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    FUNDING REQUEST

    FOR

    BOTSWANA BEHAVIOR CHANGE PROJECT

    PHASE II

    Submitted by:

    Jeffrey W. WilliamsExecutive Director

    Partners To The World

    October 25, 2009

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    Introduction and Background

    Partners To The World (PTW) is a 501(c) organization established for the purposemobilizing individuals and organizations to address the HIV/AIDS crisis in Sub-SaharanAfrica with aggressive and creative solutions based upon recent evidence that behaviorchange interventions are essential to the fight against new HIV infections. It is clear thatsole dependence on condom social marketing and other risk reduction interventions havebeen unsuccessful in reducing new infections. For reasons outlined in our strategydocument dated December 1, 2008, we concluded that Botswana is the best country inSub-Saharan Africa to prove the case for behavior change and risk avoidance as a criticaland essential ingredient in the fight against new infections.

    PTW efforts to assist Botswana in reducing new HIV infections began more than sixyears ago as the result of a few short term mission trips sponsored by Johnson FerryBaptist Church. Initial projects were conducted in partnership with indigenous churchesin the northern part of the country. Phase I of this project began three years ago when amajor partnership was developed with a large church in the capitol city of Gaborone. Theobjectives of Phase I were to (1) launch a life skills peer-mentoring program in thesenior secondary schools, (2) begin engaging churches in the effort to reduce HIVinfections and (3) strongly encourage the government to implement behavior change andrisk avoidance interventions. As a result of this partnership, a life skills program forBotswanas public schools was developed and a pilot was approved by the Ministry ofEducation for a small number of senior secondary schools in 2006.

    This program, known as Face the Nation (FtN), was very well received by both studentsand school administrators. It is a peer-mentoring program that enlists University ofBotswana undergraduate students who are trained in a specially designed, intensivetraining program for five weeks to prepare them for five weeks of teaching in the seniorsecondary schools. The program was developed by, and is currently operated by OpenBaptist Church (OBC) in Gaborone. In 2007, the Ministry of Education requested thatOBC expand the program to all 35 senior secondary schools in Botswana, and FtN hasoperational in all senior secondary schools for three years. During this time, more than400 university students and 100,000 senior secondary students have participated. Moreimportantly, nearly 35,000 students have committed to a lifestyle of abstinence prior tomarriage. In addition, approximately 50 churches have participated in supporting the FtNprogram. This is an important first step in drawing the churches and FBOs to engagemore aggressively in the fight against new infections.

    As a result of the success of the Face the Nation program, other opportunities to assistand influence government programs and policies arose. During the last three years, in anattempt to push for the use of behavior change interventions, numerous meetings havebeen held with government officials and documents exchanged, and Partners To TheWorld has developed a comprehensive and integrated evidenced-based strategy forreducing new HIV infections in Botswana. At the request of the Ministry of Health, PTWhas also developed a companion implementation plan for this strategy. In addition,PTWs Executive Director, Jeffrey W. Williams, has established good relationships with

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    key Government officials in both the Ministry of Health and the National AIDSCoordinating Agency. Mr. Williams has had substantial interaction with two formerPresidents of the country, and has made presentations to Members of Parliament and,more recently, to the National AIDS Council at the invitation of the Councils Chairman,Former President Festus G. Mogae.

    As has been the case in most of Sub-Saharan Africa, Botswana has for some time reliedon condoms as the primary tool in attempting to reduce new HIV infections. Billboardsand other promotional efforts centered almost entirely on social condom marketing. Thisbegan to change approximately two years ago as recent evidence supporting the need torely more on behavior change and risk avoidance interventions began to gain traction.PTW has invested heavily in encouraging key Botswana Government officials to placefar more emphasis on risk avoidance. In addition to the documents and presentationsmade by PTW, HIV infection experts such as Edward C. Green, PhD and Dr. NormanHearst, MD, MPH have supported the push for greater emphasis on risk elimination.Their prior work coupled with their periodic advice and participation has been an

    invaluable part of PTWs efforts. Dr. Green and Mr. Williams have made a number ofjoint visits to Botswana and have collaborated on a number of presentations over the lastthree years.

