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Jul - Sep 2013

Your Spirit. Your World.

i a mt h ec h an g e

change todayfor tomorrow.

zero banay hero

production of edc

sufi night &gm’s farewell

organizationaldiscipline launch

palm oil salesfirst ever at engro

daharki recognizedby dupont!

Welcome to the new issue of Collage, resplendent in a lovely new spirit that reflects the colorful world of Engro! It’s getting busy here as we are heading off in new directions for our next issues. In this newsletter we talk about our future plans, highlight some of the recent launches and news from around our businesses. We have plenty to tell you about, so settle back with your feet up and enjoy a good read.

Happy reading,Team Collage

Contents

Collage ® All Rights Reserved © 2013 Engro Corp.No part of this publication may be reproduced without the expressed written permission of the publishers.

Editorial 02Top 10 Happenings 03Movie Review 05Book Review 06Lead Story 07One on One 09Daharki plant recognized by dupont! 11Fertilizers Breaks Records! 12Engro Joins The Digital World 13Tarang Hi Hai Iifa Ka Ticket 15Tarang Town Storming 2013 16Bharosa, Rymah and Uae Sales 17Polymer Moves Towards Clean Drinking Water Project 18A Night of Sufi Mysticism and A Fond Farewell 19Internal Comms Initiatives 20Olper’s – The Brand With a Conscience 23Operations Discipline Program Launch 25Admin Revamp At Polymer 26Entering The Palm Oil Market 27Zero Makes You Hero 289 Million Man-hour Safety Milestone 28Omungon Ka Khazana 29Engro Premier League at South Plant 30Hr Bootcamp for Budding Hr Professionals 31Love Power! 33Transforming Around 34Paying Back 35Mixing Work With Pleasure 36Engro Foundation Goes Global! 39Ghagar Phatak Boys Shine at City & Guilds 40

Eximp celebrated the successful launch of 10 Karachi outlets and initiating sales of Rymah and Engro Bharosa’s Super Kernel at the Head Office, with games, contests and a special lunch menu!

Omore unveiled a one-of-a-kind ice cream vending machine at the Dolmen Mall Clifton Food Court. Everyone’s favorite Omore ice cream is now easily accessible and the machine has attracted customers of all ages.

WEAVE Karachi arranged a special event at the Head Office, the purpose of which was to provide female employees with advice and tips on finance and investing. WEAVE Lahore also held an event, which was attended by Eximp and Foods employees, giving everyone an opportunity to to gather and relax together!

Engro Foundation and Eximp teamed up for the SPIRiT project, following the approval of the GIZ Fund for Innovative Training Application. The SPIRiT Project (Systems Productivity Innovative Rice Training) will call for the training of 10,000 small holder farmers in the rice supply chain in four key areas over the next 15 months.

As a long standing commitment to populations affected by disasters, Engro Foundation initiated the set-up of an emergency relief fund for the Baluchistan earthquake victims. Engro Foundation and the businesses will be making a donation contributing towards immediate relief such as food, shelter, drinking water etc.

Top 10 Happenings

Engro Corp’s Annual Report 2012 was declared the overall winner in the Best Corporate Report Awards 2012 by ICAP & ICMAP, first place in the Miscellaneous category and fourth place in the Sustainability category, while the Engro Foods Annual Report 2012 came second place in the Miscellaneous category.

Engro Fertilizer achieved a 4.0 Dupont rating, making it the first and only fertilizer manufacturing site to receive this honour. Read on for more on this story!

Eximp launched the first issue of its newsletter ‘We’, as an initiative to boost employee engagement and ensure an effective boost in communication amongst employees.

The ‘Spirit of Engro’ took yet another centre stage, at an event in Lahore where employees from across our businesses including Fertilizers, Foods, Polymer and Eximp congregated to rejoice in our successes – reminding our colleagues of what we are truly made of and what we can achieve if we set our minds to a singular focus!

With the generous funding of Fertilizers business and the Daharki Ladies Committee, Sahara Welfare Society undertook a pilot project to illuminate the dark alleys of the village, facilitating female domestic workers to return to their homes without any sense of insecurity after sunset. A total of six street poles with solar panels and lights were installed at strategic locations in consultation with villagers.

The countdown begins. Here’s what we’ve been doing...

Olympus Has Fallen

Waar is based on a stylized depiction of actual life events surrounding the war on terror in Paki-stan, including the attack on a Police Academy at Lahore in 2009. Major Mujtaba (played by Shaan) is a former army officer, who took an early retirement from the service. The plot involves a counter-terrorism operation being conducted in the Northwestern tribal region of Pakistan, led by Ehtesham (played by Hamza Ali Abbasi) and coordinated by an intelligence officer (played by Ayesha). Ehtesham and the intelligence officer come to know of a major terrorist attack that can only be countered with the help of Major Mujtaba. The movie has proved to be a huge hit at the cinemas, so make sure you get your ticket while its still playing!

The Croods

movie review

05

When the Taliban took control of the Swat Valley, one girl spoke out. Malala Yousafzai refused to be silenced and fought for her right to an education. On Tuesday 9 October 2012, she almost paid the ultimate price. Shot in the head at point blank range while riding the bus home from school, few expected her to survive. Instead, Malala's miraculous recovery has taken her on an extraordinary journey from a remote valley in Northern Pakistan to the halls of the United Nations in New York. At the age of sixteen, she has become a global symbol of peaceful protest and the youngest ever nominee for the Nobel Peace Prize. I Am Malala is the remarkable tale of a family uprooted by global terrorism, of the fight for girls' education, and of Malala's parents' fierce love for their daughter in a society that prizes sons. It will make you believe in the power of one person's voice to inspire change in the world.

book reviewI Am MalalaThe Girl Who Stood Up for Education and was Shot by the Talibanby: Malala Yousafzai

Directed by: Bilal Lashari

Cast:Shaan Shahid, Meesha Shafi, Ali Azmat, Shamoon Abbasi, Ayesha Khan, Kamran Lashari

change todayfor tomorrow

07 08

lead story

Real change begins when individuals join forces to takecollective action…

Engro launched the ‘I Am The Change’ campaign to honor efforts of individuals who are impacting life of marginalized communities in the spheres of education, health and livelihoods. The campaign was launched amid a bloggers and media meet held in Karachi with a massive digital penetration and presence.

I Am the Change is a digital competition to recognize the efforts of Pakistani individuals and institutions who have joined forces in a relentless pursuit of shaping a better tomorrow, as they strive for change through long-term investments in the key areas of education, livelihoods and health.

