FORESIGHTFOOD INDUSTRY

AUSTRALIAN FOODSERVICE

A CONTINUOUS INFORMATION SERVICE

WWW.FIFORESIGHT.COM

A continuous information service tracking key trends, developments and drivers within a highly dynamic industry as well as providing detailed market size estimates down to product and channel level.

AUSTRALIAN FOODSERVICE IS:

AUSTRALIAN FOODSERVICEIS A UNIQUE SERVICE DELIVERING CRITICAL DATA, ANALYSIS AND INSIGHTS INTO THE AUSTRALIAN FOODSERVICE MARKET.

All reports and databases are subscribed to on an annual basis. Individual subscription to each of the four main report modules is offered.All databases and reports are delivered via online access to the Food Industry Foresight Information Portal.

HOW DOES IT WORK?

FOOD INDUSTRY FORESIGHT | Australian Foodservice2

1. FOODSERVICE MARKET SIZEDATABASES: Market Size by product category - Volume & Value

REPORTS: Product Category Analysis

SUBSCRIPTION TO AUSTRALIAN FOODSERVICE DELIVERS:

DELIVERY SCHEDULE

2. FOODSERVICE MARKET STRUCTUREDATABASE: Outlet Numbers

REPORTS: Outlet Number Analysis

3. FOODSERVICE MARKET INSIGHTS

REPORT: FIF Annual Trend Report on the Australian Foodservice Market

REPORTS: Focus Reports by Commercial & Institutional Channel

4. FOODSERVICE MARKET OUTLOOKREPORT: Foodservice Market Outlook & Forecasts

1. FOODSERVICE MARKET SIZE

DATABASES: Market Size by Volume & Value; by Product Category & Products; by Commercial & Institutional Channel.

The collection of primary volume data procured by foodservice operators across eleven product categories is conducted on a monthly basis. Monthly data collection takes account of seasonal patterns in operators’ food and non-alcoholic beverage expenditure by applying moving annual totals analysis in the market size modelling.

The table below is the index for each product category database which outlines the breakdown by volume & value; by product across each commercial and institutional channel as well as the Product Consumption Index - PCI

The Product Consumption Index: Average weekly volume of product used per outlet by channel.

REPORTS:Product Category Analysis

The market size reports address each product category and deliver analysis of the category’s market size:m By volume & valuem By commercial & institutional channelm By productm Overall category market size comparison with previous year

FOOD INDUSTRY FORESIGHT | Australian Foodservice4

2. FOODSERVICE MARKET STRUCTURE

DATABASE: Outlet Numbers

AUSTRALIAN FOODSERVICE provides an annually updated database covering total outlet numbers by:

m Foodservice sector - Commercial & Institutionalm Commercial & Institutional channel by statem Annual growth rates - channel developments since 2005m Major fast food chains - number of outlets by statem Minor fast food chains - number of outlets by statem Snack food chains - number of outlets by statem Café/coffee chains - number of outlets by statem Restaurant chains - number of outlets by state

REPORT:Outlet Numbers Analysis

At this reporting point, we also deliver an analysis of movements in outlet numbers, over the past 12 months across the various channels.

FOOD INDUSTRY FORESIGHT | Australian Foodservice5

3. FOODSERVICE MARKET INSIGHTS

REPORT:FIF ANNUAL TREND REPORT on the Australian Foodservice Market

The Annual Trend Report identitifes key developments in the Australian Foodservice market over the previous 12 months.

We identify general market conditions and operating environment among foodservice operators and chefs in the various foodservice regions.

The Annual Trend Report examines the top current and emerging trends in the Australian Foodservice marketplace.

REPORTS:Focus Reports by Commercial & Institutional Channel

For each of the eleven product categories; the annual foodservice channel reports put focus on the main commercial and institutional channels, analysing:

m Key channel characteristicsm Channel structurem Channel market size; including top products used within the categorym Main channel market driversm General operating environment for chefs within the channelm Brands in the marketplacem Cuisine & dining trends influence on product category & productsm How the products are used on the foodservice menu - a staple ingredient or a hero product centre of plate?

