forum 3 - 27th spetember 2012

coast2capital.org.uk


Coast to Capital Local Enterprise Partnership

John Peel OBE - Chairman


Thursday 27th September 2012

Forum III – Denbies Wine Estate - Dorking

Ltd.


My Agenda Today

• Coast to Capital LEP Ltd.

– The Forum– The Board– An Advertisement– The Officers– Spatial Context– The Five Spatial Sectors– Focus & Goals

• Strategy for Growth

• Afternoon’s Agenda


Coast to Capital BOARD with a Business Chair

(Shortly to become Limited by Guarantee)7 Business representatives

(Plus up to 3 co-opts)5 Local Authority & 1 HE/FE

RepresentativesBusiness people recruited by

open advertisingLocal authorities and Higher

Education/Further Education - appointees

Coast to Capital FORUM

WorkingGroup

WorkingGroup

WorkingGroups

Brighton& Hove

Partnership

CroydonPartnersh

ip

Coastal

WestSussex

RuralWest

Sussex

GatwickDiamon

dInitiativ

e

Internationalisation

Enterprise Finance , Funding &

Growing PlacesChaired by Business

Board memberChaired by

Business Board member

Chaired by Business Board

member

Would include FE, HE, JCP, Third sector, business organisations and trade bodies

79 - 82 Members

Membership from across all

organisations


organisations


organisations

Coast to Capital LEP - Governancewww.coast2capital.org.uk


Who - Board Members

From Business From Public Sector

John Peel (Chair) Tim Pollard (Croydon)Tim Wates (Vice Chair) Louise Goldsmith (W. Sussex)Steve Allen * Joan Spiers (Gatwick Diamond)Juliette Green * Peter Martin (Surrey)Philip Jones * Jason Kitcat (Brighton & Hove)Ravi Shankar *Iain Shepherd * FE/HE –Alex Williamson Prof. Clive Behagg (Chichester)

* - Entrepreneurs


An Advertisement

Need to replace 1 Board Member (three-year post)Need to co-opt 2 Board Members (two-year post)

Bankers welcome.

Large Corporate experience welcome

Females welcome


Who - OfficersRon Crank Director

Lindsey Simpson Development Manager - InternationalResearch, Europe, Finance

Job Share with:Astrid Flowers Development Manager - Rural & Enterprise

Gary Rustell Communications & Engagement

Emma Davies Growing Places Manager

David Smith Office ManagerHaley Shepherd Intern – Foreign Direct Investment,

Research

•South East LEP

•London LEP

•Enterprise M3 LEP

•Surrey ConnectsSurrey Connects

•Solent LEP

•Coast to Capital LEP

The latest map of all 39 LEPs

100% coverage


LEPs Finally Have Funding!!!

• £125k for the rest of this fiscal

• £250k for each of the final two years of this parliament – this has to be matched!


Coast to Capital LEP – 5 Spatial Areas

Croydon

(Ravi)

The Gatwick Diamond

(Tim & John)

Rural West Sussex

(Alex)

Brighton & Hove, Lewes

(Phil & Steve)

Coastal West Sussex

(Iain & Juliette)


“The Spine”

“The Supply Chains”


One 25 year goal

100,000 additional private sector jobs!

Strategy For Growth


The Focus

Entrepreneurship,Enterprise &

Growth

International Trade & Export


Why we focused on these priorities

Are the three biggest levers in the economy for job creation

• The Creation of businesses• The Growth of businesses• Businesses trading overseas


We are part of the London/South East Economy and need to over-perform – currently we do not


C2C Exporters by Area

Successful economies look outward and trade with the world –We need to boost outward and inward trade and investment in our area


• Entrepreneurship• Economic Competitiveness through

young people• High growth businesses• Supporting Infrastructure

Strategy For Growth


• Health & Life Sciences• Advanced Engineering• Digital Media• Financial & Business Services• Environmental Technologies

Strategy For Growth -Sectors

Individual Spatial Areas may have other Priority Sectors in addition


• Complementary & additive• Investment in business environment

Strategy For Growth

• Detail - from our speakers • Two Breakout Sessions

• Enterprise • International

• Closing Remarks• Networking & refreshments• Talk by Denbies Wine Estate

coast2capital.org.ukcoast2capital.org.uk

Over to our Director - Ron Crank


Ron Crank

Coast to Capital - Director


Phil Jones

Coast to Capital - Board Member

Enterprise Overview


•“Ruthless focus” on job creation •Targets are challenging, particularly in current economic climate

•Sustainable, high value and useful jobs (ideally)


1. Help underperforming places or groups improve their ability to start or grow businesses:

Includes researching and piloting ways of helping the underperforming create their own employment opportunities.