    In the last few years, Mr. Williams has made 13 trips to Botswana and spent nearly 150days on the ground, many of them in long meetings with the government officials mostresponsible for the policies and programs targeting reduction of new HIV infections. Inaddition, Mr. Williams has led numerous teams to Botswana for the purpose ofmobilizing the churches there to more directly engage in the fight against new infections.Much of the work with the churches has been accomplished through a network ofministries and NGOs brought together by PTW for this very purpose into a group knownas Close Connections. This group has accounted for more than 200 individuals travelingto Botswana to work with various churches. It has also accounted for $1,400,000 offunding for various projects. While PTW and its Close Connections partners willcontinue the effort to empower Botswanas churches to play a greater role in restoringtraditional values that drive the behavior of citizens, the work with the government hasreached a critical junction and needs increased attention in order to achieveimplementation of the complete strategy. PTW believes that Phase I objectives have beenachieved (see Table 1 at the end of this section) and it is time to expand its efforts withthe Botswana Government. Therefore, PTW is seeking funding to support its expandedefforts with the government and to move to Phase II with one primary objective: assistthe government in designing aggressive plans for behavior change interventions that willsignificantly drive down the infection rate. Once this phase is completed, Phase III willfollow with one primary objective: assist the government in rapidly and effectivelyimplementing these interventions. PTW and its Close Connection partners will continueefforts to strengthen and engage the countrys churches and FBOs. All of the fundsrequired for these tasks will be funded through designated gifts from Close Connectionpartners.

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    TABLE 1

    PHASE I RESULTS

    Objectives_______________________ Results____________________________

    1. Launch a life skills peer-mentoring (1) Successful pilot in 2006 of FtNprogram in the senior secondary schools. (2) Successful operation in all senior

    secondary schools 2007-2009with more than 100,000 students

    (3) 400+ University of Botswana studentsserving as volunteer teachers/mentors

    (4) 34,500 participants committed to alifestyle of abstinence prior to marriage

    2. Encourage churches to more aggressively (1) 50 churches have participated in theengage in reducing new HIV infections operation of FtN by using their moral authority to (2) Numerous projects conducted toencourage responsible sexual behavior. empower local churches

    (3) Conference of key religious leadersconducted with presentations byMr. Williams and Dr. Greenoutlining a potential strategy andsupporting evidence

    (4) Committee of religious leaders formedto develop a specific strategy formobilizing the countrys churches/FBOs

    (5) Strategy completed and submitted forapproval in September of 2009

    3. Strongly encourage government to design (1) PTW developed and presented a potentialand implement behavior change (risk evidence-based strategy in 2008avoidance) interventions based upon (2) At the request of the Ministry of Health,the most recent evidence. PTW developed a general implementation

    plan in 2009(3) PTW developed an evidence and values-

    based plan to address President Khamasconcern for the declining morals/values

    (4) Mr. Williams presented this plan to theNational AIDS Council in May of 2009

    (5) Botswana launches its first behaviorchange campaign in March of 2009

    (6) Small, high-level committee formed inAugust, 2009 to determine which PTWrecommendations to adopt

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    Current Situation

    The Botswana Government now has a clear desire to formulate and implement behaviorchange interventions. Substantial evidence of this is found in many recent government

    planning documents and other published materials. It is also evident from the interactionPTW has had with a large number of key government officials. More importantly, actionhas already begun with the launching of the MCP campaign known as Break the Chain,and $60,000,000 has been budgeted for behavior change interventions over the next threeyears. This program is the first nationwide effort to change the risky behaviors of thoseinvolved in multiple and concurrent sexual partnerships that have been demonstrated tobe the major driver of new infections in the heterosexual populations of Sub-SaharanAfrica. This developed amid growing disillusionment with the standard package of bestpractices Botswana had been led by USAID, UNAIDS, the EU, and other major donorsto implement. Former President Mogae is a prime example of a great African leader inAIDS who is now keenly interested in behavior change interventions. The importance of

    his support going forward cannot be overstated.

    In addition, the Ministry of Health, with the substantial participation of both PTW and abroad cross-section of the countrys religious leaders, has just completed a strategy formobilizing the churches and FBOs of the country nationwide. Mr. Williams has metseveral times with these key religious leaders and is actively involved in the planning forimplementing this strategy nationwide. PTW has submitted specific potential themes andmaterials designed to grab and maintain public attention. PTW has also produced andsubmitted a series of sample TV spots supporting the potential themes and emphasizingthe importance of specific behaviors in avoiding infection.

