from climate science to climate impacts: exploring the role of film as boundary object
TRANSCRIPT
From Climate Science to Climate Impacts: Exploring the Role of Film as Boundary Object
Beth Karlin Transformational Media Lab
Transformational Media Lab
1. Technology and new media are changing how people interact with our natural, built, and social worlds.
B. Karlin
Transformational Media Lab
1. Technology and new media are changing how people interact with our natural, built, and social worlds.
2. There are potential opportunities to leverage these changes for pro-social / pro-environmental benefit.
B. Karlin
Transformational Media Lab
1. Technology and new media are changing how people interact with our natural, built, and social worlds.
2. There are potential opportunities to leverage these changes for pro-social / pro-environmental benefit
3. A psychological approach provides a theoretical base and empirical methodology to study this potential.
B. Karlin
Transformational Media Lab
B. Karlin
1. Technology and new media are changing how people interact with our natural, built, and social worlds.
2. There are potential opportunities to leverage these changes for pro-social / pro-environmental benefit
3. A social scientific approach provides a theoretical base and empirical methodology to study this potential.
Mission: Our lab studies how media is (and can be) used to transform individuals, communities, and systems.
Transformational Media Lab
B. Karlin
Mission: Our lab studies how media is (and can be) used to transform individuals, communities, and systems.
Documentary Film
Campaigns
Home Energy Management
History of Documentary
B. Karlin, 2012
“We believe that the cinema’s capacity for getting around, for observing and selecting from life itself, can be exploited in a new and vital art form” John Grierson First Principles of Documentary, 1932
History of Documentary Romanticism
historical
cinéma vérité
Propagandist
Documentaries Today
“docu-ganda”
Director as subject
Philanthropic ventures
Theatrical release
B. Karlin
Documentaries Today
B. Karlin
Food Films
- Food Inc
- Fresh
- Food Fight
- Ingredients
- Food Matters
- Supersize Me
- The Future of Food
- The Garden
- King Corn
- What's on your plate?
- Deconstructing supper
Water Films - Flow
- Blue Gold - Tapped - Thirst
- Blue Legacy - Story of Bottled Water - Last Call at the Oasis
Climate Films - Everything's Cool
- An Inconvenient Truth - 11th hour
- No Impact Man - Collapse
- Radically Simple - Blind Spot
Transportation Films - Who Killed the Electric Car? - Revenge of the Electric Car
- Fuel - Crude
Documentaries Today
B. Karlin
"specific social action campaigns for each film and documentary designed to give a voice to issues that resonate in the films”
(Participant Media, 2010)
Documentaries Today
B. Karlin
"specific social action campaigns for each film and documentary designed to give a voice to issues that resonate in the films”
(Participant Media, 2010)
Boundary Objects
B. Karlin
“plastic enough to adapt to local needs, yet robust enough to maintain a common identity” “different meanings in different social worlds, but structure is common enough to make them recognizable” “a means of translation”
(Star & Griesemer, 1989)
Film as Boundary Object
B. Karlin
SEA Change Framework
Storytelling - Show and Tell
Engagement -Target and Reach
Activism - Involve and Activate
Change - Measure and Assess
Three Key Insights
Storytelling - Whose story is it?
Engagement - Viewer Experience
Activism - Leverage Social Networks
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Goal: Raise $20 for Caine’s Scholarship fund
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Storytelling – Whose Story is it?
Three Key Insights
Storytelling - Whose story is it?
Engagement - Viewer Experience
Activism - Leverage Social Networks
Engagement - Viewer Experience
1. Theatrical 2. Festivals
3. Event release
4. DVD 5. Product Sales
6. Screenings
7. Broadcast 8. Digital
9. Viewing parties
B. Karlin
Engagement - Viewer Experience
B. Karlin
1. Theatrical 2. Festivals
3. Event release
4. DVD 5. Product Sales
6. Screenings
7. Broadcast 8. Digital
9. Viewing parties
Engagement - Viewer Experience
B. Karlin
1. Theatrical 2. Festivals
3. Event release
4. DVD 5. Product Sales
6. Screenings
7. Broadcast 8. Digital
9. Viewing parties
Engagement - Viewer Experience
1. Where is the viewer? (spatial)
2. Who are they with? (social)
3. Do they have to pay? (financial)
4. Is it part of an event or experience? (organizational)
B. Karlin
Three Key Insights
Storytelling - Whose story is it?
Engagement - Viewer Experience
Activism - Leverage Social Networks
Activism - Leverage Social Networks
Social Media ≠ Social Networks B. Karlin, 2012
B. Karlin
Activism - Leverage Social Networks
Activism - Leverage Social Networks
Activism - Leverage Social Networks
• Schools
• Places of worship
• Community groups
• Online forums
B. Karlin B. Karlin
Activism - Leverage Social Networks
