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    -Purti Nevgi

    - Roll No- AO 73

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    Factors making India a pool of opportunity y Vas t source of r aw materi al

    y Convention al f arming to commerci al f arming

    y Market in the form of l arge urb an class

    y Lo w production co st

    y

    Change in the con sumption p atterny Government ass istance

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    Factors making India a pool of opportunity y Foreign direct inve stment

    y Food p arks

    y Conductive food proce ssing policy

    y Infras tructure development

    y Back ward link agey For ward link age

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    Re lat e d ag e ncie sy NHB

    (Nation al Horticulture Bo ard)y MPEDA

    (Marine Product s Export Development Authority)

    y APEDA (Agricultur al and Proce ssed Food Product s

    Development Authority)

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    NHBS et up by government of Indi a in 1984 with aim of

    development of hi-tech horticulture in identified belt sy Development of Commerci al Horticulture through

    production and Po st-Harvest Management of horticulturecrop s.

    y Cap ital Investment S ub sidy S cheme forconstruction/ex pa nsion/moderniz ation of Cold S torages/S torages of Horticulture Produce

    y Technology Develo pment and Tr ansfer for Promotion of Horticulturey Market Inform ation S ervice S cheme for Horticulture Cro psy Horticulture Promotion S ervice

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    MPEDAThe role envi saged for MPEDA

    are as follo wsy

    It cover s fishery of all kindy Incre as ing export sy Specifying the standardsy Proce ssingy

    Marketingy Exten sion and tr aining in the v ariou s aspect s of thi s indu stry

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    Schemes of MPEDAExport production C apture F ishery y F inancial ass istance for in stallation of in sulated /

    Refrigerated F ish Hold, Refriger ated S ea W ater S y stem(R S W) and Ice M aking Machine on bo ard mech anizedfishing ve ssels. ( 30% cost subject to m aximum of 5 l akh)

    y S cheme for conver sion of small boat for pre serv ation of Tun a catch ( c ash up to R s 20,000)

    y F inancial ass istance for the conver sion of exi sting fi shing

    vessels to Tun a long liner s. ( 7.5 lakh or 15 lakh for deep sea fishing)y F inancial A ss istance for con structing Ne w Tun a Long

    Liner s

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    Sch

    em

    es of MPEDAExport Production Culture F ishery

    y S ub sidy for ne w f arm development @ 25% of the c apit alcost for development of ne w shrimp/ scampi f arm s

    y S ub sidy for small-scale hatcherie s with minimum c apacity of 10 million seed per annum (50% of c apit al cost ormaximum up to 10 l akh)

    y S ub sidy for effluent tre atment s y stem (ET S ) in S hrimpF arm s ( 25% of the c apit al cost )

    y

    S ub sidy for setting up of l abs in h atcherie s/Pvt . Lab ( 50%of capit al cost or m aximum of 5 l akh)y Also sub sidies are provided of orn ament al fish breeding or

    for O F MS

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    S che me s of MPEDAInduction Of Ne w Technology, moderniz ation and

    infras tructure developmenty F inancial ass istance for cre ating b as ic f acilities for fish

    curing / drying / p acking / storage for export up to 23 .05lakh

    y F inancial ass istance for Bas ic f acilities (ne w) for Chilledfish / Chilled Tun a for export up to 35 l akh

    y Technology Upgr adation S cheme for M arine Product s

    (TUS MP) 100 lakh for ne w unit and 85 l akh for exi stingunity F inancial ass istance for setting up l arge Cold S torages, for

    acqui sition of Refriger ated Truck/Cont ainer s, for setting upne w modern ice pl ant / renov ation of exi sting pl ant

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    APEDAy Scheme s for Market Developmenty Scheme s for Infr as tructure Developmenty Scheme s for Qu ality Developmenty Scheme s for Research and Developmenty Transport A ssistancey Packhou se recognition scheme

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    S che me for mark e t Deve lopme nt y Activity of develo pment and u pgradation of pa ckaging

    materi aly A ss istance to ex porter s for u se of pa ckaging m ateri al as per

    stand ards and sp ecification s develo ped or adop ted by APEDA

    y Development and di ssemin ation of m arket inform ation with b ase on product s, infras tructure etc

    y A ss istance for conducting fe as ibility studie s etcy S upp ly of materi al, samp les, product liter ature,

    develo pment of website, adverti sement etc for publicity and m arket promotion for f airs/event s organized/ sp onsored by APEDA

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    y

    Brand publicity (Product specific Indi an Brand s)through adverti sement etc .Brand promotion for tho se brand s which are of Indi anorigin , adverti sement in intern ation al print/electronicmedi a, website development etc .

    y Export promotion by APEDA for undert aking activitie s like buyer- seller meet, product promotion, exch angeof deleg ation s, particip ation inexhibition s/f airs/event s etc

    y Generic publicity of Indi an agricultur al and proce ssedproduct s

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    T hank you