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financial plan: content + assumptions

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Tips for a good Business Plan: Weekly Schedule NEXT PAGE Financial Plan Content # Date Topic 0 15- Mar Announcement 1 22- Mar Introduction 2 29- Mar Structure Business Plan 3 05- Apr Mission-Vision 4 12- Apr Goals - Values 5 19- Apr Good examples Mission-Vision 6 26- Apr Bad examples Mission-Vision 7 03- May Good examples Values 8 10- May Team 9 17- May Market Analysis: Market & Trends 10 24- May Market Analysis: Target Group 31-

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Page 1: Financial plan: content + assumptions

Tips for a good Business Plan: Weekly Schedule

NEXT PAGE

Financial PlanContent

# Date Topic0 15-Mar Announcement1 22-Mar Introduction2 29-Mar Structure Business Plan3 05-Apr Mission-Vision4 12-Apr Goals - Values5 19-Apr Good examples Mission-Vision6 26-Apr Bad examples Mission-Vision7 03-May Good examples Values8 10-May Team9 17-May Market Analysis: Market & Trends

10 24-May Market Analysis: Target Group11 31-May Market Analysis: Competition12 07-Jun Market Analysis: Suppliers + examples13 14-Jun SWOT analysis14 21-Jun SWOT analysis: Examples15 28-Jun Marketingmix16 05-Jul Marketingmix: Promotion - Top 10 on Twitter17 22-Aug Financial Plan: Content + Assumptions18 29-Aug Financial Plan: Definitions19 05-Sep Action Plan20 12-Sep Variance analysis

Page 2: Financial plan: content + assumptions

Assumptions Profit/Loss Balance Sheet Cashflow Graphs

Why a Financial Plan? Reduces likelihood of (negative) surprises Base for external suppliers Base for externe investors Base for calculation Cashflow needs

Need for Internal/External capital? Base for variance analysis with actual numbers Builds up the confidence to the “outside world” …

Tip: - Be REALISTIC with your assumptions- A Profitable P&L with positive cash-flow increases confidence

Financial Plan: Content

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Financial PlanAssumptions

Page 3: Financial plan: content + assumptions

3 Scenario’s (Best, Medium, Worst) Change your variables Price Purchase/Sales Volume Purchase/Sales Spread the Volume Seasonal peaks …

Time frame (1/3/5 year) Period (month, quarter) Gross Margin Currency (EUR, USD, …) Unit Prices

Purchase Sales

Salary Indexation/Inflation Costs (one-offs, recurring, investments,…) Price Increase/Decrease Summary Cost Details …

Tip: - Work with 3 scenarios (B/M/W)

- Clear Assumptions increase comprehensiveness of your Financial Plan

Recommendation

Financial Plan: Assumptions

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