FABULOUS, AFFORDABLE, FUN

BAND Single page Spread

A £24,330 £48,660

B £22,710 £45,420

C £19,465 £38,930

D £17,840 £35,680

E £16,220 £32,440

CREATIVE £13,950 £25,110

Circulation 253,441 Print 252,651 Digital 790

Readership 457,000

Subscribers 120,348

ABC1 69%

ABC1 35+ women 63%

Solus Readership 47%

Unique users 297,473

Page impressions 637,858

ADVERTISING RATES

2016

A Outside back cover, Inside front cover, Inside back cover, 1st and 2nd right hand pages. Spreads: 1st and 2nd Spreads.

B 1st 30% or three of the following: Front half, right hand, fully facing matter, requested editorial. Spreads, 1st 30% or two of the following: Front half, requested editorial, unbanked.

C Two of the following: Front half, Right hand, fully facing matter, requested editorial. Spreads, one of the following: Front half, requested editorial, unbanked.

D One of the following: Right hand, Facing matter. Spreads, 2nd half in requested editorial.

E Run of magazine. Spreads: Run of magazine, banked.

In the last 12 months Prima readers spent:

£371 million on fashion

£90 million on cosmetics and skincare

£19 million on watches and jewellery

£2.5 billion on groceries

£787 million on the home

£632 million on motors

£649 million on travel

SOURCES: ABC: JUL–DEC’15; GOOGLE ANALYTICS–JAN’16; NRS: OCT’14–SEP’15

Issue Copy deadline On sale

FEB 30 Nov 1 Jan

MAR 4 Jan 4 Feb

APR 1 Feb 3 Mar

MAY 3 Mar 7 Apr

JUN 1 Apr 5 May

JUL 28 Apr 2 Jun

AUG 6 Jun 7 Jul

SEP 4 Jul 4 Aug

OCT 29 Jul 1 Sep

NOV 5 Sep 6 Oct

DEC 3 Oct 3 Nov

JAN 7 Nov 8 Dec

CALENDAR Contact Details

Ben Giles Group Sales Director 020 7439 5208 ben.giles@hearst.co.uk

Lisa Bhatti Regional Ad Director 016 1962 9254 lisa.bhatti@hearst.co.uk

Angela Decube Brand Director 020 7439 5645 angela.decube@hearst.co.uk

Pamela Ferrari-Blanchard Group Director, Hearst Create 020 7439 5300 pamela.ferrari-blanchard @hearst.co.uk

Sharon Douglas Group Publishing Director 020 7439 5951 sharon.douglas@hearst.co.uk

BRAND REACHPrima is the ultimate affordable lifestyle brand for today’s busy, savvy women. Bright, enthusiastic and fun, the Prima reader looks for and finds a unique mix of fashion and beauty inspiration, smart advice, great cookery, crafting and entertainment ideas, plus success stories of real women like her, in her favourite magazine, at its shows and events, on its social media platforms and its new website Prima.co.uk. And everything is brought to her in Prima’s signature accessible, snappy, upbeat style.

Every month Prima provides its readers with instant access to advice on how to

look and feel their best, time & money

saving solutions, quick & easy food, beautiful homes &

gardens and creative craft ideas. Prima

has everything they need to get the

most out of life.