3 elements to strategy:


2. Enhance enterprise thinking and activity within our education system, particularly around FE.



3. Assist high growth business success

•Nesta research suggests that nearly half of new jobs in UK come from just 6% of businesses.

•It’s clear that innovation in business is important in driving high growth.



Agenda

• text here...• text here...• text here...• text here...


When it comes to high growth and innovation it is about building on existing potential.

That is why we are concentrating our efforts in supporting high growth and innovation around the A23 / M23 corridor – The Spine.


Agenda

• text here...• text here...• text here...• text here...


•Connect, empower and support those organisations, businesses and institutions already working in the area around high growth and innovation

•Work to provide the infrastructure and inputs that high growth biz needs. Supporting the creation of sufficient broadband capacity, workspaces, investment.


Broadband – Brighton’s ufb bidA model and an ally; Brainport


Clive Behagg

Coast to Capital – Board Member

Champion for Education

Enterprise Education


‘All FE & HE institutions should have a strategy for instilling an Enterprise culture in all students & for providing start-up support & space for students’

C2C Autumn 2011


Objective

To ensure that all education leavers are equipped with the entrepreneurial capital (attributes, behaviours, skills) that will allow an ever increasing proportion to have the capacity and aspiration to establish a business or become self-employed at some point in their lifetime of economic activity.

Doing so will enhance their employability as a by-product


Research & Consultation(University of Chichester report to C2C April 2012)

Much good practice but it is:patchyrarely systematicoften poorly recordedrarely accredited

Leadership in schools, colleges & universities is critical. Enterprise education often isolated in ‘business studies’. Business input is critically important.


C2C Enterprise Education Handbook (draft)

5 elements:Curriculum frameworkEnterprise Master classes & societiesStart-up ClubStaff developmentYoung Enterprise


Recommended Tasks for Next 12 Months

1.Support 12 colleges to embed Enterprise Education framework2.‘Commission’ Young Enterprise (Surrey, Sussex and Kent) to provide Enterprise programmes for the 760 schools in LEP area (current penetration 10%)


Schools

C2C area 760 schools 212 secondary 548 primary

Over the next 10 years 170,000 young people will arrive at age 18 in C2C area.

13 September 2012 UCAS report 54,000 University ‘refuseniks’


Juliette Green

Coast to Capital – Director

Champion for enterprise within the harder to reach

communities


EMBED

Innovative community programme that is sustainable and replicable and that, enhances the capacity of community based organisations to inspire entrepreneurship within the context

of working with their own service users.


EMBED – main objectivesAdd value to existing core activities of local

community organisations by developing their own enterprise capability and knowledge

Create a methodology for integrating, adding value and additional service delivery within the context of existing provision

Increase the number of people in the community who are ‘exposed’ to the concept of enterprise and who are then able to access enterprise support

Remove barriers to enterprise for customers who will not traditionally engage

Increase the capability and capacity of of existing self employment support organisations

Create a more seamless, less complicated and more cohesive enterprise journey for local people.


EMBED – partners

Chichester College

Women’s Wisdom

Worthing, Arun and Chichester CVS

Northbrook College

University of Chichester


EMBED – to date

Ambassador Ambassador

Mentor Mentor Mentor Mentor Mentor Mentor

Individuals from their existing cohort of service users or customers


International TradeIain Shepherd


Our Targets

Over 5 Years• 4,500 new businesses• 4,000 more exporting businesses• 20,000 new jobs

Over 25 Years• 100,000 new jobs


High Level Objectives

• Ensure– Environment– Infrastructure– Location

• Build Global Reputation• Increase Business Internationalisation


STUDIES

Research into Attitudes & Barriers faced by SMEs in International Trade– Shared Intelligence

Trade Associations & Internationalisation– Shared Intelligence

International Business Tourism Development– Team Tourism

Foreign Direct Investment– This is Regeneration Ltd


STUDY AIMS

• Analysis of trade data• Research into attitudes of SMEs to international trade• Analysis of services required to move non-exporters into

exporters• Parallel activities:

– Trade Body Study – Exporter Business Survey


International Trade

Businesses that trade internationally deliver 60% of UK productivity

growth.

They also Survive!