The event was attended by the bloggers community and media professionals who maintain an active digital profile. The event was tweeted/facebooked live with the hash-tag #IAmTheChange reaching out to over 90,000 individuals. The winners of last year’s competition including the Karachi Vocational Training Centre, Patients Welfare Association, The Garage School and The Dream Foundation were also present at the venue and shared their feelings about the program along with providing an insight into their respective NGOs to the audience.

Speaking at the occasion, the keynote speaker Sarfaraz A. Rehman – CEO, Engro Foods said, “We strongly believe in investing in tomorrow by taking complete ownership to inspire change. Our business strategies too are aligned with our vision of creating a sustainable future and serving all our stakeholders beyond their expectations. We take ownership of the welfare and growth of the communities in which we

operate and the ‘I Am The Change’ initiative is a magnification of our outreach to a multitude of individuals and institutions operating outside the communities that host us. Our focus through this campaign essentially is to help and empower these unsung heroes so that they can expand the magnitude of their benefits to the masses.”

To participate in the ‘I Am The Change’ competition, nominations can be submitted through the dedicated microsite www.iamthechange.com.pk. The entries will be judged by a panel of judges comprising Sarfaraz A. Rehman, Tahir Jawaid and Ruhail Muhammad. Winners of the competition will be selected on the basis of the scope of their social work; level of impact, number of beneficiaries and the ability to replicate the program amongst other key considerations.

You can support us by liking us on Facebook (facebook.com/engrofoundation) and Twitter (twitter.com/engrofoundation).

All entries must be submitted online by December 2013. Details about the competition can be accessed on I Am The Change official website http://www.iamthechange.com.pk or Engro Foundation’s Facebook page www.facebook.com/engrofoundation. You can support us by liking us on Facebook (facebook.com/engrofoundation) and Twitter (twitter.com/engrofoundation).

by corporate communications

i am the change in livelihood

“I believe in change that seeks to reduce poverty and reduce income inequalities in Pakistan. So let's strive to enhance public understandingof the issues that are crucial for bringing about this change. This can onlybe accomplished by changing our mind-sets and attitudes wherebybroad participation is encouraged, and consensus is built among all the stakeholders on the strategies and actions that will promote access to economic opportunities by remote, marginalized communities. Let us focus on livelihood intervention and poverty alleviation in rural communities, so that together we can build a promising future for Pakistan.”

— dr. ishrat hussain

“I believe in change through education. Knowledge is a powerful weapon that can help us fight wars, terrorism, child labor and inequality. The only tools that we need are a pen and a book to get us on our way to an enlightened future.”

— dr. anita ghulam ali

“Health is the birth right of every human being. At SIUT we do not let anyonedie because they cannot afford to live and we have successfully completed 40 years in upholding this philosophy. Starting with 8 beds and we have expandedin number of facilities in Karachi and outside. In 2012 we treated 1 million patients using newer technology and cutting edge procedures in urology, nephrologyand transplantation. Our commitment is to provide treatment and beyond i.e transplantation, where recipients are treated and donors are followed up for life. We have done were over 4000 renal transplant so far.

Thanks to the people of Pakistan when all facilities are shrinking, we at SIUT are striving to expand to better serve the ailing humanity.”

— dr. adeeb rizvi

i am the change in education

i am the change in health

Tell us about your journey from your first designated position up until you became the Head of Legal?I became the Head of Legal very quickly, as my boss retired two and a half years after I joined. I was at Level-27 when this happened, around mid-2004.

Do you think life at Engro has changed over the years?I think life at Engro has changed because from being a small, well-knit community where employees and their families knew each other very well, it’s become so big that that kind of intimacy is simply not possible anymore. This is simply inevitable as a result of the growth and expansion the company has faced over the years.Otherwise, I think it has remained the same, although the dress-code has relaxed a little!

If not the Legal profession, what else would you be doing? I’d love to run a hotel or restaurant by the beach, maybe somewhere in Thailand!

What do you like to do in your free time?I like to read, especially anything by John le Carre. I’ve read everything he’s written so far! Besides that, I like to exercise, listen to music (especially retro), go diving and generally have fun!My main interests/hobbies are traveling and food. Besides my love for beachy locations and historical cities, apart from Pakistani food, my favorite cuisines are French, Italian, Thai, Lebanese and Chinese.

What would you like to see Engro achieve in the next 10 years?I’d like all the present businesses to stabilize. Besides that, starting the Thar Coal project and LNG businesses, and

expansion of the fertilizer and power business overseaswould be ideal.

What stands out about Engro? The work culture here – employees are given freedom, and there is a lot of delegation. There is also a lot of openness here, as well as an entrepreneurial spirit.

What is your most significant memory / experience at Engro?I have many significant memories and experiences here, but two that come to mind are firstly working with the Japanese and Dutch to set up the Polymer and Vopak businesses, which were Engro’s first business ventures outside fertilizer. The second is the EnVen project. All of these were done in collaboration with major international players, so this not only led to a lot of learning, but also proved to be very interesting.

What has been your biggest challenge at Engro?My biggest challenge here has been managing the legal aspects of the gas shortage situation, not as successfully as we had hoped!

3 words or phrases that describe your time at Engro? Enriching, fulfilling and gratifying.

What advice would you give to younger employees who are starting their careers right now?Work hard. The system is fair and it works, so you will always be rewarded on the basis of merit.

one on onewith andalib alavi

09

I’d like all the present businesses to stabilize. Besides that, starting the Thar Coal project and LNG businesses, and expansion of the fertilizer and power business overseas would be ideal.

10

For this issue, we sat down with Andalib Alavi (Vice President Legal and Company Secretary), who has been with Engro for over 20 years, having joined in 1992. Fondly known around the office as simply ‘Andy’, he shared some of his professional and personal experiences with us.

Tell us a little bit about yourself.I did my O-Levels and A-Levels from Karachi Grammar School, and then went on to complete my LLB from the London School of Economics, and then the Bar from Lincoln’s Inn (London). After completing my education, I started working at Surridge and Beecheno law firm. After this, I set up my own practice for a few years, before joining BCCI Head Office in Abu Dhabi, for three months before it shut down, following which I joined Engro.

