ford high impact ppt

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Page 1: Ford High Impact PPT
Page 2: Ford High Impact PPT

More than half of local adults read the Milwaukee Journal Sentinel in print & online.Source: 2014 R1 Scarborough Newspaper

Penetration Report, top 50 populated markets.Source: According to the 2013 R1 Scarborough Report, 53% of adults residing in the 10-county Milwaukee media market read the Journal Sentinel each week in print and/or online.

1 Market PenetrationAverage Daily, Average Sunday, Weekly Print & Online Combined

#

Page 3: Ford High Impact PPT

News Travels Fast to a Strong & Loyal Readership• Engaged readers = word-of-mouth

marketing• Ability to reach out to broader or

more specific audiences• Strengthen your brand and bond with

the community• Any marketing message has

potential to go viral• Best-in-class reporting: Pulitzer Prize

winner, 2008, 2010, 2011• Leading voice in commentary on

social issues• Driving change in Milwaukee,

Wisconsin and nationwide 3

Page 4: Ford High Impact PPT
Page 5: Ford High Impact PPT

Your HIGH IMPACT options• Homepage Auto-Expanding Pushdown• Accompanied by Clickable Wallpaper

JSOnline Homepage has an average daily traffic of 220,000 pageviews

SOURCE: Google Analytics 2015

You choose one of the following two options to run twice monthly on the

JSOnline Homepage

Page 6: Ford High Impact PPT

Your HIGH IMPACT options• Homepage Slider Ad Unit• Accompanied by Clickable Wallpaper

JSOnline Homepage has an average daily traffic of 220,000 pageviewsSOURCE: Google Analytics 2015

Sidekick ad features large ad space with video and multi-click

capabilities

Click ad for demo

Page 7: Ford High Impact PPT

Same HIGH IMPACT presence on JSONline Sports Index Page• Auto-Expanding Pushdown OR Slider Ad Unit• Accompanied by Clickable WallpaperJSOnline Sports Index has an average daily traffic of 22,500 pageviews

SOURCE: Google Analytics 2015

Page 8: Ford High Impact PPT

Expandable Big Box Ad Unit• Starts expanded -300x600• Served on JS Homepage and all main

section fronts

Page 9: Ford High Impact PPT

Half Page Ad Unit• Served Above the Fold in the

second Big Box position• Ad has dominant presence

throughout all of JSOnline

Page 10: Ford High Impact PPT

Run of Site Banner AdsServed Above the Fold o a mix ofDesktop, tablet and mobile.(Reaching people anywhere theyaccess their news)

Page 11: Ford High Impact PPT

Run datesMonthly

Impressions

TOTAL NET Monthly

InvestmentHomepage Pushdown w/ Wallpaper

(1) day per month Sponsorship $XXXXX

ORHomepage Slider w/ Wallpaper

(1) day per month Sponsorship $XXXXX

ANDSame High Impact Ad Unit on Sports Index

(2) days per month Sponsorship

Expandable Big Box 4/1/15 – 12/31/15 150,000

Half Page Ad Unit 4/1/15 – 12/31/15 100,000

Run of Site Banner Ads 4/1/15 – 12/31/15 150,000

Added Value Ads 4/1/15 – 12/31/15 93,000

Page 12: Ford High Impact PPT

THANK YOU