fact sheet gradtrek-counselor for universities

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GradTrek-Counselor Graduate Program Search and Recruitment GradTrek-Counselor (GT-C) is an integrated graduate program search and recruitment system based on our popular GradTrek graduate degree search engine. GT-C has two parts. The first is a counselor dashboard designed for use in university career centers, advising offices, and other units that help students find and apply to graduate degree programs. The second is a lead generation system that provides graduate program applicant leads to graduate schools, colleges, and academic departments. What can GradTrek do for your university? 1. Increase retention from undergraduate to graduate programs. 2. Boost graduate student recruitment. 3. Empower career center counselors and academic advisors. 4. Provide students and alumni with a valuable high-tech search tool. 1. Fix the leaky pipeline from undergraduate to graduate programs. Who should recruit your university’s undergraduates and alumni into your graduate programs? A career counselor or general academic advisor, or a department chair or director of graduate studies with intimate knowledge of the department and its graduate programs? The weak link between your undergraduates and alumni and your graduate programs is in your academic advising and career counseling offices. Career counselors and academic advisors do their best to navigate 100’s of graduate degree programs at your university and over 40,000 graduate degree programs nationally. They strive to promote your university’s programs, but they can’t possibly know the ins and outs of each program. The solution: notify the department chair and/or DGS when a student selects their program on GradTrek.

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Page 1: Fact sheet GradTrek-Counselor for universities

GradTrek-Counselor Graduate Program Search and Recruitment GradTrek-Counselor (GT-C) is an integrated graduate program search and recruitment system based on our popular GradTrek graduate degree search engine. GT-C has two parts. The first is a counselor dashboard designed for use in university career centers, advising offices, and other units that help students find and apply to graduate degree programs. The second is a lead generation system that provides graduate program applicant leads to graduate schools, colleges, and academic departments. What can GradTrek do for your university?

1. Increase retention from undergraduate to graduate programs. 2. Boost graduate student recruitment. 3. Empower career center counselors and academic advisors. 4. Provide students and alumni with a valuable high-tech search tool.

1. Fix the leaky pipeline from undergraduate to graduate programs. Who should recruit your university’s undergraduates and alumni into your graduate programs? A career counselor or general academic advisor, or a department chair or director of graduate studies with intimate knowledge of the department and its graduate programs? The weak link between your undergraduates and alumni and your graduate programs is in your academic advising and career counseling offices. Career counselors and academic advisors do their best to navigate 100’s of graduate degree programs at your university and over 40,000 graduate degree programs nationally. They strive to promote your university’s programs, but they can’t possibly know the ins and outs of each program. The solution: notify the department chair and/or DGS when a student selects their program on GradTrek.

Page 2: Fact sheet GradTrek-Counselor for universities

2. Boost graduate student recruitment. There are a number of graduate student recruitment methods available, from sending administrators to faraway lands to paying for leads. Currently these all offer poor ROIs for universities. GradTrek provides universities with timely and competitively priced contact information for users who have selected their specific programs so that these users can immediately be contacted by chairs, DGS’s, or graduate school administrators.

3. Empower career center counselors and academic advisors.

Career center counselors and academic advisors use a combination of psychological inventories, free searchable databases, and counselors’ personal knowledge and networks to identify graduate degrees and programs suitable for students and alumni. While this combination of methods may have been sufficient in the past, today with thousands of types of graduate degrees and tens of thousands of graduate degrees available in the United States, these low-tech methods are inefficient and inadequate. This results in dissatisfied, ill-informed students and alumni who are left to go it alone. GradTrek allows students and counselors to easily search all 40,000+ graduate degrees in our proprietary database. Our data set includes essentially every available graduate degree from every accredited university in the United States.* GT-C features an easy-to-use dashboard for counselors which makes helping students search for graduate degrees a breeze. This allows counselors working with students to spend less time clicking and searching, and more time doing what they do best: advising students and alumni.

*Excluding medical degrees; our data are updated quarterly based on user feedback and continuous testing.

4. Provide students and alumni with a valuable high-tech search tool.

Students and alumni want to maintain a long-term relationship with their alma mater, and having spent their valuable tuition dollars at your university they expect high quality career advising. They deserve better than to spend 30-60 minutes with a counselor using Google or gradschools.com to fish through search results trying to find the right degree. GradTrek provides the kind of 21st-century user experience your students and alumni have come to expect from search technology. And what university doesn’t want happy and successful alumni?

Page 3: Fact sheet GradTrek-Counselor for universities

Comparing GradTrek-Counselor and gradschools.com Our closest competitor is Gradschools.com, which is widely used in university advising offices. Gradschools.com is a free searchable database of graduate degrees that promotes its client universities’ online degrees and features only a limited pool of degrees. MBA Scenario: Blake is an above average student who wants an MBA in the southwest and is interested in

marketing.

GradTrek gradschools.com

Top results

University of Phoenix, UNT, Baylor, SMU, UTSA, University of Houston,

UTD, UNM, UC-Denver, Lamar University...

Full Sail University Alliant International University Loyola University of Chicago...

Refined results

with opt-outs clicked

The Art Institute of Pittsburgh Argosy University

University of Southern Nevada...

GradTrek results page

Page 4: Fact sheet GradTrek-Counselor for universities

Engineering Scenario: Diego is an exceptional student interested in an electrical engineering masters degree within 200 miles of his family in Chicago.

GradTrek gradschools.com

Top results

Northwestern, Notre Dame, UIUC, UW-Madison, Michigan State, IIT,

Purdue...

University of Bridgeport University of Colorado-Boulder

Temple University...

Refined results

with opt-outs clicked

The Art Institute of Pittsburgh Argosy University

University of Illinois-Urbana-Champaign...

GradTrek degree profile page

Page 5: Fact sheet GradTrek-Counselor for universities

Journalism Scenario: Meghan is a top student looking for a journalism masters degree in the Dallas-Fort Worth region.

GradTrek gradschools.com

Top results

TCU, UNT none

GradTrek search results page

Criminology PhD Scenario: Jason is a strong student looking for a PhD in criminology in the southeast.

GradTrek gradschools.com

Top results

Florida State, South Carolina, USF, Georgia State, Southern Mississippi, ODU, Arkansas-Little Rock

none

GradTrek results page

Page 6: Fact sheet GradTrek-Counselor for universities

Pricing Counselor pricing  Free 6­month trial  Standard pricing: $399/year  Free with university purchase of recruiter (one college minimum)   Recruiter pricing  Free 6­month trial  Standard pricing  

1k/year per individual department 3k/year per college (college of business, college of engineering or equivalent) 6k/year per college of arts and sciences or equivalent large college 10k/year per university  Data update priority for all registered universities, colleges and departments  

 For details on pricing, lead minimums and lead delivery format please contact our team.  Contact: [email protected] 972.646.1322 www.gradtrek.com