Facebook Demographics: TrendsApril 15, 2009

Ben LoricaO’Reilly Research

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Data Description

Active Users by- Location (IP Address)- User supplied demographics: age, gender, etc.

Data from 5/21/2008 - present

Source: http://www.facebook.com/advertising/

Active Users

193+ million worldwide- F (51%), M (45%)

Major Regions

Gender and Major Regions

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&'#$

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!%#$

&)#$

&%#$

!%#$

&%#$

&&#$

&&#$

"&#$

&%#$

&!#$

!(#$

!(#$

&'#$

)#$ *)#$ !)#$ ')#$ +)#$ %))#$ %*)#$ %!)#$

,-./0$1234567$

8637957$

:-4/0$1234567$

;5<<=3$>7?/@:A$1B4567$

>.4-C3$

DA$1234567@E03$

D745FF379$

1?57$

1B4567$

G,1$

H36=593$E-$,/7/3$

;7=3$

I327=3$

!"#$

!%#$

!&#$

'&#$

!'#$

!%#$

!(#$

'%#$

!&#$

'%#$

')#$

'*#$

"*#$

'&#$

'!#$

!(#$

!*#$

'*#$

+#$ &+#$ !+#$ *+#$ (+#$ %++#$ %&+#$ %!+#$

,-./0$1234567$

8637957$

:-4/0$1234567$

;5<<=3$>7?/@:A$1B4567$

>.4-C3$

DA$1234567@E03$

D745FF379$

1?57$

1B4567$

G,1$

H36=593$E-$,/7/3$

;7=3$

I327=3$

Source: O’Reilly Research

Source: O’Reilly Research

This Week

12 Weeks Ago

Users By Region

Europe - Active Users By Country

Europe - Active Users By Age Group

South America - Active Users By Country

South America - Active Users By Age Group

Middle East and North Africa - Active Users By Country

Middle East and North Africa - Active Users By Age Grp

Asia - Active Users By Country

Asia - Active Users By Age Group

N. America & Other Regions - Active Users By Country

USA - Active Users By Age Group

Questions?

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