fdub 99.9 venture proposal
DESCRIPTION
Fdub 99.9 Venture Proposal PresentationTRANSCRIPT
![Page 2: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/2.jpg)
Brandon CorcoranKate Polley
Edgar CrespoB.J. Wessels
![Page 3: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/3.jpg)
The Idea
• Radio Broadcasting
• Industry Overview– How Web 2.0 has influenced radio broadcasting• Creative, interactive, listener-attentive websites
– Introduction of online streaming– Creating relevance to the listener
![Page 4: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/4.jpg)
The Opportunity
• Successful broadcasting:
– Availability of music– Blending different types of music– Music industry news– Combining information with entertainment– Promoting interaction with the listener
![Page 5: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/5.jpg)
The Issue
• Competing stations don’t provide:
– Diverse portfolio of music– Local contests & events– Relevancy in the community– Attention to what listeners desire
![Page 6: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/6.jpg)
What is Fdub 99.9
• Radio station based locally
• Featuring top songs from multiple genres
• Promotes new and emerging artists in DFW
• Provides access to local information
![Page 7: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/7.jpg)
Market Analysis
+ Buying Power- Supplying Power+ Threat of Substitute Products- Threat of New Entrants+ Rivalry Among Existing Competitors
![Page 8: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/8.jpg)
Target Audience
• “The ability to learn faster than your competitors may be the only sustainable competitive advantage” – Arie de Geus
• Knowing The Customer– Listeners• All listeners between 16-40 in the DFW Metroplex
– Musical Artists– Record Labels
![Page 9: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/9.jpg)
Competitors
![Page 10: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/10.jpg)
![Page 11: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/11.jpg)
Competitors
![Page 12: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/12.jpg)
![Page 13: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/13.jpg)
![Page 14: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/14.jpg)
Features
DJ JayEventsNew ArtistsFeatured ArtistsContact Us
![Page 15: Fdub 99.9 Venture Proposal](https://reader035.vdocuments.net/reader035/viewer/2022062419/559026501a28ab0d168b46f6/html5/thumbnails/15.jpg)
In Conclusion
• Competitors aren’t satisfying listener’s desires• Potential for successful broadcasting• Fdub 99.9 fills that role• Your investment will make a positive impact
on the community