file based content management; strategies for implementation and management

This document is offered compliments of BSP Media Group. www.bspmediagroup.com

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http://www.bspmediagroup.com

http://www.bspmediagroup.com

FILE-BASED CONTENT MANAGEMENT

STRATEGIES FOR IMPLEMENTATION & MANAGEMENT

By Mariano L. MonteverdeJanuary 2015

Video Stream Networks S.L. – Copyright © 2014 www.vsn-tv.com

I. Factors to consider when digitizing your archive

II. Effective content cataloguing techniques

III. Assessing reliable platforms

IV. Successfully manage transition to Tapeless

V. How we can help

AGENDA


1. Quantify content in tapes (hours)

2. Format selection

3. Operation (HR)

4. Time scale

Key factors for digitizing an archive


• Optimum scenario: Existing DB of the titles

• Typical scenario: Do the math… number of tapes and

estimated length per tape type

1. Quantify Content

I. EVOLUTION OF THE ME INDUSTRY


2. Format selection

TRANSMISSIONCODECS CONTENEDORES

SONY XDCAM MXF OP-1APanasonic AVC-IntraMPEG-2 MPEGDV generic DV-DIF

PRODUCTIONCODECS CONTENEDORESPanasonic DVCPro MXF OP-1AApple ProRes QuickTime (MOV)Avid DNxHD MXF OP-ATOMPanasonic DVCPro MXF OP-1A


• Ideally one unique format for the whole chain.

• Ingest (SDI from VT or live, cameras ENG, FTP)

• Editing (Adobe Premier, Final Cut Pro, Avid Media Composer, etc)

• Newscast (Studio playout)

• Broadcast (Transmission playout)

2. Format selection


• Content processing and scan of material

• Batch capture generation with TC

• Ingest into shared storage

3. Operation – Acquisition


• Sound correction

• Removes lines produced by jitter

• Noise reduction

• Colours correction

• Chroma effects

• Content dimensioning

• Content revision

3. Operation – Restoration & Mastering


Versioning

• Multiple versions (subtitles, languages, platforms)

Archiving

• Low-res proxy generation

• Delivery to near-line storage (LTO or ODA)

• Cataloguing of the media asset and descriptive logging

3. Operation – Versioning and Archiving


• Is reasonable to assume 4 hours of video may be mastered in 4 hours

• For 10.000 tapes of 1 h, assuming 220 days per year and a target of 8 hours

(4 +4) a day of digitized content, we would need:

– 5.6 years and 2 ingest channels

• Digitizing your archive is not one day task

4. Time Scale


I. Factors to consider when going Tapeless




V. How we can help

AGENDA


• Standard data models from SMTPE and EBU (P-META 3295, CORE 3293).

• Custom metadata sets

• Support several attribute types: numeric, text, formatted text,

single/multiple selection from list, date, users and more

• Automatic recognition of file header: file size, resolution, frame size, aspect

ratio and more.

METADATA



Genealogy and relationships

• Descriptive keywords

– Same ID for descriptors with same meaning: many, countless, bounteous, copious.

• Also for Multilanguage: many, baie, muitos, beaucoup

• Descriptive logging layers: Technical, Advertisement, Sports, etc

• Relation between assets.

– Asset types specifics for footage, groups of video assets, new wires, audio.

– Sequences of assets (in the Production environment).

– Link between asset versions. Parent and child relations.


• Sometime archive must be split…

• Different Islands for Production and Transmission may lead to different

Media IDs in each system

– Content produced (News and productions)

– Content broadcasted (Longform/Shortform/Intersitials/Commercials).

• Sharing physical resources: Common HSN and split the tape slots in groups

and be addressed as separate nodes by the two systems.

Life is not always perfect



I. Factors to consider when going Tapeless




V. How we can help

AGENDA


Modules of the platform

Ingest Production Publish Archive

ProcessesM

od

ule

s

Functionalities


• Downlinks

– Satellite feeds/ IRD

– OB vans

• VTRs

– Tape content

• Studio production and live

– Interviews / Studio programs

– News

– Real TV shows

Real time baseband ingest


• FTP content or WAN connectivity

– External productions

– Ad spots

• Studio production

– ENG cameras

– Craft editor desks

File based ingest



• Capacity

– Ingest daily hours (baseband and file based)

– Ingest for archive digitization

– On-line storage hours definition based on productions (2-6 months)

• Throughput

– Ingest (baseband and file-based)

– Craft editor’s desks

– Transcoders & QC systems

– Delivery to playouts and archive

Production shared storage


• Number of channels

• Supported formats

• Up/Down-conversion

• Play while ingest (MXF)

– SDI

– file

• Storage capacity & BW

• Redundancies and frame accurate change over

Transmission playout



• Capacity

– Hours produced

– Forecast yearly growth

– Media versioning

• Physical media– Preservation life time (magnetic or optical)

– Speed access

Near-line storage (robot library)


I. MIGRATION TO FILE-BASED ENVIROEMENT

II. effective content cataloguing techniques

III. Assessing reliable platforms for digitising analogue

IV. Successfully manage the digitisation

V. How we can help

AGENDA


• Plan the migration, consider all the value chain, don’t start from the roof!