What were your earlier years like?I grew up in Karachi, going to school here. In our family, there was a tradition where my grandfather would name all his children and grandchildren, even before they were born, and for me, he chose the name ‘Andalib’, which is commonly a female name here in Pakistan, so the family thought he had got it wrong! However, it means nightingale, but in Urdu the phrase goes ‘bul bul gaata hai’, making the noun masculine! I used to be overweight as a child, so I was not only teased at school for my weight, but also for my name (especially when the movie ‘Andaleeb’ starring Shamim Ara, came out when I was 8 years old)!

How did your journey at Engro begin?I was in Abu Dhabi, at the BCCI Head Office, after it has been shut down. My family had already moved back to Karachi, and I had sold all my furniture, having only a bed and fridge remaining. This was when Mahmud Dossa (Head of Legal at the time) called me up and asked me if I wanted to join. My first day at Engro was 1 January, 1992, when I was asked to show up at 8:15am. I did so after celebrating New Year’s Eve until late the night before, and nobody else turned up until 10:00 am!

Work hard. The system is fair andit works, so you will always be rewarded on the basis of merit.

by corporate communications

fertilizers breaksrecords!We are proud to announce that the dawn of September 20, 2013 has brought with it a record breaking achievement for us. Engro Fertilizers’ Manufacturing Division achieved the fastest ever million tons of urea production in 262 days (as of September 19, 2013). Marketing made their own record of selling their fastest million tons on September 20, 2013). This is yet another confirmation of our resilience, our commitment and our passion to excel! The last time we achieved this million mark was in 2011, when we achieved it in 285 days.

We would like to congratulate and thank everyone for their support in helpingus achieve this record breaking milestone.Well done to the Fertilizers Team!

Engro Fertilizers achieved a Level 4 rating on a scale of 5 in Safety Management Systems by DuPont. This makes Engro Fertilizers manufacturing site located at Daharki, Sindh, the first fertilizer complex in DuPont HSE aligned companies to achieve Level 4 rating.

Continuing with its commitment of providing a safe working environment for the employees since Exxon time frame (1968-1991), Engro decided to align its Safety Management Systems with DuPont in 2003 for achieving world class safety performance. The journey started in 2003 with an initial assessment followed by safety systems revamps and series of evaluations and audits by DuPont Safety Resources after every 03 years, till Engro Fertilizers achieved Excellence in Safety Systems (Level 4) in 2013.

DuPont’s consulting approach is to transform DuPont’s 210 yearsof know-how and best practices into positive and permanent change for clients around the world. DuPont uses a simple, yet powerful,five step change management methodology to deliver transformation around workplace safety, process safety and operational effectiveness – areas that are essential to business success today.

This achievement by the Company marks a milestone and speaks volumes about Engro’s resolve towards excellence in safety. Speaking at the occasion, Ruhail Muhammad – CEO, Engro Fertilizers said,

daharki plantrecognized by dupont!

11

“For Engro Fertilizers, Health, Safety and Environment (HSE) means not just protecting our employees from any hazards, but also taking all the requisite measures to protect all our stakeholders from potential hazards. We effectively control HSE risks that could arise at the workplace by maintaining hardware and safety interlocks, educating and training our employees and surrounding communities on how to deal with potential risks”.

by internal communications fertilizers

Engro rode high and strong into the digital domain by unveiling its digital platforms to an energetic and digitally-savvy crowd in our very own Eat Inn. The program focused on orienting the employees to the newly developed social media policy replete with dos and don’ts of engagement on the social platforms including Facebook, Twitter, YouTube & Vimeo amongst others, followed by a brief glimpse of the new spirit of Engro portal. The new features of the Spirit of Engro portal will allow for better social networking experience with the added feature of making work and interest groups to bring together the one-ness amongst the employees.The audience was once again pampered by the communications team as they were given prize vouchers for free dinners, movies, etc. in an interactive competition held at the venue. Since the launch of the digital platforms our Facebook strength has grown to a whopping 37,000+.

If you have not liked or followed us on our trailblazing social journey, come join us by following us on these platforms:

engro joinsthe digital world

www.facebook.com/engro.corporation www.twitter.com/engrocorpwww.facebook.com/engrofoundationwww.twitter.com/engrofoundation

The program focused on orienting the employees to the newly developed social media policy replete with dos and don’ts of engagement on the social platforms including Facebook, Twitter, YouTube & Vimeo amongst others, followed by a brief glimpse of the new spirit of Engro portal.

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by corporate communications

tarang town storming 2013Tarang has always been associated with colors, music & dance. This year Tarang brings this “Masti” to engage it’s consumers on ground across 8 towns including Lahore, Gujranwala, Faislabad, Gujrat, Sialkot, Multan, Sukkur & Hyderabad and made its huge mark. There were 708 choreographed Tarang Performances on 588 spots, with 126,016 sampled cups and nearly half a million contacts in just 28 days. Tarang has set the bar of performance and activation success pretty high. Out of the box awareness that was a major factor in the success of this activation campaign. Tarangi flash mobs were the perfect way to communicate the brand message through a colorful, fun and celebratory experience that is the identity of the brand. Cultural fusion was identified as a key element that would resonate well with consumers. Teams dressed in Tarangi outfits, went to market clusters where they performed desi style flash mobs that were entertaining and engaging in the best possible way. The performances included a dance sequence on the Tarang jingle and a great cup of Tarangi tea for the audience to enjoy it with.

by adeel asim munif

by saud farooq

tarang hi hai iifa ka ticketTarang has done it once again! After the successful launch of the Tarang Housefull campaign-the biggest media initiative of 2013, Tarang has taken the next step forward and gone global. The brand through a first of its kind consumer promotion offered consumers the chance to win a ticket to the IIFA awards being held in Macau. Consumers were asked to text in the product code on the Tarang packs and through a lucky draw the ‘sahi jori’ Mr. and Mrs. Amir Perwaiz and Mr. and Mrs. Sajjad Ahmad Sheikh won the experience of a lifetime to visit and meet international celebrities at one of the most glamorous entertainment events of the year.

Tarang also offered a star studded reward for a star studded performer and Malik Liaqat Ali was awarded a company sponsored trip to the IIFA awards for his outstanding performance in achieving May and June Primary OPM 100% and Secondary 110%.

Tarang’s collaboration with the prestigious IIFA awards sets new benchmarks for what the brand is capable of doing. Tarang continues to give its consumers a larger than life experience and the brand has become synonymous with world class entertainment.

Tarang hi Tarang hai!

