flowin strategy

28

Upload: limeade

Post on 01-Nov-2014

454 views

Category:

Business


1 download

DESCRIPTION

 

TRANSCRIPT

Page 1: Flowin strategy
Page 2: Flowin strategy

What we already did:

Page 3: Flowin strategy

Photo-shooting

Online

E-shop

Visits & Deals

Community

New web

Materials

Tour 2009

Page 4: Flowin strategy

Fitness

Page 5: Flowin strategy

What’s next?

Page 6: Flowin strategy

Lifestyle

Page 7: Flowin strategy

Fitness Community Lifestyle Sport Communities

Page 8: Flowin strategy

What do we mean?

Page 9: Flowin strategy

Until now...

Page 10: Flowin strategy

A n o t h e r f i t n e s s t o o l

Page 11: Flowin strategy

Since now...

Page 12: Flowin strategy

A p a r t o f l i f e s t y l e s p o r t s

Page 13: Flowin strategy

How do we do it?

Page 14: Flowin strategy

New positioning

Page 15: Flowin strategy

An essential part of your sport

SPORTS ASPECT

Enjoy the sport you

love. FLOWIN®

will help you to do it better.

PHYSIO ASPECT

Don’t worry about the sport you love. FLOWIN® will help you not to get harmed.

It’s all in the power of your body.

Page 16: Flowin strategy

SPORTS ASPECT

Enjoy the sport you

love. FLOWIN®

will help you to do it better.

PHYSIO ASPECT

Don’t worry about the sport you love. FLOWIN® will help you not to get harmed.

An essential part of your sport

It’s all in the power of your body.

Page 17: Flowin strategy

SPORTS ASPECT

Enjoy the sport you

love. FLOWIN®

will help you to do it better.

PHYSIO ASPECT

Don’t worry about the sport you love. FLOWIN® will help you not to get harmed.

An essential part of your sport

It’s all in the power of your body.

Page 18: Flowin strategy

Instead of talking to people through fitness

Page 19: Flowin strategy

We will talk to them through the sports they love and do

Page 20: Flowin strategy

And thus they willnaturally listen & go for it

Page 21: Flowin strategy

New usersNew communities

Page 22: Flowin strategy
Page 23: Flowin strategy
Page 24: Flowin strategy

This is a completely NEW way of thinking

Page 25: Flowin strategy

NEW Photo-shooting

NEW Online

NEW Design

NEW language

NEW Communities

NEW webs

NEW Materials

NEW Features

Page 26: Flowin strategy

Fitness

Lifestyle sports

Page 27: Flowin strategy

Are you in for it?

Page 28: Flowin strategy