C2C International Trade

1 in 6 C2C Companies Export(11,489 Firms)

Generate £14.2bn(38% of Areas GVA)



EU & North America (Most Significant)

BRIC & CIVET(Some Penetration)



BRIC(Brazil, Russia, India & China)

CIVETS(Colombia, Indonesia, Vietnam, Egypt, Turkey & South

Africa


C2C International Trade by Region


% of Coast to Capital Exporters Who Export to:


International Trade SECTORS


C2C Exporters by Area


Prospective Exporters

Non Exporters

48,000 – 51,000

Prospects

7,000 – 10,500(10-15%)

Actives

11,500 Full &

Partially Active


Export Trends Over Last 3 Years

• 44% - Had Increased– Majority reporting over 10%

• 42% - No Change– Potential Here

• 15% - Decreased– Help Required?


Barriers to Export - Deciding

• Too difficult or risky• “Not for us”• Domestic market is enough• Lack of management time• Lack of management ambition


Barriers to Export – Finding Customers

• Language and cultural• Marketing overseas• Agents• Market intelligence• Customer intelligence


Barriers to Export – Doing It!• Finance• Transportation Costs• Language & Cultural Barriers• Competition• Taxation & Customs• Legal Issues & Documentation• IP Protection• Corruption / Political Stability• Exchange Rate Risk


Moving Forward - Resources• C2C is Resource Rich

– Chambers– Business Associations – FSB / IOD– Trade Associations– Private Sector Providers– Public Sector Providers– HE / FE

• Also– HE / FE– Banks– Professional Bodies


Moving Forward - Actives

• Growing / Emerging Markets– UKTI– EEN– Target Trade Associations– Help Strengthen / Develop Networks & Export Clubs


Moving Forward - Prospects

• 34% Want to Grow their Business– But only 3% Want to Export


Moving Forward - Prospects

• First Steps De-Risked• Information on Help – Not Just UKTI• Hand Holding & Mentoring


Way Forward – 2012 - 2013

• 3 New Geographical Networks• Obtain Sponsorship for Above – Banks?• Develop Innovative Approaches• Develop Network Pathways


Way Forward – 2012 - 2013• Set-up 2 Pilot Links

– Civic– HE / FE– Business Organisation to Business Organisation– Trade Body to Trade Body

• South Africa• TBA (South Korea)



• Northern France– Understand existing initiatives– Potential funding– A joined-up offer– HE links



• Communications– Profile New Activities– Case Studies– Signpost Resource


FDI

• Work with UKTI – Ensure the Offer is Clear & Current

• Understand the Existing Supply Chains– These are Game Changers in FDI Decisions

• Develop & Refine Enquiry Response Mechanisms• Retention


International Business Tourism

Target Business Tourism

Capitalise on Strengths

Develop Reputation as anInternational

Business Location


Internationalisation


International Trade

Thank you for listening

Increasing Those Businesses Who Trade Internationally


The Coast to Capital LEP Forum

Gatwick Diamond FDI Initiatives

27 September, 2012

Rosemary French, Exec Director


FDI Successes in 2011/ 2012

•12 in C2C of which 11 in Gatwick Diamond•From US, Japan, Italy, Belgium, India•Healthcare; Advanced Manufacturing; Creative; Security; IT; Training


What is the Gatwick Diamond doing?

•Website•Video•Sector Strength Pdfs/ Leaflets


Our Target market

•UKTI Foreign Trade desks•UKTI UK Sector Leads•Commercial property agents•Banks, Accountancy, Legal firms


‘A world-class, internationally recognised business location achieving sustainable prosperity'


Tony Mernagh

City Prospectus for Brighton & Hove


Place & the

Growing Places Investment Fund

Steve AllenCoast to Capital Board Member


Agenda

• Strategy for Growth - Place • Growing Places Fund• Current activity • Future pipeline


Strategy for GrowthIn order for enterprise and international trade to thrive we need

the right business environment and the right infrastructure

There are four key areas where consultation with business has told us we need to focus

our attention:• Digital connectivity• Business and employment locations & planning• Supporting infrastructure and transport• Business and investment finance


Place

• Place = creating the right conditions for growth • Best possible physical and fiscal conditions• Common challenges – Planning, access to Finance,

Infrastructure, availability/access to suitable Land

• Underpins key strands – Enterprise & Internationalisation


Growing Places Fund

The Growing Places Fund is a Government programme to provide funding to unlock stalled infrastructure and building projects, in order to create economic growth

The funding is managed by Coast to Capital and allocated to projects following agreed criteria