15 16

polymer movestowards clean drinkingwater projectKarachi Water Sewerage Board (KWSB) is responsible for production, transmission and distribution of potable water to the citizens of Karachi, while also managing the sewerage systems within the city.

KWSB uses liquid Chlorine to disinfect water. Water chlorination is the process of adding the element chlorine to water as a method of water purification to make it fit for human consumption. Water that has been treated with chlorine is effective in preventing the spread of waterborne disease.

Chlorine is a toxic gas that can be fatal if it enters the human respiratory system. It has also been used for warfare in World War 1 and more recently in Iraq. Due to the safety risks involved with handling Chlorine gas, the water treatment bodies & municipalities around the world have switched to using Sodium Hypochlorite for treatment of water. This is a much safer and more effective method with proven results.

KWSB, however, had been using liquid Chlorine for water treatment for over 3 decades. They buy Chlorine in cylinders which are transported to their various filtration plants. Chlorinators are used for Chlorine dosage and at times dry feeding, i.e. directly through cylinders, is also used.

The Market Development and South Sales team at Engro Polymer. had been under talks with KWSB to convince themto switch to the safer water treatment method usingSodium Hypochlorite.

The process took nearly 8 months to break though the shackles of bureaucracy common in Government departments in our country. During this period, presentations were made at

many levels, including engineers, chief chemists, project managers, project directors, DMD and finally to the MD KWSB. The news reports confirmed MD KWSB directing his team to develop the feasibility report for this project.

The KWSB team consulted WHO and got the go aheadfrom them to replace Chlorine with the safer alternative of Sodium Hypochlorite.

Engro Polymer installed a free of cost demonstration at their LSR pumping station near Hassan Square. This was a successful demonstration where Sodium Hypochlorite dosage was checked for desired results one km away from the dosage point. This event again was widely covered in all newspapers.

The KWSB team is now under price negotiations which are expected to conclude shortly after which the commercial supplies will commence. Engro Polymer is going to use its dealer network to supply the product at various pumping stations.

The conversion of KWSB to Sodium Hypochlorite will ensure the citizens of Karachi have a safe & effective water treatment process and also bring healthy & additional sales for Engro Polymer.

This year, Engro Eximp has proudly launched its Rice Division with the premium brand Rymah, along with Engro Bharosa, which is catering to the masses with an affordable price range.

Currently available at over 500 stores in the UAE, Rymah’s marketing plan has been developed after comprehensive insight mining that gives it a unique brand name and packaging and is going to be launched soon in Pakistan as well. However, Engro Bharosa is a chain of franchised retail outlets that aims at targeting not only the individual consumer but also retailers and small scale wholesalers, who wish to buy the best quality rice at an affordable price from the brand that they can trust.

Rymah has also jumped on the digital bandwagon very recently, with their Facebook and Twitter identities creating word of mouth and a brand platform that ambitions to become a hub for multi-ethnic recipes, household and kitchen tips in an online lifestyle and fitness community with dynamic brand-owned conversations.

Engro believes in providing the best quality rice for both of its initiatives, that is being produced at our state-of-the-art plant in Muridke. Located in the heart of the Basmati growing area, this integrated complex has the capacity to dry more than 150 tons of rice paddy per hour and store up to 66,000 tons of cleaned and dried paddy.

Recently, the Rice business celebrated the successful launch of 10 outlets in Karachi and initiating sale of Rymah and Engro Bharosa’s Super Kernel at EAT INN, Head Office on the 25th of September, 2013. Here, the Engro employees were surprised with a Rymah mini me bag with a teaser invitation that encouraged people to attend the Rice Treat at the cafeteria during lunch hours. Guests were engaged at the media wall where they took pictures with the Rymah 2 kg pack and enrolled themselves for a lucky draw! People also won Super Kernal 5 kg bags by taking “crazy” group photos with their food inside the cafeteria.

The launch event was only a trailer of the excitement that lies ahead!

by mariam waqar

bharosa, rymahand uae sales

by azfar ali khan

1817

This July, in the month of Ramadan, Engro Powergen Qadirpur put together the Stewardship Dinner with the innovative theme of Sufi Mysticism, elaborated on the idea of the lover and the beloved, and the concept of selfless love towards God. To create this theme, the set-up was brilliantly put together, with hundreds of lit candles, curtains, a classy backdrop, and seating arrangements on sofas as well as on cushions placed on the floor. The Sufi poetry in the background, with the presentation of vivid Sufi images and paintings, enhanced the theme and showed how much thought had been put in. With all the executives invited, it was imperative that everything be perfect. And it was.

The iftari, which included all the traditional items, was followed by a brilliant dance performance, which blended the art forms of Sufi worship dances and the

Kathak style, and the performers clad in Sufi attires. The achievements of the last 6 months were highlighted then, ranging from the outage to the great developments in health and security protocols to the new HR policies. This was followed by the Leadership Quest documentary, which had captured the employees’ views and experiences, and was a pleasure to watch.

The night came close to an end on an emotional note, with Syed Muhammad Ali, CEO Engro Powergen Qadirpur, saying a few words in the honour of Shahid Mehmood Chaudary as the evening was also organized to bid him farewell. Shahid Mehmood, in turn, closed the ceremony with a few sentimental words of his own which captured some of his experiences at the organization and his feelings as he parted ways.

The night came to a close with a last performance, which included the employees of the organization forced onto the stage by the performers. This was followed by a wonderful dinner which included exotic items on its menu which went along the theme, such as the Labanese Boti and the Dum Pukht. Everyone went back relaxed and with great memories of the night, and a feeling of unity with other employees of the organization.

a night of sufi mysticismand a fond farewell

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by abbas shahid

20

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Doughnut Meeting: The strategy was to iron out interdepartmental and work-environment related concerns that apply to a majority group, thereby leading to improvements in the system and the environment. A diversified group of 22 people comprising executives, managers, advisors and group leaders met to discuss interdepartmental and work environment issues. A lot of brainstorming led to the resolution of various issues – thereby leading to subsequent improvements. Needless to say, the doughnuts were a success!

8th Floor Café:The strategy was to create closer contact with CEO’s and Directors on both professional and personal levels, by holding a forum to generate inspiration and impart learning amongst the employees. This time, Ruhail Mohammed was our guest, and the group consisting of 18 employees – none of them managers or executive – got to know him on an informal basis. His candid responses with no reservations were an instant hit with the group!

