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Natural Lava With Semi Precious Stones ~ Natural Element from natures volatility. ~Lava is light weight [can make chunky jewelry w/o the heaviness]. ~Inexpensive and blends well with many stones, designs, & fashions. ~Can be used in men’s & women’s jewelry. ~Can be worn as business, casual, or formal attire. ~Semi precious stones add luster, class, and value depending upon rarity of the stone. Lava Crystal Glass Silver Onyx Tourmilated Quartz Lava Bracelet Lava Silver Citrin e Perido t Crysta l Lava Silver Citrine Peridot Crystal Lava and Semi Precious Stone Ribbon Bracelet & Necklace 3 Strand Necklace

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Page 1: Final Presentaion All

Natural Lava With Semi Precious Stones

~ Natural Element from natures volatility.~Lava is light weight [can make chunky jewelry w/o the heaviness].~Inexpensive and blends well with many stones, designs, & fashions. ~Can be used in men’s & women’s jewelry.~Can be worn as business, casual, or formal attire. ~Semi precious stones add luster, class, and value depending upon rarity of the stone.

Lava Crystal Glass Silver Onyx Tourmilated Quartz

Lava Bracelet

Lava SilverCitrinePeridot Crystal

Lava Silver Citrine Peridot Crystal

Lava and Semi Precious Stone Ribbon Bracelet & Necklace

3 Strand Necklace

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Lava, Druzy Geode, & Multi Stone Necklace

Lava Tektite [meteorite] Onyx Sterling Druzy Geode

Lava Moss Agate Silver LabradoriteGreen Tourmilated Quartz Moonstone

LavaTiger Cherry Quartz Sterling Onyx Pink Crystal

Lava and Quartz Necklace

Adjustable Multi Stone & Lava Necklace

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Non Collection Pieces

~For Women ages 16 and Up.~For Casual, Business, and Formal Attire.~Sold Online or in Boutiques.~Prices Vary Upon Rarity on Stones & Amount of Silver or Gold Used.

Gold &Agate

Amethyst SterlingSterling Cain Agate

Sterling Chain &Carved Phoenix- Rose quartz

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Clack Chain & Cross Necklace

Black Chain & Metal Faceted Pendant With Metal Chain Tassel

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Color Flow

1st Project shows various hues with complementing colorShows ability to work and blend color

2nd Project shows design through a variety of different media.Shows ability to use design in a variety of ways and media.

-Useful in all design aspects and labs.

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Media Used

Construction & Scrap Booking Paper Ink Magazine Clippings Color Pencil

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Soy Candles

Consumers• The Packaged Facts report claims that the

growth of scented candles alone is close to 22 percent per year.  

• Estimates scented candles represent 55 percent of the $2.4 billion total home fragrance market, or $1.3 billion in scented candle sales.  

• Candles are purchased for utilitarian, religious, or other institutional purposes, but the majority of candles, particularly scented candles, are purchased for non-utilitarian home use.  

• 70 percent of households purchase candles.• 96 percent of all candles purchased are

bought by women.

Benefits• Cleaner-burning than traditional candles.• No sooty residues.• Lower melting point so they burn cooler. • This allows their long-lasting pleasant

aromas to quickly fill the air.• Soy is nontoxic: safe for humans & animals.• Stronger scents.• Soy candles hardly affect allergies.• Soy candles are biodegradable.• Paraffin wax candles contain many of the

same toxins as burning diesel fuel.• Soy candles can provide added value to

U.S. agriculture by using more than 110 million bushels of soybeans.

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Production, Price, & Cost

• Total Variable Cost: Wax beads/tarts $1.50, Votive $.170, Jar $2.25, Tin $2.45 Fixed Costs TotalFixed Costs Total

• Insurance liability insurance $1,200Insurance liability insurance $1,200• Advertising Promotion, Web presence, magazine ads $4,500Advertising Promotion, Web presence, magazine ads $4,500• Utilities Lights, phones, heating/cooling $2,700Utilities Lights, phones, heating/cooling $2,700• *Buildings Purchased bldng where candle prod. Occ. $1,500*Buildings Purchased bldng where candle prod. Occ. $1,500• *Equipment Equipment used in production $2,400*Equipment Equipment used in production $2,400• Interest Paid Interest payment of 1Interest Paid Interest payment of 1stst yr. Operation $2,200 yr. Operation $2,200• Total Fixed Cost $14,500Total Fixed Cost $14,500

*Building: based on purchase price of $15,000 w/ 10 yr. Payback period.*Building: based on purchase price of $15,000 w/ 10 yr. Payback period.*Equipment: based on purchase price of $9,600 w/ 4 yr. Payback period.*Equipment: based on purchase price of $9,600 w/ 4 yr. Payback period.

*Most soy candles start above $10.00*Most soy candles start above $10.00 Break-even revenues based around selling pricesBreak-even revenues based around selling prices (fixed costs divided by projected Selling cost minus the variable cost/unit)(fixed costs divided by projected Selling cost minus the variable cost/unit)Projected selling cost:Projected selling cost:Wax Beads/Tarts: $3.50 Votive: $2.98 Jar $6.75 Tin 7.50Wax Beads/Tarts: $3.50 Votive: $2.98 Jar $6.75 Tin 7.50Variable cost/unit:Variable cost/unit:Wax beads/Tarts: $1.55 Votive: $1.70 Jar: $2.25 Tin: $2.45Wax beads/Tarts: $1.55 Votive: $1.70 Jar: $2.25 Tin: $2.45Total Fixed Cost Total Fixed Cost $14,500 $14,500 $14,500 $14,500$14,500 $14,500 $14,500 $14,500Break-even units:Break-even units:Wax Beads/Tarts: 7,435 Votive: 11,600 :Jar: 3,222 Tin: 2,959Wax Beads/Tarts: 7,435 Votive: 11,600 :Jar: 3,222 Tin: 2,959

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Marketing & Promotion• Direct Supply / Direct Sale• -Selling directly to your customer; retailing,

door-to-door, mail order and ecommerce all directly sell to customers.

• -Direct contact will your customers, easily detect the subtle changes occurring and adapt to the changes; i.e. demand for price changes, overall demand for products.

• -Complete control over product range, how it is sold and at

what price. • Direct to retailer• -Saves company a lot of money setting up a

variety of retails outlets to covers areas regionally or nationally.

Catalogue:-Cause word of mouth, cheaper: gets passed around

to man people at work, home, doctor offices.

Magazine: -Reaches potential of thousands of readers. -Wide range of magazines to choose from (fashion,

home, craft, etc.).

Trade Shows-Popular in most industries-Wide range of customers (businesses, travelers,

locals, etc.).-Allows sample opportunities.

Radio & Newspaper:-Ads may be geared toward holidays & special

events -Can target a certain area or group (large or small).