focus group presentation

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FOCUS GROUP PRESENTATION By Kalgani, Afra, Mariyam, Elbin

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Page 1: Focus group presentation

FOCUS GROUP PRESENTATION

By Kalgani, Afra, Mariyam, Elbin

Page 2: Focus group presentation

WHAT IS YOUR FAVOURITE HORROR FILM (SLASHER) &

WHY?

Scream A Nightmare on Elm Street

Halloween Chucky Friday the 13th

Page 3: Focus group presentation

WHAT WOULD YOU LIKE TO SEE IN A HORROR MOVIE?

Plot twist Gruesome Killings Jump scares Emotional backstory

Page 4: Focus group presentation

WHAT TYPE OF SOUND EFFECTS RAISE YOUR LEVEL OF ANXIETY &

WHY?

Screaming Heavy Breathing Intense Music

Page 5: Focus group presentation

WHERE'S YOUR FAVOURITE PLACE TO WATCH A HORROR & WHY?

Cinema At home At a friends

Page 6: Focus group presentation

WHICH LOCATION GENERATES THE MOST FEAR AND

TENSION ?

Isolated house Deep forest School

Page 7: Focus group presentation

WHICH TRAILER DID YOU FIND MORE EFFECTIVE & WHY

House of Wax Friday the 13th

Page 8: Focus group presentation

OUT OF THE TWO TRAILERS WHICH MOVIE DO YOU WANT TO WATCH ?

HOUSE OF WAX

FRIDAY THE 13th

Page 9: Focus group presentation

FILM POSTERS

WHICH ASPECT OF THESE THREE POSTERS APPEALS TO YOU THE MOST & WHY : MASTHEAD(TITLE) MAIN IMAGE OTHER

Page 10: Focus group presentation

DO YOU FIND THE “BASED ON A REAL STORY” TAGLINE AN EFFECTIVE ELEMENT ?

Page 11: Focus group presentation

Magazine Cover 1

WHICH MAGAZINE IS MOST APPEALING ?

WHAT COLOUR SCHEME IS MOST SUITABLE FOR A HORROR MAGAZINE :

RED & BLACK BLACK & YELLOW OTHER

Page 12: Focus group presentation

DOES HAVING A FAMOUS ACTOR ON THE FRONT COVER INCREASE THE CHANCE OF YOU BUYING THE MAGAZINE ?WOULD YOU LIKE TO SEE MORE OR LESS SELL LINES ON THE FRONT COVER ? WHY ?

Page 13: Focus group presentation

THANK YOU FOR YOUR TIME