    Since effective message dissemination may be as important as the messages themselves,PTW has identified mechanisms that can be used for effective message disseminationthrough all key societal institutions and communities (schools, churches and FBOs,workplaces, communities, and the media). This approach is patterned after the successfulapproach used in Uganda in the late 1980s and early 1990s; however, it incorporatesmore aggressive use of recent technology as well as educational resources and existingmaterials available outside Botswana. PTW has been the beneficiary of much work doneup to this point on a pro-bono basis, but as the need for more intense involvementincreases, a number of these key potential tools will require funding as planning moves toimplementation. While PTW believes that the Botswana Government must ultimatelyprovide funding for on-going operation of these initiatives, key developmental andpiloting efforts will require funding to jump-start the process or, in some cases, tosupply proof of concept that will encourage broad adoption of critical technology or othercapabilities designed to facilitate broad and consistent message dissemination. PTWbelieves these developmental initiatives will help accelerate action around behaviorchange interventions and they are detailed later in this proposal.

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    The most recent development demonstrating Botswanas firm intention to implementbehavior change interventions and to seek robust and creative ways to accomplish thiseffort is the formation of a new high level committee by NAC Chairman Mogae. On

    August 28 of this year, NAC Chairman Mogae formed a committee composed of the toptwo officials in four key ministries for the specific purpose of determining whichinitiatives contained in the strategy and implementation documents submitted by PTWshould be incorporated into the countrys future plans for fighting new infections. Thiscommittee has as members both the Minister and the Permanent Secretary of theMinistries of Health, Education, Youth and Sport, and Local Government. The head ofNACA, National Coordinator Chris Molomo, will serve as Chairman. All members havebeen given all of the documents submitted by PTW and meetings may begin as early thefirst week of December. Mr. Williams is to serve in an advisory role to be sure thecommittee fully understands all recommendations.

    Funding Request

    This request for funding is to support continued efforts with the government during thenext phase (Phase II) of PTWs work in achieving the first objective set forth in theIntroduction: Assist the government in designing aggressive plans for behavior changeinterventions that will significantly drive down the infection rate. Phase II covers thenext 12 months. The key tasks relating to PTWs government efforts that must beaccomplished in Phase II are listed in Exhibit 1. The number of trips that are anticipatedto accomplish these tasks are also listed by task. Exhibit 2A contains the requestedfunding for the government related tasks based upon PTWs experience over the lastthree years. Exhibit 2B displays the tasks and anticipated expenditures for all Phase IIwork, including work done outside the government. Exhibit 3 lays out the tasks for PhaseII as well as the anticipated tasks of Phase III in a timeline. A summary explanation ofeach government related task included in Phase II and the funding requested for each taskare outlined in the next section. Projected travel expenses total $40,000 and the totalrequested funding for other project expenses, including the per diem costs for thoseparticipating, is $94,000. Therefore, the total requested funding is $134,000. As shown inExhibit 2B, the total projected expenditures during Phase II for all tasks, bothgovernment and non-government related are $577,000. All funding other than theamounts requested for government related tasks will be provided by PTW and its CloseConnections partners.

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    Explanation of PHASE II Tasks and Expenses

    TASK A. Assist the recently formed high-level committee in reviewing the

    recommendations submitted by PTW.

    Committee members are in the process of receiving:

    1. The PTW strategy document- An Evidence-Based Strategy For The ReductionOf HIV Infection In Botswana

    2. The PTW implementation document Implementing The Evidenced-BasedStrategy For The Reduction Of HIV In Botswana

    3. The PTW presentation made to the National Aids Council in May of this yearby Mr. Williams An Evidence and Values-Based Approach to Addressingthe Social Ills of Botswana

    Taken together, those documents contain specific recommendations on how to implementevidence-based behavior change interventions. They also introduce ways to meet a keyobjective of the government by emphasizing traditional values.

