Psychological Horror Focus Groupby Kirsty and

Stephanie

This is our focus group for A2 media studies. Through this focus group we will find out more about what our target audience are interested in, allowing us to ensure this is included in our promotional package.

A psychological horror is one which relies on the character’s fears and emotional instability to build tension; the main character is usually a regular person who creates the horror through their mental stability.

Introduction

https://www.youtube.com/watch?v=1G7Ju035-8U

What did you enjoy/find interesting about this film trailer?

What did you dislike about it?Did anything specific stand out to you?

Trailer 1

What did you enjoy/find interesting about this film trailer?

What did you dislike about it?Did anything specific stand out to

you?Did the black background with the

white writing appeal to you?

Trailer 2

https://www.youtube.com/watch?v=g5FFh8PH0mY

https://www.youtube.com/watch?v=2ywOPNNii9w

What did you enjoy/find interesting about this film trailer?

What did you dislike about it?Did anything specific stand out to

you?Did you think the sting (the jump

scare when you think the trailer is over) was effective?

Trailer 3

Out of the three trailers you have seen today, which did you like the most? Why?

In the film trailer we will be making, what would you like to see included?Which of these trailers would convince you most to watch the film?

Trailers

What do you like/dislike about this film poster? Why? e.g. The setting, colours, camera angle, costume, etc.

What about the poster would make you want to watch the film?

Poster 1

What do you like/dislike about this film poster? Why? e.g. Colours, camera angle, costume, tagline (slogan), etc.

What about this poster would make you want to watch the film?

Poster 2

What do you like/dislike about this film poster? Why? e.g. Colour, design, etc.

What about the poster would make you want to watch the film?

Does not revealing the antagonist (the villain) make it scarier?

Poster 3

Out of these three film posters, which did you like the most, and why?Which of these posters would convince you to watch the film? In the poster we will be making, what would you like to be included?

Posters

What do you like about this magazine front cover? Why?

What do you dislike about this magazine front cover? Why?

When showing our horror movie on a magazine, would you prefer to see it on a horror magazine, or a general movie magazine?

Magazine Cover 1

What do you like about this magazine front cover? Why?

What do you dislike about this magazine front cover? Why?

Do you think having the Antagonist (the villain) on the front cover is more effective than having the protagonist (the good character) on the front cover?

What is your opinion on the images at the bottom, giving a preview of other films featured in the magazine?

Magazine Cover 2

What do you like about this magazine front cover? Why?

What do you dislike about this magazine front cover? Why?

Do you prefer that the character on this magazine front cover is not making eye contact, or do you feel that it is more effective when direct address is made?

Magazine Cover 3

Out of the three magazine covers, which general layout do you prefer? Why?In the magazine we will be making, what would you like to see included?Which magazine would convince you to watch the film?

Magazine Covers

We will use the information gathered in this focus group to help develop our promotional campaign. Thank you for participating!