The following channels are covered within the Commercial Sector:

m Full Service Restaurants (FSRs)m Cafés m Hotelsm QSR Chainsm QSR Independentsm Pubs/Tavernsm Clubsm Functions Caterers

Within the Institutional Sector:

m Hospitalsm Nursing Homesm Schoolsm Long Daycare Centres

FORESIGHTFOOD INDUSTRY

FOOD INDUSTRY FORESIGHT | Australian Foodservice6

4. FOODSERVICE MARKET OUTLOOK

The outlook for the Australian Foodservice market is appraised and projected in our October report. These reports evaluate the market both from the short to medium term perspective as well as the longer-term outlook.

The reports address the key determinants and drivers of foodservice expenditure among consumers, and their impact on each of the two foodservice market sectors.

AFS Market Outlook Reports provide:

m Market forecasts by commercial channelm Market forecasts by institutional channelm The Foodservice Dollar development

INSTITUTIONAL SECTOR

WORKPLACE CANTEENS

Factory Canteens

Offi ce Canteens

SCHOOLS MILITARY

Military Messes

CORRECTIONAL

Prisons

LONG DAYCARE CENTRESHOSPITALS

Private Hospitals

Public Hospitals

Mining Site Canteens

AGED CARE

Nursing Homes

Retirement Villages

Private with boarding

Primary without

boarding

Secondary without

boarding

Primary/Secondary

without boarding

FULL SERVICE RESTAURANTS

(FSR)

HOTELS/ MOTELS CAFÉS QSR

CHAINS QSR

INDEPENDENTS CATERERS CLUBS PUBS FUNCTION CENTRES

Institutional/Contract

Sole/FunctionOperators

Sports Clubs

Social Clubs

International/ Western Fast Food Chains

Independent Fast Food Outlets

Snack Food Chains

Regional/Local Fast

Food Chains

Ice Cream Chain Outlets

Juice Bars

Airline

Café/Coffee Shop

Chains

Café/Coffee Shop Independents

Bakery Chains with

Café

Bakery Independents

with Café

4/5 Star Hotels/Resorts

2/3 Star Hotels/Resorts

Motels

4/5 Star Restaurants

Mid to Low-end

Restaurants

COMMERCIAL SECTOR

Pubs/Taverns

Small Bars

Leagues Clubs

Other Private Clubs

FunctionsCaterers

FOOD INDUSTRY FORESIGHT | Australian Foodservice7

ABOUT 35% OF AUSTRALIANS’ FOOD AND NON ALCOHOLIC BEVERAGE BUDGET IS SPENT ON EATING OUT OF HOME.

Beef/Veal (fresh & frozen)Lamb/Mutton (fresh & frozen) Pork (fresh & frozen) Other red meat such as goat or kangarooPoultry (fresh & frozen)Fully cooked ‘Heat & Serve’ PoultryPre-prepared Poultry (e.g. schnitzel, chicken nuggets)BaconHamSmallgoods (incl. salami, continential)Fish (fresh)Fish (frozen)Seafood (fresh)Seafood (frozen)Frozen Prepared Fish & Seafood (incl. crumbed, battered)Canned Tuna/Sardines & Other Fish/SeafoodSausages & FrankfurtsMeat Patties for Hamburgers

1. MEAT, POULTRY & FISH

Frozen PizzaFrozen Fully Prepared Meals (incl. poultry/meat/pasta based)Canned Meals (incl. baked beans etc)Meat Pies & Pasties (fresh & frozen)Party Pies & Sausage Rolls (fresh & frozen) Finger Food/Appetisers Soups – Liquid (fresh & frozen)Soups – Powder