    This task will likely require multiple trips to Botswana with significant communications,desk work, and administrative support at PTWs offices in Atlanta. It will also requireperiodic assistance form Dr. Green and Dr. Hearst. In addition, Mr. Williams will need topersonally stay in contact with both Chairman Molomo and individual committeemembers to be sure a high level of understanding about the recommendations is achieved.This interaction will also be required to push for decisions on how the desired actionscould be integrated into government policies, programs and specific interventions. Duringthis task it is anticipated that this process will require the additional expertise andtechnical support of experts such as Edward C. Green and Dr. Norman Hearst to:

    1. supply the committee with the supporting evidence about the risk levels ofvarious behaviors (risk reduction vs. risk avoidance)

    2. make specific recommendations about the messages that will best encouragethe desired behaviors without creating mixed messages

    3. assist in setting the relative priorities of key actions to be taken next4. identifying ways to monitor and measure the effectiveness of the selected

    interventions5. recommend what critical information needs to be understood by various

    constituencies involved in the implementation and operation of the choseninterventions

    6. continue to share the evidence with any officials not yet sufficiently convincedon the need for specific behavior change interventions to assure the maximumsupport for the selected interventions

    7. assist the committee in obtaining the support of the full National AIDSCouncil (and President Khamas Cabinet if necessary)

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    8. recommend ways to effectively engage local indigenous leaders (such aschiefs) in the process,based following up upon

    9. recent studies conducted by Dr. Green in conjunction with the UbuntuInstitute. Chiefs, religious leaders and traditional healers all have similar ideasabout the need to initiate a values-based program to change (or maintain)

    moral or correct sexual behavior. It is time for them to become much moreinvolved in AIDS prevention. All have been marginalized from the process.They are almost never mentioned in national AIDS plans, and if they are, it isin passing only.(see Ubuntu Report, attached)

    In order to properly fund this task, funding is requested for reasonable per diem fees aswell as travel and other out-of-pocket expenses for all those participating in this task. Itis anticipated that approximately 7 trips may be required (4 for Williams, 2 for Green, 1for Hearst). Based upon the number of trips anticipated and the support required whileworking here at home, per diem estimates are based upon the following number of daysspent on this project by individual:

    1. PTW - 40 days in Botswana + 6 days/mo. = 112 days2. Green - 20 days in Botswana + 2 days /mo. = 44 days3. Hearst - 10 days in Botswana + 1 day/mo. = 22 days

    TOTAL - 70 days in Botswana + 9 days/mo. = 178 days

    In developing the funding request for this task, a cost of $4,000 per trip was used to covertravel, hotel and food costs. An average length trip was assumed to be 10 days. A perdiem cost of $500 per day was used for two reasons: (1) it is the minimum per diemtypically charged by those involved and, (2) it is the typical per diem the BotswanaGovernment covers when they pay for this type of assistance, and we need to lay thegroundwork for their participation in covering the expenses associated with this effort.

    Therefore, the funding request for this task is:

    Travel PTW - 4 trips @ $4 000 per trip - $16,000- Green - 2 trips @ $4,000 per trip - 8,000- Hearst - 1 trip @ $4,000 per trip - 4,000Total Travel Cost $28,000

    In Botswana In U.S. Total Days/CostPer Diems PTW 40 6/mo.= 72 112 $56,000

    - Green 20 2/mo.= 24 44 $22,000- Hearst 10 1/mo.= 12 22 $11,000Total Per Diem Expense $89,000

    Total Funding Request for Task A . . . . . . . . . . . . . . . . . . $117,000

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    TASK B. Obtain Approval for Guidance Counselor Training Institute.

    Both the Ministry of Health and the Ministry of Education have requested a proposaloutlining how PTW might be instrumental in developing and operating a high-qualitytraining institute designed to comprehensively train all senior and junior secondary

    school guidance counselors (approximately 250) in teaching a broad life skills programon a year-round basis. This training program would also include training these guidancecounselors to counsel students on issues related to STDs and HIV issues. Thedevelopment of such an institute would greatly advance the public school systems abilityto execute behavior change interventions at a much higher level of quality andconsistency. There are currently approximately 210 junior secondary schools and 40senior secondary schools, each with at least one guidance counselor. It is a critical time tomove on this initiative for five reasons:

