mSQLTake control of your data. Fully-integrated data quality. Built for Microsoft SQL Server.

The path to perfect customer data.

Customer data is unique. mSQL is designed specifically

to address the nuances of customer data, providing a full

spectrum of data quality capabilities, including:

The mSQL library of Data Quality Components are

specifically developed to run in Microsoft SQL Server

Data Tools (SSDT) using SSIS, or SQL Server Management

Studio (SSMS) utilizing .NET stored procedures.

Cleansing

Enrichment

Matching

Standardization

Verification

Unrivaled

Matching Engine.

Match and consolidate

customer data

with unparalleled

accuracy.

Speed, Scale

& Performance.

Runs fast and scales

with your business.

Even on 100s of

millions of records..

Bring Your Data

As It Is.

Messy data? No problem.

Extract, standardize

and enrich your data.

Automatically.

Persistent Keys

& Scoring.

Match keys and

scoring logic is an

absolute game

changer.

Phonetics

Bower and Bauer

Hernández and Hernandes

Muhammad, and Mohamed

Non-Phonetic Similarity

Street & St, Straße & Str.

1 = One, First , 1st

Abbreviations

Turner Broadcasting Company

~ TBC

ScoringThe scoring stage determines the actual likelihood of two records being the same.

The mAPI scans through the record, field by field, and works out how similar they are.

#secretsauce

Typographic

Wilson, Wislon & Wilsn

Misalignment

560 Main St Ste 106Suite 106 560 Main St

Noise

Inc, Incorporation, LLC

Synonyms

Michael = Mike Michel,

Parsing & Restructuring

|Mr Jose R Gonzalez Jr MMD | =

Unicode - Transliteration

abraj al etihad‘ = داحتالا جاربأ

Powered by Intelligent Matching

In order to effectively match contact data, you need

an engine built from the ground up to deal with issues

not presented in any other form of data matching.

360Science’s matching engine is fine-tuned to address

nuances of contact records.

Maximize legitimate matches, minimize false pairings,

and gain greater control of the matching process.

To quote one of our customers – “360Science’s

Matching Engine achieves results that are like human

perception.”

mSQL

In competitive analysis, the 360Science Matching Engine found more accurate matches than any other solution on the

market. Unlike competing applications or scripted SQL queries – mSQL doesn’t require data standardization, correction

or manipulation prior to matching. That’s the 360Science difference.

360Science.com | 866.332.7132

360Science’s matching engine delivered up to a 226% more accurate match rate

on customer CRM data than competing solutions. (INDEPENDENT PARTNER TESTING)

360Science.com | 866.332.7132

CriticalBuilt for better business.

Customer data is the lifeblood of your business. mSQL enhances this data to enable smarter

marketing, accurate analytics, better alignment — “and ensure cross-organizational success.

Reliable

Unrivaled quality to power your apps.

mSQL automates data

quality integration

in your native

apps and systems.

Reliable data for

real-time applications.

Complete

360-degree view of customers and activity.

mSQL creates a central

customer view to ensure

that the data in your CRM,

Marketing Automation, and

other mission-critical systems

is complete at all times.

Clean

Correct, enrich, and verify.

mSQL is tuned to recognize

and rectify and a wide range of

customer quality issues—

ensuring that your data is

always clean and accurate.

Fast

Quick, easy, and accurate.

mSQL makes manual analysis

a thing of the past. To the DBAs

and data stewards of the world—

constantly processing databases

and tables—you’re welcome.

The best part? Bring your data as is. Get started right away.

Curious if mSQL’s right for you? Get in touch to find out. We want to understand your challenges, goals, and

objectives — and marry you to the right solution for your needs. We’re not “salesy” — we just really love this stuff!

mSQL