findings from the business acumen for artists programme 20 august – 12 november 2007 elaine...
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Delegate Profile
Musician Filmmaker Ceramicist Graphic
Designer Music Producer Fine Artist Illustrator Physical Theatre Maker Visual Artist Glass Maker Graphic Artist
Multimedia Artist T-shirt Designer Radio
Producer Animator Jeweller Writer
Drama Teacher Painter Theatre Director
Singer Clothing Designer Fine Artist Toy Maker
Critical Design Elements through
the lens of Value Creation
• Making and Implementing the Business Case
• Active Listening Skills – Generating Possibility
• Pitching Ideas, Negotiations and Closing Deals
• Value Based Project Mgt• Using Web 2.0 for Marketing• Entrepreneurial Finance and Tax• Mentors
Findings
No Perception of Cohesive Strategy in Sector
Making the Business Case – Value Creation a Powerful Lens
Understanding the Language of a Different Sector can be very Empowering
Active Listening Skills, Negotiation Skills, Financial Acumen critical
http://elainerumboll.com/
Recommendations
• Upskill Artists in the Language of Business
• Art Management & Representation a Massive Skills Gap in SA
• Run Workshops on Tax Directives
• Create Genuine Places for Communities of Practise
• More Collaboration Between Disciplines Needed in Sector to Change Perception
Recommendations for the Film Industry
1. Easier access to funds – Human face
2. Faster responses on acceptance and rejection of funding.
3. Forum for registered film makers to better understand and have access to information surrounding NFVF, tax rebates, funding etc.
4. Access to development funding for projects that need to be developed further before production
5. Assistance from government in finding distributors
6. Film foundations & dti - give clear, easy documents and requirements for filmmakers to understand how to apply for money.