating •Starting Up •Engaging •Synergizing •Mobilizing
Tools for whom?
•Ordinary People•Community Based Organizations (CBOs)•Specially Trained Experts/ Network of Trained Experts•Designers •Design Schools/Students/Researchers (DESIS Network)• …
How to balance the use of media and technology according to the potential user?
•High-tech vs Low-tech?•… vs …?
3.2 Toolkit design
5a. SYNERGYZING
3. STARTING UP
5b. MOBILIZING
2. COMMUNICATING
1. OBSERVING
ACTIVATINGBONDING
SPREADING
INCUBATINGMODELLING
UNDERSTANDING
4. ENGAGINGINVOLVING
NETWORKING
Toolkit 5 Areas
• Training• Customizing
• Guiding• Wayfinding• Exhibiting
• Finding• Assessing• Documenting• Archiving
• Sharing• Integrating
• Designing• Replicating• Training• Coaching• Funding
• Motivating• Empowering
5a. SYNERGYZING
3. STARTING UP
5b. MOBILIZING
2. COMMUNICATING
1. OBSERVING
ACTIVATINGBONDING
SPREADING
INCUBATINGMODELLING
UNDERSTANDING
4. ENGAGINGINVOLVING
NETWORKING
Toolkit 5 Areas & Activities
Toolkit:Resource base for the local community organization
Locast
Locast Civic Media is a mobile & web platform to engage citizenship in the process of collecting, reporting and disseminating news and information related to the urban environment.
OBSERVING | Tools
Diaries
Self reporting observation activities aiming to capture the subjective experience of a person in a specific situation or in his/her everyday life, by using traditional diaries, notebooks and camera. User diaries is a design tool to gain insight into patterns of behavior.
OBSERVING | Tools
311 Online
311 is New York City's online Web site and phone number for government information and non-emergency services.
COMMUNICATING | Tools
COMMUNICATING | Tools
Not For Tourists
Not For Tourists is a growing series of guides to major cities. Unlike traditional tourist guide books, NFT guides are designed for people who live in or commute to their subject cities.
Instructables
Web-based documentation platform where people share what they do and how they do it, and learn from and collaborate with others.
STARTING UP | Tools
STARTING UP | Tools
Start-Up Packages
STARTING UP | Tools
Service blueprint
A tool for simultaneously depicting the service process, the points of user contact, and the evidence of the service from the user’s point of view.
Skillshare
A temporary space for sharing practical skills and communal hands-on reciprocal learning experiences.
SYNERGIZING | Tools
Door-to-Door
A sales technique in which a salesperson walks from one door of a house to another trying to sell a product or service to the general public.
MOBILIZING | Tools
Social Networks
A network of trusted contacts
ENGAGING | Tools