    1. The Ministries of Health and Education, having seen the positive impact of theshort-term peer mentoring program (FtN), are now wanting to move to yetanother level. They have spent significant efforts outlining potential desired

    topics to be covered and are now looking for a way to implement this type oftraining in a consistent and high-quality way.2. There is currently an opportunity to engage Consortium for Global Education

    (CGE) and its 40-plus member U.S. colleges and universities in the process ofdeveloping and operating such an institute. Mr. Williams met several times withCGEs Executive Director, Dr. Carolyn Bishop, to assess CGEs level ofinterest. Both Dr. Bishop and CGEs Executive Committee have expressedstrong interest in participating. CGE is currently operating a training programin China for public school teachers that results in granting certification to thegovernment that teaches are proficient in their ability to teach English. It isanticipated that a similar certification program would be implemented inBotswana. It is interesting to note that earlier this year, CGEs ExecutiveCommittee voted to seek a project in Africa.

    3. By training the public school guidance counselors to conduct year-long lifeskills training, the effort to address the HIV problem with the captive audienceof young people in the schools could be expanded in two ways: (1) to a yearlong effort in senior secondary schools. This represents an expansion of severalmagnitudes and is critical in reaching the youth with behavior change messagesand supporting evidence..

    4. It would lay substantial groundwork for integrating a web-based e-learningsystem (such as Red Leaf) to enable rapid develop and dissemination ofbehavior change messages as part of the life skills lessons taught by theguidance counselors. This technology could be used to rapidly develop lessons,measurement tools and reports to monitor results. It would greatly enhanceconsistency and quality in the teaching process and would be used as animportant tool in developing and implementing the training of the guidancecounselors as well.

    5. By providing a proposal for a guidance counselor training institute, PTW wouldadd yet another reason for the government to provide on-going financial supportof PTW to assist in the implementation of programs such as this that are an

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    integral part of the proposed strategy. Therefore, completion of this task willlikely assist with Task IV (Obtain government funding for PTW to assist inimplementation Phase III). A profile of CGE can be found in Exhibit 4.

    Based upon the number of trips anticipated and the support required for proposaldevelopment, the funding request for this task is:

    Travel Dr. Carolyn Bishop 1 trip @ $4,000 = $4,000

    Per Diems Dr. Carolyn Bishop 10 days @ $500/day = 5,000

    Total Funding Request for Task B $9,000

    Funding for management and oversight by PTW are already included in Task A.CGE will require only per diems for work done in Botswana and will contribute theadditional days of effort and travel costs incurred inside the U.S. that are requiredfor proposal development . The effort on the U.S. side is anticipated to be at least

    14 days of time by Dr. Bishop and at least two Deans of selected member collegesand/or universities.

    TASK C. Conduct pilot of Red Leaf Training System to demonstrate its effectiveness asa tool for:

    1. Rapidly developing materials containing the desired behavior change messages.2. Assisting teachers and guidance counselors in learning the desired material.3. Assisting the teachers and guidance counselors in presenting the desired

    material on a consistent and high quality basis.4. Developing and utilizing surveys and tests to maintain results.

    Both the Ministry of Education and NAC Chairman Mogae have expressed great interestin the capabilities and potential of the Red Leaf System. This pilot will be conducted byloading all five FtN lessons into the Red Leaf System and then using it with severalgroups of senior secondary school students not yet exposed to this information. Eachparticipating student will be asked to take a pre-lesson and post-lesson survey to assesschanges in knowledge and attitude about various behaviors. This pilot will be conductedin a few selected classrooms in just a few weeks. One of the lessons has already beenloaded onto the system and can be used to demonstrate both the process and theeffectiveness of the system to gain approval for the pilot. Supporting information on RedLeaf and Mr. Rice can be found in Exhibit 5. Mr. Rice has contributed pro-bono work of

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    significant value to PTW over the last few years; however, he is unable to cover the costsof travel for an international effort such as this.

    The requested funding for obtaining approval as well as conducting the pilot is:

    Travel Mr. Rice 2 trips @ $4,000 = $8,000Total Funding Request for Task C ...$8,000

    Funds for management and oversight by PTW are already included in Task A. The onlyfunding requested for this task is to cover the costs of Mr. Rices international travel.Mr. Rice will contribute the time and additional expense required to tailor the system,develop the lessons for the pilot, and to plan and execute the pilot. The total cost for thiseffort that he and his company are contributing is estimated to be approximately $53,000.