• Involve people! Operation is as important as technical specifications

• Prioritize content digitization

• Automate processes and workflow to be more productive

• Technology evolves quickly, assure ROI thinking 3 to 5 years ahead on

hardware needs. It may be cheaper add more storage when required in future.

KEEP IN MIND


• Ingest operator

• Technical validation

• (Continuity operator)

• (Studio Producer)

• Archivist

Define new roles



– Tapes age: be gentle with seniority, oldest first

– On-demand based on linear scheduling

Analogue content priority



Define workflows: Ingest

XML associated?

Metadata XML validation

YES

FORM fill contract

metadataNO

Contract exists?

Registro to MAM

YESSend

notification

NO


Define workflows: Media normalization

Traffic trigger

FORM priority, asset type and

localizationFile or Tape

Acceptance material (Content

Verification)

NO

Tape Ingest

YES

Valid QCYESAlarms

verificationHi-res player

NO

FORM for technical

corrections

External or local?

local

Notification to provider

external

Manual or Auto?

Auto-correctionautoRegister to

MAM

Notification craft editors

teammanul

Manual correctiom

Dubbing need it?

Dubbing BP

Subtitling need it?

YES

SubtitleYES

Resgister new version

NO


Implement collaborative workflows

• Repurpose of news stories, highlights, documentaries…

• Tracking of media

• Versioning

• Automated processes and higher efficiency

• Minimize human errors and audit

• Safe expenses on content contribution and delivery

• Publish in other distribution platform or social networks

Benefits



I. Factors to consider when digitizing your archive




V. How we can help

AGENDA


THE COMPANY

We are a global

technology company

specialized in providing

advanced solutions for

the broadcast and media

industries

““


INDUSTRIES & SOLUTIONS


VSN’s TECHNOLOGY


USER EXPERIENCE

https://www.vsn-tv.com/en/media/videos/

https://www.vsn-tv.com/en/media/videos/


VSN END-TO-END


INGEST & PLAYOUT NLE

INTEGRATIONS & PARTNERS

GRAPHICS

MEDIA PROCESSING

STORAGE

ARCHIVE

NCRS

TRAFFICCLOUD


• 12x7 and 24x7 support 365 days a year

• Critical mission focused

• Be at the very top of customer satisfaction

• Proactivity – Audits, Automated Alerts, FAQ

MAITENANCE

VSNSUPPORT


REFERENCES VSN Customers


DORNA SPORTS

• Dorna Sports is thecommercial rights holderfor the motorcycling sportof MotoGP.

• Produce the races andrecently launched a newTV channel based on VSNsolutions.

• With VSNLOGGER livehighlights are producedright away and published inthe Web and reuse themfor auto-promos.

IV. CASE STUDIES


LOGGING

PUBLISHING AND ON-AIR

INGESTAudience

Highlights

IV. CASE STUDIES

Highlights

Auto-promosTime shift races Lineal

CONTINUITY


CTC MEDIA

• CTC Media is the leadingRussian independentbroadcasting company.

• VSN MAM manages theworkflows for the contentof 10 channels transmittedover DVB-T, DVB-C andDVB-S.

• The automated workflowswith the BPM allows themto produce quicker as wella re-sale content.

IV. CASE STUDIES


CONFORMING CONTENT FOR ON-AIR – PUBLISHING - ARCHIVING

Scheduling department

Languages, subtitles

External dubbing

TRAFFICScheduling system

Segments

MAMProxy generation

TranscodingVersions

Segments

Editorial ValidationLow-res view

Audio deliverySegmentationMetadata

Proxy

Technical ValidationForm

IV. CASE STUDIES

External subtitlingSTL delivery

Proxy


WHAT OUR CLIENTS SAY


And more yet to come


MEDIA CLOUD

• MediaCloud offersstreaming and deliveryservices in South Africavia fiber optic cable andmicrowave links.

• VSNEXPLORER MAM toaccelerate and automatethe producerscontribution’s to Satellitedistribution platforms.

• New launch of anexchange platform forcontent trading

IV. CASE STUDIES


External Producers

MAMAccelerated transfer

Quality CheckTransformDelivery

Proxy

DISTRIBUTION

Distributor

Monitoring

Media delivery

End customerMedia reception

IV. CASE STUDIES


For further information please feel free to contact: [email protected]

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