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Financial Coaching Sue Rogan MD CASH Campaign

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Financial Coaching. Sue Rogan MD CASH Campaign. MD CASH (Creating Assets, Savings and Hope) Campaign. A network of organizations from across Maryland that seeks to improve the financial stability of working families. . MD CASH Campaign. - PowerPoint PPT Presentation

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Page 1: Financial Coaching

Financial CoachingSue Rogan

MD CASH Campaign

Page 2: Financial Coaching

MD CASH (Creating Assets, Savings and Hope) Campaign

A network of organizations from across Maryland that seeks to improve the financial stability of working families. 

Page 3: Financial Coaching

MD CASH Campaign

Advocates on behalf of low-and moderate-income taxpayers throughout the state

Assists partners in capacity building and training—VITA sites

Provides financial education classes, programs and training

Page 4: Financial Coaching

Financial Coaching

Grew from Financial Education classes

Group Coaching

One on One Coaching

Page 5: Financial Coaching

Group Coaching

10 Groups 42 participants

4 Groups were studied by the University of Wisconsin @Madison’s Center for Financial Security

2-8 people per group Met weekly for 8 weeks

Group accountability and supportServe more clients

Page 6: Financial Coaching

Group Coaching

ParticipantsRecruited by media stories, newsletters,

partners

Online applicationPhone interviews

113 People

Expressed interest

Page 7: Financial Coaching

Group Coaching

CoachesStaffVolunteer Co-CoachesTrained by Central New Mexico and in-

houseCoaching Agreement

Page 8: Financial Coaching

Group Coaching

Meeting LocationsOriginally where group agreedChanged to a set locationEmail only not successfulOnline group

Page 9: Financial Coaching

Group Coaching

Meeting Format Guidelines/Agreement Agenda for each session Opening inspirational quote Check on progress towards goals Financial content

Money Values/Habits, Budget, Credit Action Steps/Homework Celebration at End

WON = We Owe No One

Page 10: Financial Coaching

Group Coaching

GoalsCreate and maintain budgetSave moneyNot use credit cardsIncrease retirement savingsStart a new business

Page 11: Financial Coaching

One on One Coaching

Developed via an opportunity

Expanded the limited one on one coaching program

MyBudgetCoachOnline tool, “Plug and Play”

Page 12: Financial Coaching

Coaching One on One

My BudgetCoach 12 sessions

2 Cohorts9 sites for Cohort 115 sites for Cohort 2Randomly assigned to online or in-person

coaching

150 members = target

Page 13: Financial Coaching

One on One Coaching

Pilot being studied by Univ of Wisconsin

Trained coaches-coaching and online tool

Financial content in half the sessions

Provides data on behavior

Helps provide volunteer oversight

Page 14: Financial Coaching

Coaching Works

Coaching

Client who is ready

Behavior

Change

Page 15: Financial Coaching

Coaching Works

MD CASH Small Group Coaching 64% of respondents were saving more money at

end of coaching than before 80% were confident or relatively confident they

would achieve their next financial goal 100% were using a budget after coaching 40% opened a checking or savings account with

financial institution 40% obtained their credit report

Page 16: Financial Coaching

Coaching Works

LISC one on one coaching in combination with workforce development services

44% improved credit score

72%increased net income

48% increased net worth

Median credit score

increase = 39 points

Page 17: Financial Coaching

Coaching Works

Neighborworks America30 organizations across 17 states54% of participants who had no savings in

beginning of program had savings at the end. Median savings = $668

48% of participants who had savings at beginning of program increased savings. Median increase savings = $938

55% with unsecured debt at beginning of program decreased debt. Median decrease = $3005

Page 18: Financial Coaching

Considerations for Coaching Programs

Funding Recruiting and training Coaches,

volunteers/staff Clear definition of financial coaching for

marketing Recruiting and selecting clients

Not all clients are a good fit for coaching Data Collection/Outcomes

Page 19: Financial Coaching

Considerations for Coaching Programs

Support for Coaches during program Delivery Model for Coaching

GroupOne on OneOnline

LogisticsLocation?Food?

Library?Office?

Restaurant?

Page 20: Financial Coaching

Considerations for Coaching Programs

Format of Session Set

Agenda?

Financial Content?

Partners allowed?

Length of program?

When does it end?

Celebration

Follow UpGraduatio

n

Page 21: Financial Coaching

Questions?

Sue Rogan

Director of Financial Education

MD CASH Campaign

443-692-9425

[email protected]