Central government have allocated Coast to Capital £23 million

Capital is provided on a loan basis to ensure that the fund can be recycled and used on further, future projects


www.coast2capital.org.uk/place/growing-places

• The Government have delegated Coast to Capital £23m of Growing Places Funding. This will be used as catalytic funding to bring forward infrastructure and other projects which are well developed, conceptually, but which are blocked from getting started. The Coast to Capital Growing Places funds will be used to unlock these projects and the corresponding investment from other partners

• Coast to Capital is seeking projects that have been stalled, due to the lack of investment, to come forward. The Board is calling both public and private sectors to take this opportunity to consider the schemes they may have on their books

• The Coast to Capital Board is looking for projects that will be ready to implement in the short term and will create or unlock job creation


Current ActivityTo date the board has allocated £14m loan funding to 5 projectsA total value in excess of £173m with potential to provide over

2000 jobs


Future PipelineCoast to Capital is seeking

further investment opportunities to unlock infrastructure & development

Published criteria for project investment:• Able to contribute to Coast to Capital’s strategic goals for

employment growth• In the Coast to Capital area• Unable to go ahead without investment – Growing Places Fund• Ready to commence quickly • Able to repay with a clear mechanism • In need of £250,000 or more • Local Area Partnership aware• Environmentally sustainable


Application/ Proposal • Project Proposal Summary – www.coast2capital.org.uk/place/growing-places• Permanent (& temporary) jobs created by completed scheme• Background and current status of project • Description of completed project (notes on operation)• Fit with criteria• Loan amount requested• Information received• Risks and concerns – and mitigation• Opportunities and benefits• Construction risk• Security• Key issues (summary)


Response• Review project submissions & score against GPF criteria• Not accepted, or potential recognised but not for GPF (Cat 1) • Potential for GPF future funding (Cat 2)• Potential for early GPF support (Cat 3)• Project appraisals

– Project financial profile– GPF return projections– Output profile– Delivery risk assessment

• Investment recommendations– Agree level of investment & prepare Summary of Key Terms


Call to Action

We need your helpto allocate remaining funds

to catalytic projects Continuous dialogue process to build pipeline for

future projectsPlease promote Growing Places Fund

opportunities to your members, partners, stakeholders and contacts


FAQs• Growing Places is a revolving fund and therefore we are not

entering into bid rounds• The Board is hoping to consider prospective projects towards

the end of 2012• Assessment of projects will include looking at the amount of

match funding that will be available alongside the Coast to Capital investment and also how much investment will be unlocked by the project. However, there is no set threshold for match funding

• Area Partnerships will be encouraging businesses and organisations to put forward possible projects, rather than submitting proposals themselves


Growing Places Manager

contact Emma Davies

[email protected]

www.coast2capital.org.uk/place/growing-places


Alex Williamson

Coast to Capital – Board Member

Digital Connectivity


Place and infrastructureIn order for enterprise and business internationalisation to thrive, we need the right business environment and the right infrastructure. There are four key areas where consultation with business has told us we need to focus our attention:

• Digital connectivity• Business and employment locations and planning• Supporting infrastructure and transport• Business and investment finance

Strategy for Growth


High speed, high capacity, reliable digital connections are an essentialprerequisite for the entrepreneurial, global business economy we aretrying to encourage. Unless top quality digital connection is accessible tobusiness, new businesses will not be encouraged, business growth andinternationalisation will be stifled and the international reputation of thearea as a good place to do business will be damaged.

The current focus is on broadband improvements, and businesses havetold us that getting next generation infrastructure in place as quickly aspossible must be a top priority. Over the next 20 years, Coast to Capital willalso need to make sure that further developments in business connectivityare given a high priority, and are implemented early in our area. Themore we succeed in creating a reputation for high growth, internationalbusiness, the more we will attract emerging technology to our area for thebenefit of all businesses.

Digital Connectivity


Coast to Capital can best add value to the agenda putting effort into four key themes:

•Lobbying and putting pressure locally / nationally

•Seeking to access / influence additional funding to enhance delivery in target areas

•Supporting demand stimulation across the Coast to Capital area

•Ensuring linkages with other agendas / opportunities

Action


1. Understanding and analysis the current role out plans2. Breakthrough major planning issues3. Develop demand stimulation for business4. Create quick win / exemplar solutions

Action


Total Exchanges in area: 140• Total Premises in area: 902k

NGA Exchanges Announced: 63• Total Premises: 798k • Total Cabs: 2.6k • NGA Premises Passed by 2014: 689k• Enabled Cabs by 2014: 1.8k

