facebook for libraries - making a robust presence

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Facebook Making a Robust Presence Tammy Ivins Reference, ILL, & Outreach Rogers LIbrary at Francis Marion University, SC as part of… “Exceptional Outreach Through Social Media” at SCLA/SELA 2013

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My portion of a four-person presentation at the 2013 SELA-SCLA joint conference.

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Page 1: Facebook for Libraries - Making a Robust Presence

FacebookMaking a Robust Presence

Tammy IvinsReference, ILL, & OutreachRogers LIbrary at Francis Marion University, SC

as part of…

“Exceptional Outreach Through Social Media” at SCLA/SELA 2013

Page 2: Facebook for Libraries - Making a Robust Presence

“8 million young adultsfrom over 2,000 colleges and 22,000 high schools.”

(Huang, 2012)

+ all those non-young

people.

Page 3: Facebook for Libraries - Making a Robust Presence

Planningis your best friend.

Page 4: Facebook for Libraries - Making a Robust Presence

Policies &

philosophies.

libguides.fmarion.edu/smpolicy

Page 5: Facebook for Libraries - Making a Robust Presence
Page 6: Facebook for Libraries - Making a Robust Presence

Push dynamic content through

added-valueupdates.

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Make an enriched page through

custom tabs.

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Interaction is hard.

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Your library page can "like"....

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Likes or stars ≠

Whole picture

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Image courtesy of http://techcrunch.com

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Terms of Service.....

Watch the rules.

facebook.com/page_guidelines.php

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Goodread:

Page 24: Facebook for Libraries - Making a Robust Presence

Tammy Ivins Reference, ILL, & OutreachRogers Library at Francis Marion University, SC

[email protected]/taivins

Image credits: iconfinder.com amazon.com

Sources used: Huang, C. J. (2012). Facebook use in college students: facing the learning motivation of young adults.

Retrieved from http://repositories.lib.utexas.edu