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Beverage LicensingAmarula

Amarula, South Africa’s legendary brand, created a limited edition bottle for the 2010 FIFA World Cup™. For the fi rst time ever, the legendary elephant emblem of the cream liqueur gave way to an image of the offi cial FIFA World Cup Trophy.

Amarula is available worldwide.

01

164 — 165Commercial Structure and Activities Amarula Nederburg Wine

Nederburg Wine

The winemakers at Nederburg – South Africa’s most awarded winery, which has a history dating back over 200 years – crafted a limited edition to celebrate the first FIFA World Cup™ in Africa.

The Nederburg limited edition range includes a 2007 Cabernet Sauvignon, a 2009 Sauvignon Blanc and a 2009 Dry Rosé, and has been distributedin more than 20 countries across five continents.

01 Nederburg wine being served in hospitality area during the FIFA World Cup™.