Baithak:The strategy was to have sessions with external speakers, featuring inspiring people from a diverse range of professions who have achieved success in their chosen fields, to expose our people to various passions and styles of leadership outside the corporate world. Anwar Maqsood fit the bill just right as our guest for Baithak! He enthralled our audience with his wit and humor, while speaking about his journey - starting with his humble beginnings from the time of partition, his struggles, his sacrifices and his hard work, all of which has made him the icon he is today.

Staff Event:The strategy was to have an event where the families of all the employees meet and get to know each other better, promoting a family culture, a value that has always kept Engro one step ahead of its contemporaries! A fun filled day at Arena, where more than 400 people had a whale of a time, enjoying the ambience, food and company. New bonds were formed, and new friendships cemented!

internal comms initiativesEngro Fertilizers launched an internal communications strategy with a bang!Initiatives were taken to revive forums to engage employees, thereby giving them platforms to interact and engage at different levels …

22

olper’s – the brand with a conscience by mediha kamal afsar

From inception to completion, this Engro Foods premier brand remains loyal to its top priority – enriching consumer lives with premium quality milk. With uncompromising attention and care to all facets of its being, it ensures strict delivery of a deliciously luxurious experience in every sip. Perhaps this is why Olper’s, an eight year young brand is considered a force to reckon with in an extremely competitive and age old market.

To say Olper’s goes above and beyond in its efforts to enhance consumer delight is an understatement. From product to packaging, the brand ascertains magnificence in its value propositions through innovative offerings in its various elements. Whether the idea is to offer consumers a more convenient, hassle-free lifestyle through its all purposeful product or a superior, differentiated packaging aesthetic and design, one fact is guaranteed – the brand puts great thought and takes risks to produce the best in everything for its consumers – both, loyal and potential. This includes the first-time-ever in Pakistan, milk in Ecolean packaging offering an easy tear and use option or an easy to pour and store, sleek looking tetra Edge with a cap.

Furthermore, the Olper’s brand offers consumers an underlying message of value. Be it the importance of choosing the best possible, safe and healthy milk option for one’s family or priding oneself on being Pakistani. A recent example would be the Ramadan campaign that shied away from capitalizing on the pure commercial aspects of this holy month to drive profits. Instead, Olper’s chose to instill a feeling of unity through limited edition packs reflective of the

nation’s celebrated cultural aesthetics of Ajrak,Tile, Ralli and Chatai. The message of unifyinga seemingly lost Pakistani spirit of brotherhoodwas also upheld in the 2013 Olper’s Ramadan advertisement exquisitely showcasing the beautyof the country – especially at a time of electoral, political upheaval and low levels of patriotism.It is important to note that Olper’s is not just about offering variety in milk choice on a store shelf.It goes far beyond this role. Whilst ensuring best practice techniques for farmers, the brand also helps offer the rural woman an opportunity to equip herself with tools to better her own and her family’s life.

Engro Foods star brand keeps the right of the Pakistani woman close to its heart. True to this mission, Olper’s joined hands with WELD for its campaign. With the tag line ‘Mera Intekhaab Olper’s ke saath, baantna Neimatein Behisaab’, people all over Pakistan and importantly, across all socioeconomic stratospheres, were encouraged through a call to action approach. By donating their empty Olper’s packs, consumers were meant to experience the true Spirit of Ramadan - caring for community. The widely communicated message of helping to fulfill her dream enabled people to directly participate in making Olper’s vision to help women a reality.

In addition and keeping true to the spirit of giving, Olper’s also raised and donated funds for SIUT through an art auction where employees of the company from all walks of life were invited for an Olper’s Iftari dinner with a cause. This un-marketed and undisclosed gesture speaks volumes about the kind of care and civic duty the premium brand possesses.

The bright future for Olper’s as a premium dairy brand is highlighted in its growing popularity both, in local and foreign markets. It continues to reach new heights of creative and ethical marketing by bringing to light the importance of family, caring, community and the right of choice for every individual.

To say Olper’s goes above and beyond in its efforts to enhance consumer delight is an understatement. From product to packaging, the brand ascertains magnificence in its value propositions through innovative offerings in its various elements.

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As soon as one enters the plant site, they are reminded of the song: ‘YOU ARE IN THE AAAARMY NOW’. This is because controlling the beast (that the plant site is) requires a high degree of operational excellence.

In order to further inculcate the quest for operational excellence (a state where behaviors need no monitoring) in the department, the launch of the Operational Discipline Program was conceived and launched by the team. The motivating factor behind this initiative was the realization that operational incidents arise mostly due to deficiencies in the area of safe work practices.

The program was launched in May 2013, during the time-out session of the Production Department at the Arabian Sea Country Club. Aqeel Riaz and Rizwan Ahmed Taqi definitely did justice to the task of arranging the launch, organizing the program in a manner which demonstrated that it is indeed the power of operational discipline that one moves through operational excellence whereby driving the whole organization towards the desired summit of business excellence.

As the saying goes: all work and no play make Jack a dull boy; the session started with interesting games and activities requiring operational discipline and teamwork to achieve various goals, hence instilling in employees the importance of the said quality. No one knows where Rizwan got hold of dozens of cardboard cartons, drums and other peculiar items required for the games! People enjoyed themselves and learned a lot through games such as ‘Construction of the Burj-al-Khalifa’, ‘Rescue from Bermuda Island’, and ‘Capture the Alien’. Additionally, seeing everyone wearing t-shirts displaying the OD motto ‘DO IT RIGHT THE FIRST TIME’ definitely added to the spirit of the event!

operations disciplineprogram launch

The games were followed by a presentation by Aqeel Riaz, who shared information on major operational incidents and accidents that have taken place around the world. Also discussed were the incidents that occurred at EPCL during the year and their underlying root causes.

During the presentation, employees were enlightened about the various stages through which an organization evolves: Reactive – Dependent – Independent - Interdependent; driving home the point that it is high time we buckle up and head towards the Interdependent stage.

Zafar Ali also shared his views on the 5S program, a Japanese management technique with the aim of achieving excellence in housekeeping standards.

Participants from all five Production Units (EDC/VCM, PVC, CA, Utility/Power Plant and PM&S) were mesmerized whilst watching a video on the operational excellence at the shop floor or Boeing manufacturing facility.

Employees were advised to be vigilant against behaviors detrimental to achieving operational excellence. These include the four deadly sins of Impulsiveness, Machismo, Resignation, and Complacency.