    TASK D. Obtain Botswana Government funding for PTW to assist in implementingbehavior change interventions.

    Prior fund raising efforts centered on the operational costs of FtN in order to prove itsvalue. This has now been accomplished. Funding is now required to continue the broadereffort of assisting the government in designing aggressive plans for behavior changeinterventions. Fortunately, all of what was done in Phase I has positioned PTW to requestfunding from the government. The Ministry of Health has asked Mr. Williams tocontinue to assist them in developing an implementation plan for mobilizing thecountrys churches and FBOs. As Phase II progresses, it is anticipated that the desire forcontinuing PTW involvement will build yielding an opportunity for PTW to obtaingovernment funding for the latter portion of Phase II or for Phase III. Further, it would bebeneficial for the government to participate in funding PTW efforts in order todemonstrate its commitment to this effort. Therefore, it is recommended that thegovernment be told that this next phase (Phase II) is being funded with the desire andexpectation that PTW will be able to obtain funding for Phase III from the Governmentof Botswana or one of its financial partners. Given that the effort to obtain governmentfunding is based upon PTWs work in Phase I and can be enhanced by continuing towork with the government on the tasks included in this proposal, there is no incrementalfunding request for this task.

    Conclusion

    PTW believes it is uniquely positioned to continue the efforts begun six years ago. Thisbelief is supported by:

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    1. Six years of experience in Botswana learning Botswanas history and culture.2. Six years of experience and numerous projects conducted with the churches that

    will be a critical conduit for behavior change messages.3. Three years of experience of interacting with key government officials resulting

    in an in-depth knowledge about government plans, processes, and structure.

    4. Three years of developing relationships with key government officialsresponsible for the policies and plans, both past and future, designed to attackthe HIV/AIDS problem.

    5. The willingness of many to contribute to this effort with substantial pro-bonowork to this point and in the future as well. More than 200 individuals havetraveled to Botswana and contributed significantly to this effort. Others havecontributed technology support and other valuable services. In addition to the$1,400,000 contributed by the Close Connections Partners, others have alsomade significant contributions. (An excellent example is Mr. Rice and his

    technology experts who have contributed services in the past that would haveresulted in client billings of approximately $34,000.)6. Three years of working directly with key experts with superb experience and

    knowledge in the field of HIV prevention to forge a practical way to apply thelessons of the Uganda experience and subsequent evidence supporting the needfor behavior change. The documents produced by PTW (listed earlier), takentogether, represent a unique and robust approach to applying the evidence in apragmatic way to the specific needs and characteristics of Botswana. After sixyears of effort, it deserves every chance to prove successful.

    PTW offers sincere thanks to those who have assisted its efforts in Botswana. Keycontributions have been made by:

    1. The leadership of Johnson Ferry Baptist Church in Atlanta, Georgia (funding)2. The leadership of Open Baptist Church in Gaborone, Botswana (direction)3. Donna Chisam (introduction to OBC, assistance in bringing together the Close

    Connections Partnership, substantial time in Botswana, technical support andencouragement)

    4. The many partners of Close Connections (personal services and funding)5. Edward C. Green, PhD (expertise, mentoring, and encouragement)6. Norman Hearst, MD, MPH (expertise and encouragement)7. Gerard Health (funding)8. Dan Rice (technical support and encouragement)9. The many government officials in Botswana who have given time to help PTW

    more deeply understand the problem and to consider the ideas put forward byPTW and its partners and supporters.

    10. The John Templeton Foundation (for funding portions of Edward Greens timeand travel costs)

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    PTW also wishes to thank those giving thoughtful consideration to this proposal. This hastruly been a labor of love, but even a labor of love often needs financial sustenance.These efforts have been substantially self-funded for nearly six years. The time has cometo obtain additional financial support in order to continue our efforts to assist the countryof Botswana in achieving our mutual dream of ridding itself of the HIV/AIDS scourge.

