IN THIS ISSUE: 02 / Business Card R.I.P?

Guest Speaker @ CBD Forum

03 / Lifetime Business Awards

04 / Fairfield’s Anzacs

Action-Packed Park!

As we mark the 100th anniversary of the ANZAC landings at Gallipoli it is a time of reflection and gratitude for the sacrifices made by our heroes.

The Great War baptized our national identity in blood and bravery.

Now, every Anzac Day all of us burst with pride, and honour the ‘Anzac Legend’.

Our Diggers had faith that what they were doing was right, faith that they fought for all humanity; they understood the moral difference between the use of force for liberation and the use of force for conquest.

100 years on, and all Australians know that some things are worth dying for. One’s country is worth dying for, and democracy is worth dying.

The number of lives lost and blood shed on the battlefields of the Great War resonates powerfully in the national psyche.

Strengthened by their courage, heartened by their valour, and borne by their memory, let us continue to stand for the ideals for which they lived and died.

We are bound today by what bounds us a century ago, the same loyalties, traditions, and beliefs and the love of Australia.

It’s why the Great War still counts, and why, we the people of Fairfield will always remember them.

Lest We Forget.

Helen Pijaca Fairfield City Centre Co-ordinator

WE REMEMBER

FAIRFIELD CITY CENTRE - OPEN FOR BUSINESS ISSUE #05 APRIL-JUNE 2015

ANZAC DAY

100 YEARS

LEST WE FORGET

FFC3942 Fairfield Flyer ED Mar15 FINAL.indd 1 26/03/2015 1:05 pm

02 • THE FAIRFIELD FLYER

In the era of electronic communication is the business card dead?

That’s the $64,000 question being asked by Fairfield entrepreneurs!

“We might live and work in a digital age, but the humble business card remains one of the cheapest and most effective marketing tools around.” Said Fairfield City Chamber of Commerce Secretary, Sil Frassetto.

The ‘Digital Devotees’ point to LinkedIn, Facebook, Google etc., have had a major impact on how people obtain one another’s contact details for business purposes.

“The information on a business card will become less important as digital networks deepen. Some business cards now feature just a web address, an email or Twitter handle”. Explains Fairfield City Chamber of Commerce President Vince Movizio.

For many the ritual exchange of the business card has a lasting appeal.

“The business card remains an enduring emblem of the work you still need to put into face-to-face networking”. Mr Frassetto asserts.

Fairfield’s Business Information Forum will include a keynote speech by Executive Director of the Australian Retailers Association Mr Russell Zimmerman.

The event will be held on Monday 18 May at Fairfield RSL’s ‘Horsley Room’, with the aim to bring business and community leaders under one roof.

“It’s a great coup for Fairfield to have Mr Zimmerman address the Forum, his business insights will be compulsory listening”. Says Fairfield Place Manager, Tony Walker.

BUSINESS CARDS R.I.P?

GUEST SPEAKER @ CBD Forum

Is the Business card dead?

Some business cards now feature just a web address, an

email or Twitter handle

People have been predicting the death of the business card virtually since digital communication began; the debate definitely goes on!

Over the last few months, the Place & Economic Development Team has been busy in developing the ground-breaking format, which will start at 6.00pm.

“Our goal is to organise Council’s information on a platform which is useful and accessible, the format also allows for one-on-one dialogue”, spells out Helen Pijaca, Fairfield City Centre Co-ordinator.

At the event Council, will reaffirm its commitment to the ‘Operational Plan & Delivery Program’ for the CBD in the years ahead.

The Place Team wants to hear your voice; we all need people who will give feedback. That’s how we improve and build a better Fairfield. So book now to be part of the City Centre’s information forum.

When: Monday 18th May Where: Fairfield RSL – Horsley RoomTime: 6.00pmRSVP: myounan@fairfieldcity.nsw.gov.au or 9725-0860

ARA - Russell Zimmerman

FFC3942 Fairfield Flyer ED Mar15 FINAL.indd 2 26/03/2015 1:05 pm

ISSUE 03 APRIL-JUNE 2015 • 03

In Fairfield, small business is a big deal, so much so that Council honoured enterprises, with the Inaugural Lifetime Business Awards with a gala ceremony at Fairfield RSL.

The elegant reception of February 25th, exclusively paid tribute to businesses that have stood the test of time and traded form more than 25 years and up to 50 years – and longer; a first by any local government Council in NSW.

“This recognition proves Council understands the social, and economic benefits that small business delivers to a City; it’s an outstanding initiative”, remarked Robert Lagrange from La Torre Cake Shop.

18 businesses received the accolade, representing industries which consisted of manufacturing, medical, real estate, food, beauty and retail.

