fortbridge fy2012

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financial communications for mining and energy companies

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Page 1: Fortbridge   fy2012

financial communications for mining and energy companies

Page 2: Fortbridge   fy2012

Introduction

Fortbridge is a specialist financial communications service representing private and publicly listed companies

Fortbridge works with clients to build corporate reputation and promote value.

Fortbridge communications programs are designed to target a range of stakeholders including shareholders, investors in industries and markets in which our clients operate.

Fortbridge consultants have a proven track-record in working with clients to grow businesses; to communicate the value of new developments and to help manage significant issues that may impact reputation and shareholder value.

Fortbridge provides clients with consultancy support in key investment markets and has local affiliates in The Americas, the UK and China.

Fortbridge has successfully managed media and investor roadshow programs in Australia, Asia, North America, Europe and the Middle East.

FY2012 Fortbridge Consulting Pty Ltd 2

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Consultancy support

Fortbridge consultants and advisors have a range of communications, media, investment and corporate advisory experience to draw upon

• Bill Kemmery – Managing Director – a business intelligence and corporate communications professional with a broad range of industry experience.

• Leandro Pereira – Manager Marketing Communications– responsible for a range of marketing communications projects including online media and social networks.

• Radha Belapurkar – Manager Media and Investor Relations– responsible for Fortbridge’s stakeholder relations programs and specialising in services sector clients.

• Luke Dean – Senior Consultant– a public relations consultant with experience in crisis communications, media, investor and government relations.

• Peter-John Lewis – Senior Consultant– a corporate communications specialist, with extensive experience in public relations and senior editorial roles.

• Carolyn Kerr – Managing Partner Latin America– experienced in corporate finance and the communication of major transactions across a range of industries including

mining, engineering, health care, telecommunications, insurance and banking.

FY2012 3Fortbridge Consulting Pty Ltd

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Consultancy support

• Sandra Tavakoli – Public Relations Officer– a former journalist with extensive experience in different countries, focusing on writing and media research.

• Isabella Kou – Public Relations Consultant– China specialist responsible for intelligence projects related (but not limited) to the country, with a focus on research

(institutional investors and funds as well as media contacts).

• James Conrathe – Senior Consultant– a communications professional with experience in both media and the investment and financial services sector.

• Jim Terrie – Corporate Risk & Business Intelligence– an experienced crisis and risk management consultant, having worked with a number of specialist international risk

consultancies while based in Africa and Asia.

• Raneshni Stewart – Senior Consultant Melbourne– strong media background, having worked in radio for many years in South Africa and the U.K.

• Brian Freedman – Senior Consultant Perth– a marketing and communications specialist with more than 18 years combined experience at Westpac Banking

Corporation, Ernst & Young and pSivida Corp.

4FY2012 Fortbridge Consulting Pty Ltd

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International advisors

• Matt Beale: Managing Partner – United Kingdom– Fortbridge partner based in London specialising in investor relations.

• Rodney Ireland: Managing Partner – Canada – strong sales and communication skills, with well established connections in mining finance.

• Anthony Esposito: Senior Consultant – Chile– a lead communications consultant for Fortbridge in Santiago, Chile, with a media background.

• Claire Reid: Senior Advisor – Singapore– with experience in mining/energy conferences, Claire advises on key events and facilitates introductions to local

investors.

• JP Belfort: Senior Consultant – Brazil– developing and executing in-market strategies in Latin America’s biggest financial hub, São Paulo.

• Georgia Pask: Senior Advisor – Hong Kong– applies her investment banking experience to expand clients' relationships in the HK region through investor and media

relations, major industry events and roadshows.

FY2012 5Fortbridge Consulting Pty Ltd

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Supporting clients in key markets

FY2012 6

SantiagoPerth

Sydney

New York

London

* Coming Soon

Johannesburg

Hong Kong

Buenos AiresMelbourne

Singapore

Fortbridge Consulting Pty Ltd

São Paulo

Toronto

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Investor communications focus

Fortbridge develops and maintains successful Investor Relations programs

Fortbridge works with clients to build meaningful institutional shareholder target lists. We create and maintain on-going communications programs, or run one-off roadshow projects.

Fortbridge offers clients access to up-to-date investor data and contact information for investors in key regional and global financial centres.

Maximise investor presentations

Fortbridge clients save time and money on their roadshow programs because they have access to relevant buy-side contacts.

Fortbridge’s research capabilities allow clients to approach relevant funds and institutions and maximise the company's exposure to investors.

FY2012 7Fortbridge Consulting Pty Ltd

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Investor communications focus

Fortbridge works with the world's leading providers of investor relations intelligence to deliver a competitive and efficient communications platform addressing a range of client requirements.

Fortbridge has access to:

• Over 50,000 buy-side firms • Over 200,000 individual buy-side contacts in all the key investment markets • An integrated and automated communications platform • In-depth contacts profiles for funds, institutions and broking firms• A global investor database updated daily by information professionals

FY2012 8Fortbridge Consulting Pty Ltd

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Media advisory and communications

Fortbridge assists clients with public relations and corporate communications, including media relations

Fortbridge corporate affairs services comprise the full range of public relations, including:• strategy• media liaison• crisis management

Fortbridge’s extensive media contacts and a proven expertise in representing companies ensure that clients get their messages across to the appropriate target audience.