NGA End User Coverage > 75% in 2014


Announced NGA Commercial RolloutLiveAddiscombeAshteadBeulah HillBookhamBrighton HoveBrighton RottingdeanBrighton WithdeanBurgess HillBurgh HeathCapelCopthorneCrawleyCroydonDorkingDownlandEast GrinsteadGipsy HillHaslemereHaywards HeathHorleyHorshamLewesLindfieldLittlehamptonNewhavenNorburyPeacehavenPound HillPurleyRedhillReigateSandersteadSeaford

Live SouthwaterSutton CheamThornton HeathWest WickhamWorthing SwandeanWorthing WestSEP-12Biggin HillMiddleton MidhurstPaghamRustingtonWorthing CentralDEC-12Bognor RegisBrighton KemptownCaterhamChichesterEmsworthHassocksLeatherheadSelseySouthwick Steyning

2013Brighton PortsladeHenfieldLancingMersthamShorehamStorringtonNewBillingshurst

Live : 40 Exchanges • Enabled cabs: 965 • NGA Premises Passed: 347k• End User Take Up: 8%


Timeframe


Progress

Surrey : Contract signed with BT to extend their fibre based network to 99.7% of properties in Surrey by the end of 2014. Both BT and Surrey County Council have ring fenced funding to support the development of alternative superfast broadband solutions for the handful (0.3%) of premises where it is not viable to deploy BT Openreach's standard NGA network.Brighton & Hove CC : Brighton & Hove submitted a bid under Round 2 of the Super-Connected Cities Programme on 17th September.

The bid is for £3.3m to create a contiguous area covering the centre of the city and the main digital business clusters.

A successful bid would create 1000 jobs and 135 new small companies a year.

West Sussex : Open Market Review currently open for telecoms suppliers to respond to; Plan for contract sign in Summer 2013 (assuming State Aid issue resolved). Implementation planning follows .. rollout completion plan - currently 2015, in line with majority of LAs


Rural Importance

Out of the 14 districts and boroughs in the LEP, 6 are classified as rural by Defra:

Chichester, Horsham Lewes, Mid Sussex Mole Valley, Tandridge

These 6 districts contain just over 35,000 businesses or 41.2 % of the LEP’s business population according to the Interdepartmental Business Register (IDBR) 2010

27.4 % of the resident population lives in the rural areas of the LEP according to Defra’s figures 2009.


Importance

"....recent findings suggest that for every 1,000 broadband connections 80 new jobs (net) are created, and that every 10% of increase in broadband penetration brings 1% growth in GDP."

Source: Need for Speed, Ericsson, Arthur D. Little and Chalmers University of Technology, September 2011


Commercial Gap


Importance

"....recent findings suggest that for every 1,000 broadband connections 80 new jobs (net) are created, and that every 10% of increase in broadband penetration brings 1% growth in GDP."

Source: Need for Speed, Ericsson, Arthur D. Little and Chalmers University of Technology, September 2011


For a typical rural area (or set of rural counties) superfast broadband could lead to:

•An annual increase in GVA of 0.3% per annum over 15 years. For every £1 a business invests in superfast broadband, this will create nearly £15 in additional GVA for the UK economy

•1,470 business start-ups as a result of Cloud Computing and support for 7,780 home workers

•Around 1,810 jobs created through business creation and improved business performance

Benefits of superfast broadband

Source: ‘Social Study 2012’ - The Economic Impact of BT in the United Kingdom and the South East (BT & Regeneris)


Alternative technologies


Coast to Capital calling...

We are looking for your help!

Do you need ours?


The Challenge

• Do you ambitions mirror Coast to Capitals?InternationalEnterprise

• Will or could it create jobs

• Will it be collaborative?

• Is it sustainable?


Case Study & Toolbox

• Cutting edge methods that work

• Tried and tested

• A toolbox or selection of techniques for others to use

• Scalable and sustainable


Direct effects Indirect effects Induced effects

Economic impact

Higher broadband speed has direct, indirect and induced effects on the economy

Source: Arthur D. Little research (covering more than 120 reports from leading research institutes)

IMPACT

YEARS1 5 20


Coast to Capital Ltd.Local Enterprise Partnership

John Peel OBE - Chairman


Thursday 27th September 2012

Forum 3 – Denbies Wine Estate - Dorking


Closing Remarks• Thanks

– You all– Board Members– Staff

• The thoughts of Eric

• The elephant in the room.

• Networking & refreshments

• Talk by Denbies Wine Estate


Thanks to you all!!!

forum 3 - 27th spetember 2012

Documents