As in all such events, the buck stops at the top, and Asif Tajik (Vice President Manufacturing) took to the stage to add value to the discussion on operational excellence. He explained the nuts and bolts of operational discipline and responded to the queries of the production team, so as to bring all employees on one page with respect to the path of operational discipline we are to follow. Gawie Ventor, GM Technology, put in a word as well – all in all making this launch a success.

Finally the Champions, along with their teams, were designated to take care of various areas of operational discipline (housekeeping, procedures, and safety management system). Their aim is to steer the Production Department towards operational excellence through operational discipline. The entire event was similar to an indoctrination ceremony of a brotherhood, where members were determined and strived towards transformation. May the force be with you!

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by tauseef ali

Admin Revamp Project got started in Oct-12 & completed in Jul-13. In this limited duration, the look of entire building was enhanced; state of the art conference and sitting rooms were constructed, furniture was modified along with refurbishment of rest rooms

It is interesting to note that the dome which once used to look dull was so beautifully modified using motor insulation sheet and wood work that it added to the ambiance of the building. When a visitor enters a building, he feels like he has entered in a totally new world where he enjoys being in the building with light music having a positive impact on his mood.

Admin building has been constructed keeping in view the energy conservation aspect. Energy efficient SMD lights were installed in the entire building and motion sensors were installed on the first floor. This building is really a master piece and the whole designing was done by Shahzad Nabi who was very well supported by his team which included Shakeel-Ur-Rehman, Muhammad Umer Aqil and Aamir Siddiqui.

admin revampat polymerby muhammad umer aqil & aneeq ahmed

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entering thepalm oil marketby ahsan mahmood

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Early last year, Engro Foods launched Zero Makes You a Hero Campaign at Annual Sales Conference. In continuation to that campaign, we once again celebrated the spirit of Zero Makes You a Hero in August 2013. The objective of this campaign is to reaffirm our belief that all accidents & injuries are preventable and to pledge that we will take all possible measures to ensure safe operations where ever we work to ensure Zero Food Safety Incidents, Zero Ill Health Incidents, Zero Injuries & Zero Environment Incidents.

The spirit of Zero makes You a Hero campaign reaffirm our belief:

1. All Accidents and Injuries are preventable2. We want our employees to get back to their families safe and

sound3. We need to build a strong safety culture, based on a

commitment to Safety as our core value, where:· day-to-day decision-making support in establishing safety

systems · safety priorities are recognized, not as conflicting with other

priorities, rather complementing.

High Performance Organizations believe that world-class safety performance is often a competitive differentiator for a company. Achieving a competitive edge also requires a system that drives continuous improvement and this is the reason we embarked on this journey. If an organization has a weak safety culture, all efforts are doomed to conflicting priorities. To excel in Safety Performance, one needs to have a right platform and Engro has given us the one by setting Safety as Core Value. No one of us needs to be reminded that Safety is our Core Value but we do need to take safety in perspective while making all business decisions.

Engro believes that achieving business excellence is only possible through operational discipline. It is the day-to-day ability of everyone to practice operational discipline that successfully changes safety systems from concept to reality. Operational discipline not only helps prevent serious injuries and incidents, but also contributes to excellent business performance through increased operational excellence, higher productivity, higher quality and lower costs.

This campaign has been launched at all plant sites, Zonal Offices of Milk Procurement and Regional Offices of Sales in order to create a snow ball effect resulting in making our work place & our environment safe to work.

by adnan mehmood

zero makes you hero

9 million man-hoursafety milestoneby Eximp HSE

Safe operation of the site is one of the key objectives at Eximp Agri Products. In order to achieve this milestone, in addition to implementation and regular stewardship of key process/behavioral safety performance indicators, each department has implemented its specific injury prevention plan after approval by the Safe Operations Committee.

It is a great pleasure for Eximp Agri Products to achieve 9 Million Man Hours without a Lost Workday Injury on July 28, 2013. This achievement is more significant keeping in view a number of project activities going on at the site. The safety milestone could not have been achieved without dedicated efforts & team work of each and every employee.

After three lost workday injuries in 2011, through consistent hard work & dedication, and 100% implementation of HSE systems and

procedures, Eximp Agri Products team is moving forward to achieve its target of zero harm to any employee.

To commemorate the occasion, safety award was presented to all permanent, company contract & 3P employees including labour workforce. A simple ceremony was held at the Plant Canteen to celebrate the occasion & distribute the safety awards. G. M. Plant, National P&AD/Trading Manager and Sr. HSE Advisor congratulated all the employees on achievement of this milestone & stressed the need to work as a team to continue this LWI free record.

The participants were asked to follow safe work practices during the forthcoming Paddy Season & ensure that there is no injury to own or contractor employees.

The experience was highly successful as the entire cargo was sold within two weeks of arrival at Port Qasim. It also provided a great learning opportunity to Engro Eximp with regards to understanding the supply chain of the commodity and the local market supply-demand dynamics.

Palm Oil and its derivatives constitute one of Pakistan’s biggest food commodity imports - with annual imports worth more than $2 Billion. There are in around 100 plus ghee mills and refineries operating in the country producing Banaspati Ghee and Cooking Oil from the imported oil. With Pakistan’s population growing at 1.5% annually and the national per capita consumption at the lower end of global average at 16 kg/person, there is tremendous room for growth in this market with palm oil being the cheapest source of oil available in the country.

Leveraging our experience of purchasing Hydrogenated Palm Oil for Engro Foods, engro EXIMP entered into the palm oil market as a commercial importer in 2013 to provide a reliable and steady source of imported palm oil to local buyers. The first cargo for commercial import was imported this Ramadan to capture the high edible oil demand season.

The experience was highly successful as the entire cargo was sold within two weeks of arrival at Port Qasim. It also provided a great learning opportunity to Engro Eximp with regards to understanding the supply chain of the commodity and the local market supply-demand dynamics.

In addition to fertilizer, rice and coal, Eximp plans to expand its footprint in the palm oil market as well. With the inter-linkages in the markets for various agricommodities, fertilizers and even energy commodities as a consequence of bio-diesel, we feel that Eximp is in a good position to develop a strong knowledge base to effectively trade in allthese different markets.

The company is extremely gung-ho about the prospects of profitably trading in palm based products and expanding our commercial trade operations manifold in 2014. So the next time you’re frying a flavorsome Pakora on a rainy day or making a scrumptious Paratha, remember that the oil you’re using might just have been imported by Engro Eximp.

