flight connections to cape town by deon cloete, acsa
TRANSCRIPT
INTERNATIONAL FLIGHT CONNECTIONSDeon Cloete16 April 2010
The Impact of the Economic Crises on
Airlines - Global
Passenger Traffic Collapses mid-2008
Passenger Traffic Growth by Ticket Type
-30
-25
-20
-15
-10
-5
0
5
10
15
Ja
n-0
7
Ma
r-0
7
Ma
y-0
7
Ju
l-07
Se
p-0
7
No
v-0
7
Ja
n-0
8
Ma
r-0
8
Ma
y-0
8
Ju
l-08
Se
p-0
8
No
v-0
8
Ja
n-0
9
Ma
r-0
9
Ma
y-0
9
Ju
l-09
Se
p-0
9
No
v-0
9
% G
row
th,
Year-
on
-Yea
r
First/ business
Economy
Source: IATA Premium Traffic Monitor Dec. 2009Source: IATA Premium Traffic Monitor Dec. 2009 Source: Rigas Douganis March 2010
IATA Airlines Traffic Year 2009 v. Year 2008
Markets Passenger Kms%
Freight Kms%
Africa - 6.8 - 11.2
Asia Pacific - 5.6 - 9.2
Europe - 5.0 - 16.1
Latin America + 0.3 - 4.0
Middle East + 11.2 + 3.9
North America - 5.6 - 10.6
TOTAL IATA Members
- 3.5 - 10.1
Excludes LCCs and non-IATA airlinesExcludes LCCs and non-IATA airlines
Source: Rigas Douganis March 2010
Fares falling faster than traffic for IATA airlines
Source: IATASource: IATA Source: Rigas Douganis March 2010
Prospects for African Aviation are Optimistic Annual Growth Rates 2009-2028 (Pass-Kms)
MarketsSub-Saharan Africa to/from
Annual %Growth Rate
PR China 9.3
North Africa 9.0
Middle East 7.5
South Africa 7.4
Indian sub-Continent 7.1
Australia - NZ 5.9
Asia 5.0
USA 4.8
World Average 4.8
South America 4.3
Western Europe 4.2Source: Airbus : Global Market Forecast Source: Airbus : Global Market Forecast 2009-20282009-2028
Source: Rigas Douganis March 2010
The Impact of the Economic Crises on
Airlines – South Africa & Cape Town
ACTUAL PASSENGER NUMBERS AND GROWTH 2000 - 2010
INTERNATIONAL ARRIVING PASSENGERS BY MONTH
POINT OF SALE - Top 16 Foreign Country Markets
Source: ASM MIDT 2010
PAX FARE MIX - PREMIUM & ECONOMY 2 WAY PAX (000)
Source: ASM MIDT 2010
PAX FARE MIX - PREMIUM & ECONOMY 2 WAY PAX (000)
Source: ASM MIDT 2010
International Flight Connections
CTIA DIRECT FLIGHTS – INTERNATIONAL
INTERNATIONAL AIRLINES - DirectArrivals
Aug 2009Arrivals
Feb 2010AIR BERLIN NOT FLYING 8AIR MAURITIUS 9 8ANGOLA AIRLINES (TAAG) NOT STARTED 8BRITISH AIRWAYS PLC 31 52DELTA AIRLINES 13EMIRATES 31 28K.L.M 23 28LUFTHANSA GERMAN AIRLINES NOT FLYING 28MALAYSIAN AIRLINES 8 8S.A. EXPRESS 16 16SOUTH AFRICAN AIRWAYS 31 28VIRGIN ATLANTIC AIRWAYS LTD NOT FLYING 28Grand Total 162 240
Withdrew
CTIA INDIRECT FLIGHTS – INTERNATIONALCTIA DIRECT FLIGHTS - REGIONAL
INTERNATIONAL AIRLINES - IndirectArrivals
Aug 2009Arrivals
Feb 2010ETIHAD AIRWAYS NOT STARTED 28MALAYSIAN AIRLINES 8 8QATAR AIRWAYS 18 16SINGAPORE AIRLINES 13 12TURKISH AIRLINES 17 16Grand Total 56 80
REGIONAL AIRLINES - DirectArrivals
Aug 2009Arrivals
Feb 2010AIR NAMIBIA (PTY) LTD 87 80S.A. EXPRESS 57 54Grand Total 144 134
CAPACITY UTILISATION – Bilateral Air Services Agreements
REGION
TOTAL CAPACITY ALLOCATED: FLIGHTS PER WEEK
CAPACITY UTILISED BY FOREIGN CARRIERS: FLIGHTS PER WEEK
% USED BY FOREIGN CARRIERS: FLIGHTS PER WEEK
CAPACITY USED BY SA CARRIERS: FLIGHTS PER WEEK
% CAPACITY USED BY SA CARRIERS: FLIGHTS PER WEEK
1. AFRICA:1.1 Northern Africa 6 0 0% 0 0%1.2 SADC 238 49 20% 171 71%1.3 East Africa1.4 West Africa 48 8 16% 14 29%2. EUROPE: 162 96 59% 57 35%3. ASIA / PACIFIC: 62 24 38% 7 11%4. M.EAST 42 30 71% 0 0%5. N. AMERICA 23 0 0% 18 78%6. L. AMERICA 21 0 0% 7 33%TOTAL (Excluding Africa - see notes below): 310 150 48% 89 29%
1. Within North Africa region Egypt and Libya have unlimited capacity available2. Within SADC region Botswana have unlimited capacity available3. Within East Africa region Kenya, Ethiopia, abd Uganda have unlimited capacity available4. Within West Africa region Gabon has unlimited capacity available
Source: DOT 2006
High summer season from Oct to March – high frequencies and passenger numbers
Low winter season from April to Sept – low frequencies and passenger numbers
It takes up to 3 years to grow a viable route and seasonality makes it extremely difficult.
