finding balance between anticipation & automation in ux design

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FINDING BALANCE BETWEEN ANTICIPATION & AUTOMATION IN DESIGN

@sarahdoody

Sarah Doody October 19, 2016

[email protected]

http://www.sarahdoody.com

@sarahdoody INTERACT LONDON 2016Finding Balance Between Anticipation & Automation In Design



I realized that the narrow stairs must

have been a fast lane, how brilliant!



You know what’s actually delightful?

When a product solves a problem.



“Your imagination is great. You can use this as a fast lane, but that’s not it’s primary purpose … I know, I’m a parent in Stockholm.”



“The fast lane is actually a staircase where you can push your baby carriage, not for stressed Swedes. Sorry for crushing your designer dreams.”



Photo: susannahfox.com Photo: cyclehoop.com



“The fact that you got the purpose of those stairs wrong shows that, just as beauty, the problem is in the eyes of the beholder.”



ANTICIPATORY DESIGN



If you’re not anticipating people’s needs, then you’re doing it wrong.



Am I registered?

How do I register?

How do I vote?



Aaron Shapiro CEO of HUGE

The Next Big Thing In Design? Less Choice

In the future, design around us will sweat the small stuff.



Our lives aren’t actually made easier because we’re still forced

to make a decision.



DECISION FATIGUE



35,000 17 30decisions made daily

checks of social media daily

checks of a mobile phone daily

* 157 for millennials



So … what can save us from decision fatigue?



Decisions are made and executed on behalf of the user. The goal is not to help the user make a decision, but to create an ecosystem where a decision is never made -- it happens automatically and without user input.

Aaron Shapiro CEO of HUGE

Anticipatory design is fundamentally different:



The Nest Learning Thermostat learns from you, creates a schedule, and is proven to save energy.

Image: Nest.com



6:30 AM 11:00 PM8:30 AM 5:00 PMrise & shine out for the day welcome home sweet dreams

Images: nest.com


http://nest.com


BUT … will we take anticipatory design too far?



In an anticipatory world …



LONDON



Your flight’s booked. Bon Voyage!

meals times seat redeye no stops

7:30pm 8:00am



22 mile run

35th birthday

But I had other plans in mind ….

THUR FRI SAT

10:40pm 10:00am

SUN, OCT 23, 2016



Can anticipatory design accurately choreograph around all the little details

of our lives?



Am I supposed to be somewhere?

“



I love my anticipated and automated life.



But I don’t think we can (or should) automate everything.



3 cautions to consider



What happens when anticipation is inaccurate

and automation fails?

ACCURACY

01



01

auto-pilot consequences?



01

pilots only fly for 3 min



From 2000 - 2010, pilot error had been involved in two thirds of all

airline crashes.

- FAA report from 2010



If automation fails, can the user easily step in and course correct?



FUTURE INNOVATION

02

Who becomes the observer? Who is the

orator of improvements and new ideas?



who will connect the dots?



Replacing robots with humans helped Toyota shorten the

production line by 96% in 3 years.



Machines can do things over and over. People can do things over and better.



HUMAN EXPERIENCE

03

What becomes of the human experience if

decisions are made for us?



We find satisfaction in the struggle. We get in a zone of focus and seek to

overcome challenges.



03

source of fulfillment?



03

will anticipatory design and automation rob us of fulfillment?



5 considerations for anticipatory & automated

design



Anticipate people’s needs, but don’t invade them.

01

DO NOT INVADE



Always give people a way to take back control and

reverse a decision.

02

NEVER TAKE AWAY FULL CONTROL



Focus on the curation of choices, not quantity of

choices.

03

REDUCE COMPLEXITY WITH CURATION



Build trust with every action. Create a system of

give and take.

04

EARN TRUST OVER TIME



05

YOU = DECIDER IN CHIEF Today you’re not just a

designer, you’re a decider.Know when to make decisions for your

user and when to let them be the decider.



ANTICIPATE AUTOMATE

How will you balance the line between anticipation and

automation in your product?



TRIGGER QUESTIONS

Discuss an experience when a product anticipated your needs and it was a positive experience. A negative experience?

Do you notice decision fatigue? How does it affect you? How do you deal with it?



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© 2016 www.sarahdoody.com Storytelling in Product Development

THANKS! PLEASE SAY HELLO.

@sarahdoody

[email protected]

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finding balance between anticipation & automation in ux design

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