full page advertising placement guide - porsche mag/w...3 porschewilloughby.com.au the official...

6
W THE OFFICIAL MAGAZINE OF PORSCHE CENTRE WILLOUGHBY • 2020 PROUDLY PORSCHE SINCE 1969 Full page Advertising placement Guide Limited positions available

Upload: others

Post on 27-Sep-2020

5 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Full page Advertising placement Guide - Porsche Mag/W...3 PORSCHEWILLOUGHBY.COM.AU THE OFFICIAL MAGAZINE OF PORSCHE CENTRE WILLOUGHBY • 2019 991 2 = 911 GT3 RS 911 9912 = GTS DRIVE

WT H E O F F I C I A L M A G A Z I N E O F P O R S C H E C E N T R E W I L L O U G H B Y • 2 0 2 0

P R O U D L Y P O R S C H E S I N C E 1 9 6 9

F u l l p a g e A d v e r t i s i n gp l a c e m e n t G u i d e

L i m i t e d p o s i t i o n s a v a i l a b l e

Page 2: Full page Advertising placement Guide - Porsche Mag/W...3 PORSCHEWILLOUGHBY.COM.AU THE OFFICIAL MAGAZINE OF PORSCHE CENTRE WILLOUGHBY • 2019 991 2 = 911 GT3 RS 911 9912 = GTS DRIVE

45

321

2 P O R S C H E W I L L O U G H B Y . C O M . A U

FIVE BENEFITS OF ADVERTISING WITH PCW

Superior reach and engagement into the prestige sector

Conveniently located just 4 minutes north of the Sydney Harbour Bridge, Porsche Centre Willoughby is one of the premier Porsche dealerships in Australia; and with 50 years experience, the right choice when it comes to selecting your first or twenty-first Porsche.

Quality content and impact

Opportunity to reserve advertising positions for future issues

Access to a customer database spanning over 50 years as a Porsche Dealer

Additional magazines distributed to businesses and online for a longer reach

Here is your chance to speak to them in their living room.

W Magazine is designed for today’s real-world doers and decision makers.

B E N E F I T S

Page 3: Full page Advertising placement Guide - Porsche Mag/W...3 PORSCHEWILLOUGHBY.COM.AU THE OFFICIAL MAGAZINE OF PORSCHE CENTRE WILLOUGHBY • 2019 991 2 = 911 GT3 RS 911 9912 = GTS DRIVE

3 P O R S C H E W I L L O U G H B Y . C O M . A U

T H E O F F I C I A L M A G A Z I N E O F P O R S C H E C E N T R E W I L L O U G H B Y • 2 0 1 9

9 9 1 2= 9 1 1G T 3 R S9 1 1 9 9 1 2

= G T S D R I V E

I n t e r v i e w M a r i e M i y a s h i r o

N e w C a y e n n e

P E O P L E

Porsche Centre Willoughby’s W magazine is a valued print publication, eagerly awaited by our clientele and a key tool for concentrated communication.

Our direct to customer model ensures we have the data on to whom our magazines are going and which areas. This ability to track our readership complimented by our buzzing social media platforms - PCW & W has the attention of a lucrative audience.

2%The thing which distinguishes Porsche Centre Willoughby from other Automotive brands is our exceptional access to the world’s most powerful people, the

Readership demographic:On average the W reader is between 35 – 65 years.

Readership is currently 75% male and 25% female. Our data shows these numbers are both heading towards 50%.

Our readership on average own business’ with a turnover of between 1 and 15 million annually.

They are highly educated and savvy consumers of luxury goods, travel and culture and on a continual search for unique experiences on and off the road.

Page 4: Full page Advertising placement Guide - Porsche Mag/W...3 PORSCHEWILLOUGHBY.COM.AU THE OFFICIAL MAGAZINE OF PORSCHE CENTRE WILLOUGHBY • 2019 991 2 = 911 GT3 RS 911 9912 = GTS DRIVE

4 P O R S C H E W I L L O U G H B Y . C O M . A U

D E S I G N

Page 5: Full page Advertising placement Guide - Porsche Mag/W...3 PORSCHEWILLOUGHBY.COM.AU THE OFFICIAL MAGAZINE OF PORSCHE CENTRE WILLOUGHBY • 2019 991 2 = 911 GT3 RS 911 9912 = GTS DRIVE

Size: H 297mm x W 210mmPages: 64Frequency: 3 in 1 yearPrinted Qty: 4400Readership: 20,000

TYPE 1 ISSUE 2 ISSUES 3 ISSUES (4 MONTHS) (8 MONTHS) (12 MONTHS)

Back Cover $1800 $2900 $4200Inside Front $1800 $2900 $4200Double page Spread $1800 $2400 $4400Single Full Page $1200 $2200 $3000Half Page $600 $1100 $1500Inside Back $1400 $2400 $3200

W MAGAZINE

AD SIZE - Full A4 page: H 297mm x W 210mm Supply (300dpi) PDF at actual size A4 210mm x 297mm. CMYK format, crop marks & 5mm bleed.

To Natalie Doldo Marketing & Events Manager via email: [email protected]

WT H E O F F I C I A L M A G A Z I N E O F P O R S C H E C E N T R E W I L L O U G H B Y • 2 0 1 9

9 9 1 2= 9 1 1G T 3 R S9 1 1 9 9 1 2

= G T S D R I V E

I n t e r v i e w M s A d a N i c o d e m o u

N e w C a y e n n e

R E S E R V E D

R E S E R V E D

Advertising rates

Supply and service

4 month coverage per issue!

discounted prices for 3 issues

5 P O R S C H E W I L L O U G H B Y . C O M . A U

P R I C I N G

Page 6: Full page Advertising placement Guide - Porsche Mag/W...3 PORSCHEWILLOUGHBY.COM.AU THE OFFICIAL MAGAZINE OF PORSCHE CENTRE WILLOUGHBY • 2019 991 2 = 911 GT3 RS 911 9912 = GTS DRIVE

SINGLE PAGE SIZE:

TRIM size: H 297mm x W 210mmBLEED size: H 307mm x W 220mm

PDF SPECIFICATION:

Supply 300dpi CMYK format Press ready pdf file with crop marks and 5mm bleed to Natalie Doldo - [email protected] or Creative Director Lee Dean - [email protected]

12 W Porsche Mag OctDec 15 V6.indd 2 31/10/2015 12:35 pm

Single page Size & Specification

EXAMPLE