    PTW strongly believes that success here will spread to many other countries of Sub-Saharan Africa. The physical and spiritual well-being of many is at stake, and this is abattle worth fighting. The leaders of Botswana realize this and are now ready to move tothe next step. PTW greatly desires to continue to assist them in achieving what manybelieve is not possible, and we pray for your support.

    Submitted by: Jeffrey W. Williams FSA, MAAAExecutive DirectorPartners To The World

    Contact information: Mail.. Partners To The WorldAttn: Jeffrey Williams1000 Johnson Ferry Rd.Marietta, GA 30068

    [email protected]

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    Exhibit 1

    PHASE II TASKS AND ASSOCIATED TRAVEL ESTIMATES

    - Government Related Tasks -

    Phase II - Tasks Estimated # of Trips

    A. Assist committee review of PTW recommendations 4 (JW)- Present recommendations to committee 2 (EG)- Solicit feedback from individual members 1 (NH)- Prepare presentation with responses to questions and

    issues raised- Outline implementation priorities and issues

    B. Obtain approval to develop Guidance Counselor Training Institute 1 (CB)

    C. Conduct pilot of Red Leaf System- Obtain approval for pilot 1 (DR)- Conduct pilot 1 (DR)

    D. Develop proposal for government funding PTWs role inimplementation planning (Phase III) -0-

    Total number of trips for Phase II. 10

    NOTE: JW = Jeffrey Williams, EG = Edward C. Green, NH = Norman Hearst

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    CB = Carolyn Bishop, DR = Dan Rice

    Exhibit 2A

    PHASE II REQUESTED FUNDING BY TASK

    - Government Related Tasks -

    Task Travel Per Diem Total

    Expenses Expenses Cost

    A. Assist committee review of PTWrecommendations $28,000 $80,000 $117,000

    B. Obtain approval to develop GuidanceCounselor Training Institute 4,000 5,000 9,000

    C. Conduct pilot of Red Leaf System 8,000 -0- 8,000

    D. Obtain Botswana Government fundingfor Phase III -0- -0- -0-

    _______ _______________

    Total Requested Funds for Phase II $40,000 $94,000 $134,000

    NOTE: Any incremental costs for Task D will be covered by PTW

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    Exhibit 2B

    TOTAL PHASE II FUNDING

    - Including Non-Government Tasks

    GOVERNMENT TASKS______________________________________________

    Close

    Task Gerard PTW CGE RedLeaf Connections TOTAL

    Task A $117,000 $32,000 - - - $149,000

    Task B 9,000 - 7,000 - - 16,000

    Task C 8,000 - - $53,000 - 61,000

    Task D - - - - - 0

    Total $134,000 $32,000 $7,000 $53,000 - $226,000

    NON-GOVERNMENT TASKS________________________________________

    Task

    FtN - $37,000 - - $54,000 $91,000

    Pastor - 34,000 - - 36,000 70,000Conferences

    Church - - - - 190,000 190,000Empowerment

    Total - $71,000 - - $280,000 $351,000

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    TOTAL $134,000 $103,000 $7000 $53,000 $280,000 $577,000

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    BOTSWANA BEHAVIOR CHANGE PROPOSALDeliverables & Required Resources

    2009

    Nov Dec

    2010 2011

    1Q 2Q 3Q 4Q 1Q 2Q 3Q 4Q

    Committee review & decisions on PTW recommendations, then

    make modifications to Botswana Government PoliciesTASK A

    DELIVERABLES

    Make required modifications to gov.plans based upon changed policies.

    Integrate adopted JW recommendations into future plans (schools,FBOs, communities, media, workplace)

    Expand Life Skills Training in schools

    Implement FBO portion of strategy

    Obtain Gov. funding forPTW to assist inimplementation TASK D

    Obtain approval forGuidance CounselorTraining Institute TASK B

    Obtain approval to PilotRed Leaf for Life SkillsTraining (schools) TASK C

    REQUIRED RESOURCES

    PHASE II PROJECTED COSTS: Travel expense, administrativecosts, and out-of-pocket expenses for all Phase II Tasks(includes cost of outside experts). Admin ................................... $94,000

    Travel 12 trips. $40,000Total $134,000

    DevelopImplementation Plan

    Conduct Pilot of Guidance CounselorTraining Program

    Conduct Pilot ofRed LeafIn schools

    ------------------------- PHASE II -----------------------

    Exhibit 3

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    Exhibit 4CGE PROFILE

    The Consortium for Global Education (CGE) operates as a

    non-profit organization with a membership of more than 40accredited American private universities and colleges located oncampuses in 19 USA states. Each member is committed to a highvalue of quality academic learning and supports theinternationalization of higher education through student and facultyparticipation.

