first fare 2013 crowdfunding 101 (beginner) with notes
TRANSCRIPT
Crowdfunding 101
Brought to you by
ABOUT THE
PRESENTER
Eli Bliss • Sophomore
at GHS • President of
Gladstone Robotics
• FIRST Fare Coordinator
• Former Marketing Captain
ABOUT THE AUTHOR
Crowdfunding for youth.
Turn to the person next to you and answer:
ABOUT YOU
What is your favorite (or least favorite)
fundraising memory?
In this training, we will answer:
• What is crowdfunding?
• How does crowdfunding work?
OBJECTIVE
So, what is crowdfunding, anyway?
Crowdfunding noun & verb Utilizing the power of the internet to fund big projects & ideas with small contributions from thousands of people
ABOUT CROWDFUNDING
POPULAR
EXAMPLES
Veronica Mars (a cancelled TV show) raised $5.7M from 90,000 people to make a movie
Entrepreneurs raised over $10M from 68,000 people to start making Pebble Watch
Why does crowdfunding matter? 1. Reach friends & family* all over the world, with the click of a button
2. Internet has made it easier than ever to give!
WHY CROWDFUNDING
* And maybe (just maybe) people you don’t know.
WHY CROWDFUNDING
These fundraisers are great for community building,
but you can raise by asking for online donations (rather than just selling things).
OTHER TYPES
Sports Service Trips Nonprofit Causes
School Related Tuition Clubs + Projects
So, how does crowdfunding
work, exactly?
1. Make a webpage
1. Spread the word
1. Supporters support & get thanked
HOW IT WORKS
1. Make a page
1. Spread the word
1. Supporters support & get thanked
HOW IT WORKS
1. Make a page
1. Spread the word
1. Supporters support & get thanked
HOW IT WORKS
WHO’S THE CROWD?
Image from the American Association of Fundraising Council
Anyone on the internet is part of the crowdfunding “crowd.”
But 90% of crowdfunding contributions come from the friends, family, and networks of the fundraisers themselves.
ABOUT THE
CROWD
Will your fundraiser be as popular as this
little guy?
No, probably not. In fact 50% of crowdfunding projects fail to fundraise even 1¢
IT’S HARD WORK!
MORE EFFORT = MORE $
Q & A
Turn your partner and answer:
What was the most surprising thing you
learned about crowdfunding today?
REFLECTION
BE IN TOUCH