Your social network for movies and series.

media kitMarch 2015

�lmow was created for people addicted

and passionate about movies and TV series

39 millionPageviews / month.

1,4 million subscribersProfiles, watched movies,

idols, comparison with friends.

300,000 Facebook fans

2 millionUnique visitors / month.

12:50minAverage visit timeon Filmow page.

Make new friends!Find people who share the same tastes on movies and TV shows.

Share photos and news about the next cinema and TVproductions.

Get news and infos through the Filmow's Facebook fan page, and interact with other users.

Access trailers,posters, photos, synopsis and technical specs of

movies, series andTV shows.

Create your own profile anddiscover new movies of their favorite actors and directors

based on your taste.

Show which productions already watched, want or not

to watch; Rate and review them and share with friends.

On �lmow, the user can... Your social network for movies and series.

Your social network for movies and series.

more numbers

87 millionReviews / month.

66%Retention rate.

150.000Rates / month.

Age group 86%13 - 34 years old

up to 12 13-17 18-24 25-34 35-44 45-54 55+2% 14% 53% 19% 9% 3% 1%

58%42%

92%of Filmow visits

are from theAmericas

Mexico

Brazil

Costa Rica

Paraguay

Argentina

Uruguay

Canada

Chile

Colombia

Cuba

21:21 min

10:16 min

10:03 min

09:31 min

08:13 min

06:36 min

06:05 min

05:58 min

05:57 min

05:20 min

Top 10 Countries in the Regionby time spent on �lmow page

374,000 artistsBiographies, filmographies e pictures

105,000 movies/seriesTechnical specs, trailers, posters,

reviews and ratings.

21 minutes

Average visittime spent by

Mexican visitors

Your social network for movies and series.

Your social network for movies and series.

business models

Your social network for movies and series.

2contentlicense

1media

3video ondemand

4research

Your social network for movies and series.

1media

Purchase of advertising space at filmow, such as banners and home customization.

objective- Generate visits to advertiser’s website;- Possibility of interaction with user.

potentialUS$ 100,000.00 / month.

Your social network for movies and series.

SuperbannerFormat with great visibility, always at the top of the website and can also be expandable. Visible on all pages.

Sizes: 728x90 pxFormat: SWF, JPG or GIFWeight: 50 kb

* Banner area highlighted in blue.

1media

Your social network for movies and series.

Roadblock

1media

Home Page customization with a high visual impact.

see an example here

Your social network for movies and series.

Movie andTV seriesrecommendationHighlight and display of thesuggestions list made by friends and by the system automatically. Up to 10 recommendations.

* Banner area highlighted in blue.

Your social network for movies and series.

SweepstakesSweepstake on Facebook.

1media

Your social network for movies and series.

2contentlicense

Offer filmow content produced by users topartner websites.

objective- Outsource content production with qualified material evaluated by users;- Get closer with Filmow users, with an unique and cus-tomized format, and stimulate them to publish even more information and comments.

potentialUS$ 50,000.00 / month.

Your social network for movies and series.

2 contentlicense

Today, at �lmow, users are responsible to add movies and TV series, to send posters and trailers, as well as writing reviews and comments.

Your social network for movies and series.

2 contentlicense

In other words, �lmow users already publish all the information that many online e-commerce, cable TV and other websites need to promote.

Your social network for movies and series.

2 contentlicense

These websites will become �lmow content partners.

They will count in their websites with informations, trailers and reviews published by users in the social network, outsourcing the content of movies and TV series offered.

This way, they will be adding credibility to informations pre-sented on the website, as they will be produced by other users, just like themselves.

Your social network for movies and series.

2 contentlicense

To stimulate even more this �lmow dynamic, in which people publish movies / TV series content spontaneously, users will be able to assemble (buy) their own content into a “personal Moleskine”.

Besides encouraging users to comment at �lmow, this idea offers a different and customized experience to them.

Your social network for movies and series.

3video ondemand

Offer movies and TV series from partner websites to users who already have interest in watch and have indicated that at filmow.

objectiveCross filmow informations with movie offers from part-ner websites, directly impacting users interested in this content.

potential20 million movies “I wantd to watch”US$ 100.000,00

Your social network for movies and series.

3 video ondemand

One of the most common features at �lmow is the simple mark if the user has already watched, wants to watch or will never watch a particular movie.

The option “Wants to Watch”becomes a great opportunity,because it’s a database ready to show exactly which user wants to watch the movie.

Your social network for movies and series.

3 video ondemand

Source: comScore, Sky, Terra and Filmow Database

3,200,052 Potential sales of

Video On Demand(by Nov 2014)

7% of SKY usersare on �lmow

52.603 potential viewers = US$ 2.900.000,00( ppv/subscription)

3% of Sunday TV users are on �lmow

65.098 potential viewers = US$1.200.000,00 (ppv)

Your social network for movies and series.

3 video ondemand

These partner websites will offer to �lmow users an easy and practical way to watch movies that are already on their wishlist for a while.

With this, they will be dealing with a quali�ed target who are more likely to purchase theseproducts.

Your social network for movies and series.

3 video ondemand

In these users pro�les, it’ll be informed how many of the movies they want to watch are available in the partner website.

There will be a direct link, which will forward the user to a page with the movie he wants to watch and that might purchase.

Your social network for movies and series.

3 video ondemand

Tools that may alsobe available- Integration of comments from Filmow to partner website;

- Quali�ed reviews to betterpromote the movie;

- Same Login to access Filmow and partner website;

- Liveblogging via Twitter or Facebook;

- Integration of week schedule of movies on Filmow FanPage;

- Share with friends movies the user will watch at partner website.

Your social network for movies and series.

4research

Monitoring of users opinions about movies at filmowand offer of this database to movie industry.

objectiveUnderstand opinions of people who attend cinemas about movies and movie theaters, in order to enhance experience and profit per user.

potentialUS$ 50,000.00 / month.

Your social network for movies and series.

4 research

One of the most commondynamics at �lmow is thesending of opinions andcomments about moviesand TV series.

who we are Your social network for movies and series.

Thaís de Lima

25 years old - Co-founder and Content Manager of �lmow. Coordination and management activities of the �lmow moderators and users.

Rogério Bon�m

43 years old - CEO of �lmow.Co-founder of VirtualNet (since 1995), digital agency with of�ces in Brazil and Mexico. Major entertainment companies like Sony Pictures and Disney are some of the clients of Virtualnet.

bon�m@virtualnet.com.br(11) 3512-6613(11) 8136-3181

A sua rede social de filmes e séries

Rogério Bon�m