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engro premier leagueat south plantby sana karim

Dairy Omung launched a consumer promotion called Omungon ka Khazana. It consisted of the production of Limited Edition Packs of Dairy Omung with unique codes on each pack. Consumers who messaged the code found on their pack to 8282 would become part of a lucky draw. The winners of the Lucky Draw would get a chance to choose one of three exciting prizes; the payment of one year’s school fee for their child, a fully paid cricket coaching package for their child, or a trip to Dubai with their child.

The communication for this promotion took the form of a clutter breaking advertisement, featuring a voice over from Bushra Ansari, along with hoardings and billboards spread across the country. The promotion has so far been a great success with over 12000 entries being received in the span of only 4 days. The promotion is to continue until Oct. 5th.

The day began with a team of young and passionate organizing members of the Sports Committee – South Plant, stepping onto the ground to create a new history of cricket tournaments - SHERDIL (Engro Premier League) at South Plant! All Teams followed their footsteps and arrived on the ground with the sporting spirit. A total of 8 teams played on the Ground, i.e. Desi Sappers (Quality + Utilities Dept), Shahi Aviators (Admin Dept), Foodie Mariners (MPD + Warehouse + Sales), Sukkur Seals (Engineering Dept), Grenadiers (Production Dept- Filling & Packaging), Sniper Boys (Production Dept- Processing), Olpers 11 (Production Dept) & Tarang11 (Production Dept).

All teams put forward their best efforts to reach ahead to the finals but were defeated by 4 Teams (Grenadiers, Desi Sappers, Sukkur Seals & Snipper Boys). Only 2 of them i.e. Grenadiers (Production) & Desi Sappers (Quality+ Utilities) could sustain till the semi-finals and couldn’t match up with both of them.

Kudos to GRENADIERS (Production Dept) - Winning Team who made up their mark in the Finals! Appreciation goes to the Best Performers of all Teams with great applause to Muhammad Shaukat for his spectacular Captainship and being Man of the Series!

Special Thanks to Aamir Munir - GM Plant & Organizers for their support and facilitation in creating a benchmark at South Plant!

by ehab ansari

omungon ka khazana

Kudos to GRENADIERS (Production Dept) - Winning Team who made up their mark in the Finals! Appreciation goes to the Best Performers of all Teams with great applause to Muhammad Shaukat for his spectacular Captainship and being Man of the Series!

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hr bootcamp for budding hr professionalsThe Pakistan Society for Human Resource Management (PSHRM) in collaboration with the Pakistan Society of Training and Development (PSTD) joined forces to launch a rather unique platform in the form of an HR Boot Camp. The boot-camp was an effort to provide a networking platform to HR professionals of the leading companies of Pakistan.

With over 35 participants and a team of mentors, coach and facilitators the boot-camp kicked off in the northern areas of Pakistan led by Rubina Jamal – CEO of Insolito Associates and an expert on organizational development – along with Kanwer Anwar Saeed – Director HR & Administration Engro Foods. The participants underwent a rigorous program that promised an intense and focused experience while allowing them the opportunity to interact with other HR professionals and learning hands-on the dynamics of the industry.

The Bootcamp is a rare rostrum that interjects the intricacies of career aspirations and physical challenges resulting in a fine blend of forcing participants to be innovative and network with other professionals from across the industry. The experience is a combination of both; spiritual experiences that help participants undergo a process of self-discovery and overcome physical exertion to increase their individual threshold.

Sabina Sami, Manager Communication, PSHRM talking about the program said: “The HR function is an integral part of any organization responsible for establishing

network of links with other leaders throughout the company. In today’s world it is imperative for organizations to become more adaptive, resilient and customer-centred and to achieve this the HR professional must also be flexible and solution oriented. The boot-camp has been designed to develop these cognitive and personality traits amongst the participants.”

The experience is an all-encompassing counter field focused around teamwork and pushing one’s own limits to overcome fear, resistance and building resilience. All the competencies discussed within the camp were then strategically linked to specific job roles with requisite examples to institute a proactive approach and synergy of positivity amongst the participants. “ Whenever I face a challenge which I feel I can’t overcome, my inner strength learned from these activities will me push forward until I get my way, “ commented another participant.

All in all, HR Boot Camp is an enterprising venture, one that requires an individual to adapt to changes in a given environment, realize an individual’s true potential and further the belief that with true conviction andcommitment anything is possible.

by corporate communications

In the last quarter, we were introduced to the new mascot of Engro Powergen Qadirpur: Sparky!

The cute little robot mascot had a big job to do. It had to convince and influence everyone to take part in the Employee Engagement Survey 2013. The target sets were daunting, but the HR team and Sparky were set upon achieving and exceeding the targets.

Using a series of intelligently designed questions, a social media campaign was started. This campaign posed various questions to the employees, which could only be answered if the employees engaged with the organization at a greater level. That’s not all. Various prizes were announced for the winners, thus incentivizing the employees to become a part of the competition and attempt to win. This competition, along with the posters and flexes that were put up around the head office and plant ensured that Sparky was seen everywhere carrying the message to the employees that get involved!

The main purpose was soon revealed, with Sparky urging everyone to take part in the Employee Engagement Survey. The results were astounding: compared to the last survey, there was an increase of 18 points, leading a total score of 57 points! That was well over the targets that had been set, and an achievement to be proud of. This result landed Engro Powergen Qadirpurin the top 3 organizations of Pakistan in terms of Employee Engagement, according to the Mercer methodology.

Then the prizes were handed out, much to the excitement of the employees. T-Shirts were given to thewinners of the social media campaign. However, the real treat was in store for the lucky few winners atthe end who won the Dinner with the CEO.

Driven to the location in a chauffeur driven Mercedes, and served dinner with the CEO inan environment conducive to forming links and having interactions in a much morecasual situation, the employees were in high spirits.

“From conception through planning till the execution of this wonderful idea your effortswere commendable,” was what one employee said.

This “Love Power” campaign clearly showed the power of branding, and the importanceof Sparky. It set new unprecedented standards for the organization, which the companyexpects to live up to.

love power! Exceeding Excellence,Setting New Milestones!

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transforming aroundby saud farooqby abbas shahid

Engro Vopak moves one step forward by adding another chemical product in chemical business profile, not an easy task when overall chemical industry of Pakistan is struggling with a very slow growth rate. Engro Vopak added its ninth product by adding Ethylene Di Chloride (EDC) in its business outline. Moving towards a smart option and utilization of existing infrastructure and equipment to minimize the capital cost was the biggest challenge of this project. For last 3 years Engro Vopak was pursuing the utilization of its 2 out of service tanks having an effective storage capacity of 6,400 cubic meter. “Tanks were initially designed to handle Acronytrile and to re vet them for some other product as lethal as Ethylene Di Chloride was very critical and obviously you need to be more calculative in such cases” Project Engineer when asked about the criticality of project.