FY2012 9Fortbridge Consulting Pty Ltd

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Media advisory and communications

Fortbridge understands business news

Fortbridge consultants have worked in the media and have managed high-profile issues in mainstream financial press.

Fortbridge deals with all forms of media: from traditional print and broadcast outlets through to fast-evolving, web-based new media such as news portals, blogs and social networks.

Fortbridge also has the capability to reach international journalists for those clients looking to build awareness in global markets.

10FY2012 Fortbridge Consulting Pty Ltd

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Fortbridge.NET: a media solution for listed mining & energy stocks

Fortbridge.NET is a web-based Media Distribution tool that disseminates press releases and company updates to over 1,500 specialist mining, energy and finance writers around the globe.

More than 125 mining and energy companies listed in international stock exchanges rely of Fortbridge.NET to distribute their company announcements.

Also used by the mining and energy sectors leading events and conferences groups to promote global investor programs.

Industry media distribution platform

FY2012 11Fortbridge Consulting Pty Ltd

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Fortbridge.NET is available for free to any listed resources company

Announcements distributed via Fortbridge.NET are also posted on Fortbridge Announcements, a news feed that is monitored by search engines (e.g. Google), increasing the online exposure for each release. These articles are further propagated via social media such as Twitter.

More information about this specialist media platform is available at www.fortbridge.net.

Industry media distribution platform

12FY2012 Fortbridge Consulting Pty Ltd

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Fortbridge can offer companies direct access to the comprehensive and up-to-date information on institutional investors and funds in key global investment centres that we use to generate our own clients’ investor roadshows. 

Thanks to a strategic partnership with data providers Ipreo, this tailored solution is available at a fraction of the cost usually associated with this type of tool.

Subscribers log into an online database of thousands of investor contacts worldwide. To make sure the information is targeted, they can sort search results by sector, by location, by investment philosophy and by size of funds and many other criteria.

The system gives you not only contact details but advanced data including stock ownership, stats, graphs and in-depth profiles.

Online investor database

13FY2012 Fortbridge Consulting Pty Ltd

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Adding value to mining stocks

Fortbridge adds value to clients’ investor communications:

• Ongoing communications programs for publicly listed mining companies• Special one-off projects to research, target and engage institutional investors and funds• Investor meetings with selected broking and advisory firms in key Australian financial centres• International investor roadshows including NY, Toronto, London, HK, Singapore and Dubai

Fortbridge adds value in media advisory and corporate communications:

• We manage corporate image and project profiles with the financial media and industry press• We reposition companies following mergers or acquisitions, including corporate ID and supporting

marketing materials• We run special projects with business and industry press around key announcements and major

corporate events• We provide expert advice in managing exposures to reputational issues in the media (for Boards and

Executive teams)

FY2012 14Fortbridge Consulting Pty Ltd

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Media distribution users

Over 125 ASX, TSX, LSE and JSE listed companies rely on Fortbridge.NET for the distribution of their market updates to the media:

15FY2012 Fortbridge Consulting Pty Ltd

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FORTBRIDGE CONSULTING PTY LTD – ABN 92 126 433 430

Australia

Sydney • Suite 1402, 100 William St • East Sydney NSW 2010 • Tel: +612 9003 0477 • Fax: +612 9361 5584

Perth• 613 Wellington Street

Perth - WA - 6000 Tel: +618 6316 1302 Fax: +618 6316 1300

Contact

16

United Kingdom

London• 17 St. George’s Square • London - SW1V 2HX – UK • Mob: +44 (0)7966 389 196

North America

Toronto• 157 Adelaide St West, Suite 274• Toronto, Ontario, Canada• M5H 4E7• Mob: +1 647 704 9054

Please contact head office if you'd like to get in touch with our people in:

MelbourneSingaporeHong KongBuenos AiresSão PauloSantiago

FY2012 Fortbridge Consulting Pty Ltd

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Disclaimer

Fortbridge Consulting Pty Ltd ("Fortbridge") is a specialist financial communications service acting for a range of private and publicly listed companies. Fortbridge does not provide investment advice and is not authorised by financial services authorities in the markets in which the consultancy operates. As a user of the information contained in our communications, you understand and agree that no communication issued or published by Fortbridge is intended as advice for any specific person.

This document may refer to other information sources and websites over which Fortbridge has no control or responsibility. Fortbridge shall not be liable for any damages arising from the use of information from these third party sources or websites. With regard to these web sites, Fortbridge cautions you to understand risks associated with the internet and any applicable policies of third party websites before using or before transacting via the internet.

The shareholders in Fortbridge may also be shareholders either directly or indirectly in the companies Fortbridge represents.

Fortbridge Consulting 17FY2012

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Visit www.fortbridge.com

for more information

Fortbridge Consulting 18FY2012