    CGE member institutions represent approximately 72,050undergraduate students and more than 7306 full-time faculty.Beginning in 2009, CGE established an affiliate membership and willenlist from the current 241 partner universities representative of the81 nations currently cooperating with CGE.

    Over the past 22 years, CGE faculty and students have built aninternational reputation for quality academic programs with acomponent of service to nation and community. CGE has become avalued partner in professional training and has established specialinstitutes for professional training and educational development inChina, Thailand, Bhutan, and Jordan.

    CGE has an ongoing professional training program in China thatupgrades the educational skills for teachers and school personnel.During the winter term, CGE conducts workshops in China designedfor enriching skill development and classroom effectiveness. In thesummer, CGE sends CGE faculty to different locations to specificallytrain teachers per their local needs.

    CGE has additionally conducted workshops for professional trainingfor English teachers and International Business skills in Vietnam,Indonesia, Tunisia, Lebanon, Mongolia, and Italy.

    The CGE Executive Board recently expressed an interest in directingCGEs expertise and university involvement to opportunities withministries of education, universities, and schools in Africa andSouth America.

    Botswana has been approved as a potential location for appropriateCGE educational and training programs that are mutually beneficialto the professional partners and national schools. This program

    could be similar to the established model program in China.

    Several CGE member departments of Education, Nursing, and Pre-med have added a required overseas component of coursework intotheir degree programs. CGE has an interest in finding locations forworking with teaching faculty and Guidance counselors in the areas

    of community health and AIDS prevention.

    Anderson University

    Baylor University

    Belmont University

    Bluefield College

    Brewton-Parker College

    California Baptist University

    Campbell University

    Campbellsville University

    Carson-Newman College

    Charleston Southern University

    Cumberlands, University of the

    Dallas Baptist University

    East Texas Baptist University

    Baptist College of Florida

    Georgetown College

    Grand Canyon University

    Hannibal-Lagrange College

    Hardin-Simmons University

    Baptist College of Health Sciences

    Houston Baptist University

    Howard-Payne University

    Judson College

    Louisiana College

    Mary-Hardin Baylor, University

    Mercer University

    Meredith College

    Mid-Continent University

    Mississippi College

    Missouri Baptist University

    North Greenville UniversityOklahoma Baptist University

    Ouachita Baptist University

    Samford University

    Shorter College

    Southwest Baptist University

    Truett-McConnell College

    Union University

    Wayland Baptist University

    William Carey University

    Williams Baptist College

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    Exhibit 5

    REDLEAF LEARNING

    Principals: Dan Rice, David Hood.

    Dan Rice and David Hood have a combined 30 years experience in the CBT and e-

    Learning space. Together they have delivered over 1 million learning module

    training sessions to companies like AT&T, Bank of America, CSX, Seagate, Hertz,

    and Coca Cola. They have also served the needs of many community colleges

    including Central Piedmont Community College, Oklahoma City Community

    College, Gateway Community College, and Cuyahoga Community College to name

    a few.

    In order to meet the needs of Botswana, Dan Rice and David Hoodhave tailored the RedLeaf Learning System. RedLeaf is a 100% onlinetraining system designed to handle multi level organizations like schoolsystems. Nested learning portals allow organizational student data toflow up to parent portals while securing data from sister portals.

    Robust communication tools allow for mentoring users beyond e-

    Learning assignments.

    RedLeafs development capabilities support development of lessons bynon-expert personnel in a collaborative environment. Content can becreated anywhere in the world and delivered anywhere in the worldinstantaneously.

    RedLeaf supports easy creation and administration of student testingand surveys as well as a robust analysis and reporting capability forresults monitoring.

    RedLeaf staff are currently working to optimize all online assets sothey will play in a bandwidth challenged environment like Botswana.

    The modular construction of the system allows for future upgrades andenhancements without system downtime.

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