The project included design calculations for tanks, pipelines, pumps and relieving system. Vapor handling was another critical aspect of the project when you target for “Zero” emission. Inspection of all equipments followed by major

repair works to make unfit equipments fit for service was the baseline for project execution. Execution of piping and piping repairs were the most critical activity as most of the piping work to be done was along jetty trestle with a 5 to 6 meter deep sea water downwards.

After all designing, processes and HAZOP studies it took approximately 3 months to commission the facility. Thiswas the second experience of Engro Vopak based on product change and this experience gave the team theright confidence to evaluate and execute the smart options for storage business. Capitalizing these experiencesEngro Vopak looks forward for more diversified growthin this business.

“Tanks were initially designed to handle Acronytrile and to re vet them for some other product as lethal as Ethylene Di Chloride was very critical and obviously you need to be more calculative in such cases”

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Paying back society, whatever we can, is always on topof priority of Engro Vopak whether it is about solar village or construction of schools or even sponsoring an inter Karachi football event. Family Educational Services Foundation(FESF) facilitated program MOVE (Motivated Volunteer Empowerment) was recently sponsored by Engro Vopak with an objective of tapping our country’s greatest resource - the youth. 50 volunteers from various schools of Karachi were trained on leadership skills and volunteerism after which they were placed at children’s government hospitals and schools. The MOVE program was executed at the Indus Hospital, Fatimid Foundation, National Institute of Child Health and Chanesar Goth Government Girls School.

Contributing towards environment Engro Vopak also sponsored World Ocean’s Day celebrations organized byThe National Institute of Maritime Policy Research by Bahria University, a first of its kind event held in Karachi. The main objective was to raise awareness amongst the general public about keeping our oceans clean and in preserving marine life. The celebration included a beach cleaning activity and a carnival.

paying back

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mixing work with pleasureby saud farooq

Engro Vopak always believed on making a workplace worthwhile with an idea of transforming job exertion to fun and pleasure. Rolling in line with the same idea and with a jingle of “Let’s Fun” Engro Vopak planned for a day out at Dream world right after completion of assignments and a modification project.

Experiencing a day out with family and friends, colorful night, open air theater, early morning games and water sports was exceptional for the employees and their families. The event was premeditated with a mingling theme by bringing employees and families together.

The event kicked off on Friday evening with a hi-tea followed by some close interdepartmental cricket and football matches. Live Barbeque and open air serving was widely cherished by employees after and exhausting workout inthe football ground. Small session with employees’ families and open air theater right after the dinner was the catch of the night for ladies and kids. For first half of the night Gaming

zone and bowling area was fun centric while water sports in second half was the best happening of the event. Night gossip, cards and catnaps continued through the night.

Morning mania was launched with horse riding, motor rally and paddling. Breakfast session was also designed with a theme of bringing families and friends together. Pool side and wavy beach was followed by most of families after breakfast session.

“This was a unique experience and to be honest my family never experienced it before with Engro Vopak or even with any other company I have worked for” uttered by an employee when asked about the feedback in closing session. Like all good things comes to an end so did this day out. But new relations and refreshing memories will be engraved for a long time to come.

“My experience at Fatimid Foundationcannot be boiled down to one single paragraph because I felt multiple emotions each day. From happiness when an activity was successful to sadness when some children or parents would cry about not being able to get blood on time. There wasa girl named Allah Bachaye who was actually trying to describe the pain she felt due to Thalassemia to me. It was truly heartbreaking. Then there were kids who would joke around, trying to dissolve the tension in the room.” Expressed by a volunteer when we asked him about the effectiveness of the program

ghagar phatak boysshine at city & guilds by majid mirza

Ghagar Phatak Hunar Foundation boys, sponsored by Engro Polymer, have dazzled everyone with their City & Guilds examination results. 8 out of 8 boys passed both the Theory and Practical exams, while 5 out of 8 received a ‘Merit’ distinction. City & Guilds is one of the world’s leading vocational education standards. Since 1878, millions of people have used C&G qualifications to enhance their skills and livelihoods. The 8 Ghagar Phatak boys were selected in December 2012 under the Engro Hunar Scholarship Program, through a vigorous merit based process which was executed as a joint project between Engro Polymer, Engro Foundation, HANDS and Hunar Foundation. They came from various impoverished backgrounds including youth taxi drivers, unemployed and idle youth and store tenders.

Engro Polymer’s employees including senior management have been involved at various levels with the students including Meet & Greet with Asif Tajik and Jahangir Piracha, Mentorship by EnVison Port Qasim under the leadership of Rizwan Malik, as well as motivational talks by Engro Polymer HR to ready them for graduation and placement in January 2014 inshallah.

The second batch of Ghagar Phatak students was inducted this year in July and Engro Polymer plans to continue, refine and grow this program in conjunction with Engro Foundation for years to come.

by majid mirza

Engro Foundation’s partnership with GlobalGiving kicked off on a high note with Foundation achieving its Open Challenge targets in just 15 days!

GlobalGiving is an online marketplace that connects donors with grassroots projects in the developingworld and one of the world’s largest onlinefundraising websites. GlobalGiving partners arerequired to complete the Open Challenge in orderto secure a permanent spot on GlobalGiving.Engro Foundation chose to publicize the Technical Training College and selected a deservingyouth by the name of Sikandar Ali to raisemoney for his college fees.

The GlobalGiving Ambassadors who signedup at CEO Ali Ansari’s launch event atEspresso on August 30th to help promotethe campaign were instrumental in EngroFoundation achieving its targets with 15 daysto spare in the deadline.

Engro GlobalGiving Ambassadors:

engro foundationgoes global!

Sr. # Floor Coordinator/s

1 4th Salman Makhdoom2 5th Maha Kausar 3 6th Sharon & Laureen4 7th Faisal Masood 5 8th Sharon & Laureen6 16th Sadia Malik & Sarah Hadi

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editorial boardanam bhadelia

falak hadi

farah ghulamani

sarah ashar hussain

shamikh ahmed zaidi

yasmine rashid

zia sheikh

rabia khalid