“Bing Lee started in Fairfield City Centre 58 years ago and has gone on to become an Australian retail giant”. Said Mayor of Fairfield City, Frank Carbone.

Experts agree entrepreneurs who carry their businesses over the three-year hump are more than just lucky. These successful movers and shakers have found ways to develop their visions into working business models that they then pass on to their dedicated employees who share their vision. By relying on intuition, in-house and outside advisors, and customer comments, these Fairfield entrepreneurs have demonstrated ‘true staying power’.

Attending the historic event; were dignitaries from the realm of politics, and business.

“These exceptional businesses don’t work for recognition, but do work worthy of recognition, and that’s why they are successful”, commented Fairfield Council Economic Development Officer, Julianne Christie.

Behind every Fairfield business, there’s a story worth knowing, and the award ceremony celebrated these awe-inspiring Australian stories.

“No community values entrepreneurship and small business more than the Fairfield community”, declared Fairfield City Centre Co-ordinator, Helen Pijaca.

To be in business for half century or more proves that you are definitely doing something right!

Lifetime

BUSINESS AWARDS

Bing Lee started in Fairfield City Centre 58 years ago and has gone on to become an Australian retail giant.

Time is the measure of business success for Lionel, Yenda Lee & Mayor Frank Carbone

Fairfield Colour Tech25 Years

Ambassador Coffee34 Years

Ivan’s Butchery25 Years

Hot Burek35 Years

Chic Skin & Laser Clinic

26 Years

Dr Domenico Di Francesco

36 Years

Filpure Water Filtration Systems

29 Years

Baalbek Bakeries Fairfield38 Years

Elias Pharmacy30 Years

Marando Real Estate43 Years

La Torre Cake Shop30 Years

Sam’s Orthopaedic & Surgical Footwear

48 Years

Baci Hair31 Years

Barone Pharmacy48 Years

Go Vita Fairfield33 Years

St. Johns Park Real Estate

55 Years

Paula Continental Cakes

33 Years

Bing Lee58 Years

FFC3942 Fairfield Flyer ED Mar15 FINAL.indd 3 26/03/2015 1:05 pm

04 • THE FAIRFIELD FLYER04 • THE FAIRFIELD FLYER

When Fairfield’s finest left our shores for Gallipoli, our City understood back then and now, a hero is somebody who voluntarily walks into the unknown, to give his life to something bigger than oneself.

A century later a grateful City salutes and remembers the enormous contribution of Fairfield’s Anzacs; 45 served at Gallipoli, 192 throughout World War 1.

“Fairfield losses were nightmarish, 1 in 20 families lost a son or father, 90% returned home wounded”. Explains Fairfield RSL Sub-Branch President Ken Young.

The Anzac legend is universal; Mr Young details that Fairfield’s Diggers had a special trait compared to the rest of their band of brothers.

“Many of them enlisted upon hearing of a wounded or killed mate. Two or three men would sign up immediately. Privates Jude and Tuke were virtual neighbours from what is now Yennora, they joined within days of each other, and both were killed in action on the same day”. Reveals Mr Young.

Stretcher-bearer Ben Morris was among the first Anzacs to land at Gallipoli.

ANZACS Fairfield’s

He made his way to shore, tending to others as he went, and spent his first day of combat moving the wounded out of harm’s way and helping dig trenches.

“Heroism is endurance for one moment more, for me the Anzac legend can be summed in four words: Mateship, Sacrifice, Discipline and Service”. Pronounces Fairfield RSL Sub-Branch Vice-President Paul Bryant.

Everyone attending the Fairfield Dawn Service at Honour Avenue will receive an Anzac gift bag, which will include a historic Centenary Commemorative Penny, from the Sub-Branch.

“Heroism is not only in the man, but in the occasion and this year we want to thank our heroes for Australia’s freedom”, affirms Mr Bryant.

www.fairfieldcity.nsw.gov.auFAIRFIELD CITY CENTRE - OPEN FOR BUSINESS

Fairfield’s Adventure Park is poised to become one of Sydney’s premier playgrounds.

Situated in Fairfield Park, the $1.4 million state of the art project features an 11m high giant climbing net, sky bridge and slide combination, one of the tallest of its kind in Australia, and a 33m long double flying fox.

Mayor of Fairfield City, Frank Carbone said this project is our response to creating positive youth spaces for our young locals.

“Council will continue to deliver family friendly spaces that will enhance the experiences of our local community”, said the Mayor.

The Adventure Park is expected to receive great reviews from children, parents and big kids at heart. The complex is adjacent to the new Fairfield Youth and Community Centre and the existing leisure centre, a ten-minute walk from the train station and the CBD.

ACTION PACKED Park!

Adventure Park reaches new heights

FFC3942 Fairfield Flyer ED Mar15 FINAL.indd 4 26/03/2015 1:05 pm