2. FRUIT & VEGETABLESFresh FruitFrozen Fruit Frozen VegetablesFrozen Vegetables excluding potatoes Frozen Potatoes including chips, wedges etcCanned Tomatoes Canned VegetablesCanned FruitOther Preserved Vegetables (incl. olives, sun dried

3. BREADS, FLOUR, PASTA, CEREALS & BISCUITSMainstream Bread/Rolls (fresh & frozen)FlourPastaRiceBreakfast CerealBreadcrumbs/CoatingsFrozen Pastry/Dough (e.g. shortcrust, puff pastry)Biscuits sweetBiscuits savoury

4. CAKES, DESSERTS & TOPPINGS

5. PREPARED MEALS, SNACKS & SOUPS

6. SAUCES, CONDIMENTS, INGREDIENTS, SPICES, DRIED HERBS & DRESSINGSDressings (excl. mayonnaise)MayonnaiseTomato Sauce/KetchupBBQ SauceWhite Sauce (incl. cheese, bechamel, hollandaise etc)Other Traditional Sauces (incl. tartare, Worcestershire, cranberry etc)Asian SaucesPasta Sauces (e.g. tomato)GravyStock, Bouillons & Boosters Spices & Dried Herbs including Pepper (excl. salt)SaltMustardOther Condiments (incl. horseradish, chutney, pickles, relish etc)Sugar – White/Brown/Caster/IcingCooking ChocolateVinegar (all types)

Cakes (fresh – Single service/whole)Shelf Stable Cakes - (Single serve/whole)Frozen Cakes – (Single serve/whole)Frozen Bake-Off Pastries Preproofed/Unproofed Mixes for Cakes & DessertsCroissants & Other Danish PastriesDessert ToppingsJelly and CustardsFrozen/Chilled Desserts (Single serve/whole)

FOOD INDUSTRY FORESIGHT | Australian Foodservice8

Cottonseed/Grapeseed/Canola/Vegetable OilOlive OilOther Fats & Oils (incl. ghee, bakery fat, lard etc)Specialty/Other Oils (e.g. hazelnut, sesame, other flavoured)Margarine

7. FATS & OILS

8. SPREADS & JAMSJam/MarmaladeHoneySavoury Spread (incl. Vegemite & peanut butter)Chocolate & Hazelnut Spread

9. DAIRY PRODUCTSMilk – Fresh Plain (full cream/low fat)Milk – Fresh FlavouredMilk – UHT (plain/flavoured)Milk – SoyMilk – Evaporated & CondensedCream (incl. thickened, sour etc.)Ice Cream – TubIce Cream – Non TubCheese – Cheddar BlockCheese – Other Hard Yellow BlockCheese – Fresh (incl. cream, cottage, feta, mozzarella etc)Cheese – Grated (incl. shaved, powder) All Cheese TypesCheese – Specialty (incl. blue mould, brie etc) ButterButter BlendsYoghurtEggs – FreshEggs – PowderedEggs - Li quid and/or Pulp

10. BEVERAGESCoffee – InstantCoffee – liquidCoffee – Roast & Ground/Espresso (excl. pods)Coffee – Portion Control (sachet/bag)Coffee Pods - Roast & GroundTea Bags (incl. herbal)Tea Leaves (incl. herbal)Iced TeaIced CoffeeIced ChocolateDrinking Chocolate Ready To Drink - Powder, GranulatedCarbonated Soft DrinksWater – SparklingWater – StillEnergy DrinksSport DrinksFresh Fruit Juice/Drink (chilled)Long Life Fruit Juice/Drinks (ambient)

11. SNACKS & CONFECTIONERYChips – corn/potato basedNuts Chocolate Based Confectionery (incl. single, block, portion control etc)Sugar Based Confectionery (incl. jellies, candies, portion control etc)

FOOD INDUSTRY FORESIGHT | Australian Foodservice9

Phone 1300 667 274 WWW.FIFORESIGHT.COM info@FIFores ight .com

FORESIGHTFOOD INDUSTRY

SUCCESS BASED ON SOUND INSIGHT