Some airlines only fly in summer eg.: Virgin/Air Berlin/Lufthansa
Airlines cannot optimise frequencies, 7 a week most preferred for economies of scale and lower cost per flight
Airlines can’t set up station office, station manager and own staff, has to appoint agents and may compromise their brand.
Seasonal Destination Challenges
INTERNATIONAL ARRIVING PASSENGERS BY MONTH
Cape Town is long haul destination and therefore airfares relatively expensive
Leisure Travellers fly once/twice a year and primarily in summer. Business Travellers more than once per year and all year round. Airlines makes 80% of their revenue from 20% of the seats up
front: Business/First Class Economy class seats (80%) yields on 20% of revenue Cant utilise cargo to cross subsidise flight cost as high value low
bulk cargo not existent in Cape Town. Agricultural and fish exports are shipped as it is too bulky and also
only in summer. South Africa’s business hub is Gauteng, hence most international
flights into OR Tambo.
Leisure Destination Challenges
Transport, on average, represents one third of the cost of a trip to South Africa
Source : SA Tourism Survey 2004
PAX FARE MIX - PREMIUM & ECONOMY 2 WAY PAX (000)
Source: ASM MIDT 2010
Distribution of Foreign Visitors
Percentage Distribution ofForeign Visitors by Region visited in South AfricaSource : Satour
Gauteng2006 47.8%2007 49.3%
Western Cape2006 20.7%2007 19.4%
Eastern Cape2006 6.6%2007 5.7%
KwaZulu Natal2006 17.1%2007 15.4%
Mpumalanga2006 14.1%2007 12.8%
Mpumalanga2006 7.8%2007 8.2%
North West2006 7.1%2007 6.7%
Northern Cape2006 3.5%2007 2.5%
Free State2006 9.8%2007 10.4%
What can be done?
Recognise seasonality as a major problem hampering tourism economic growth of the Western Cape
Promote and Position Cape Town and Western Cape as the “Creative Hub of Africa” to encourage business development opportunities and investment or as “Open for Green Business Developments”.
Promote and Position Cape Town and Western Cape as the an “All Year Round and a Responsible Destination”
Reduce investment in “summer” industries (agriculture/fishing) and Events like J&B Met, Argus Cycle Tour etc.
Increase investment and promote “Winter” Events and all year round industries.
Promote and invest in Business Tourism, i.e. conventions and conferences to develop an all year round destination.
Identify and encourage investment to manufacture of goods of high value /low bulk to increase airfreight
Devise and Airline incentive scheme to encourage international flight connections.
SOME SUGGESTIONS….
Recognise seasonality as a major problem hampering the tourism and economic growth of the Western Cape
Promote and Position Cape Town and Western Cape as the an “All Year Round and a Responsible Destination”
Reduce investment in “summer” Industries and Events like J&B Met, Argus Cycle Tour etc.
Increase investment and promote “Winter” Events and all year round industries.
Promote and invest in Business Tourism, i.e. conventions and conferences to develop an all year round destination.
Identify and invest in the manufacturing of goods of high value /low bulk to increase airfreight.
Devise and Airline incentive scheme to encourage international flight connections.
Organised Business, ACSA and Tourism Agencies