future of gaming capable platforms · physical ip – design of the building blocks of the chip . 5...
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ABOUT ARM
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ARM Founded 27th Nov 1990
A barn, some energy, experience and belief:
“We’re going to be the Global Standard”
Originally 12 employees, now >1,800
Profitable and cash generative since 1993
Public April 98 NASDAQ and LSE
Two decades of Partnership success
8 Partners at first
Partner meeting
400 Partners at 2010
Partner meeting
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Processor IP – Design of the
brain of the chip
Software development tools
ARM Technology
Advanced digital products are incorporating
more and more ARM technology – from
processor and multimedia IP to software
Physical IP – Design of the building blocks of the chip
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The ARM Business Model
More than 250 potential
royalty payers
Approximately 750 licenses
Grows by 60-90 every year
>6bn ARM-based chips in ’10
>25% CAGR over last 5 years
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System-on-Chip (SOC)
Low Power
Highly Integrated
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QUIZ TIME !
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How Many Gaming Capable Platforms Are Sold Annually?
How many Game Consoles? 2011
2015
How many Desktop Computers? 2011
2015
How many Smartphones? 2011
2015
How many Tablets? 2011
2015
How many Smart TVs / Smart Box 2011
2015
45 Million
63 Million
129 Million
135 Million
470 Million
1 Billion
63 Million
350 Million
80 Million
500 Million
(Sources: Internet Search)
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Computing Devices TAM
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DID YOU SAY SMARTPHONE?
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Samsung® Galaxy S II Smartphone
Samsung Exynos
4210 SoC Dual core1.2 GHz ARM®
CortexTM-A9
3D Graphics in 1080p with
ARM MaliTM-400 MP
ARM Artisan®
Physical IP, Samsung
Foundry 45nm LP
process node
AndroidTM platform Supported by ARM processor-
based devices
Connect. Collaborate. Create.
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iOS too of course - iPhone & iPad
Dual-Core
A5 Chip
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Android Dominates Smartphone
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MORE TABLETS
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Blackberry – Motorola – Amazon
Amazon Kindle Fire Blackberry Playbook
Motorola Xoom 2
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ASUS® Eee Pad Transformer TF101
AndroidTM 3.2, Honeycomb Supported by ARM
processor-based devices
NVIDIA® Tegra™ 2
1GHz dual-core ARM® CortexTM-A9 CPU
for faster Web browsing, snappier
response time, and overall better
performance. Developed using Cadence® ,
Magma®, Mentor Graphics®, and
Synopsys® EDA tools.
2011 Computex Best
Choice of the Year Built-in SRS SoundTM
Technology Providing a dynamic 3D stereo audio
experience for ARM technology-based microprocessors
2011 PC Advisor* Recommended
2011 Trustedreviews.com*
Editor's Choice
2011 HotHardware.com
Editor's Choice
Adobe® Flash® Player and AIR®
runtimes Supporting ARM processor -
based devices
Connect. Collaborate. Create.
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CHINESE TABLETS
BELOW $200
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Ramos W10 Android Tablet
Khronos Group OpenGL® ES
Cross-platform API for full-function 2D and 3D graphics
supporting ARM processor and GPU-based devices
Amlogic AML8726-M
Multimedia Smart Processor
ARM® Processor-based SoC
ARM Cortex™-A9
ARM Mali™-400 MP GPU
AndroidTM 2.2,
Froyo Supported by ARM
processor-based devices
Connect. Collaborate. Create.
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SmartQ Ten T10
Amlogic AML8726-M Multimedia
Smart Processor ARM® Processor-based SoC
ARM Cortex™-A9
ARM Mali™-400 MP GPU
AndroidTM 2.2,
Froyo Supported by ARM
processor-based devices
Connect. Collaborate. Create.
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Onda VX610W
All Winner A10
Chipset ARM® Processor-based SoC
ARM Cortex™-A8
ARM Mali™-400 MP GPU
AndroidTM 2.3,
Gingerbread Supported by ARM
processor-based devices
Connect. Collaborate. Create.
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Teclast P76
All Winner A10
Chipset ARM® Processor-based SoC
ARM Cortex™-A8
ARM Mali™-400 MP GPU
AndroidTM 2.3,
Gingerbread Supported by ARM
processor-based devices
Connect. Collaborate. Create.
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THE RISE OF SMART TV
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Digital Consumer Products
Most digital TVs shown at CES
2012 were based on ARM
technology
Mobile computing ecosystem is
becoming available for home
entertainment (Games, apps, etc.)
OEMs are innovating around a common
architecture bringing new services to
the screen
Digital TVs with 3D graphics
processors are beginning to ship
Most based on ARM’s Mali GPUs
Expect >50m Smart TVs with GPUs to
ship in 2012
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LG Cinema 3D Smart TV LG Dual Core L9 Chip
ARM® Processor-based SoC
Dual Core 1GHz ARM Cortex™-A9 CPU
ARM Mali™-400 MP4 GPU
Linux Operating System
OS supporting ARM processor-based devices
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ShadowGun with Unity on LG Smart TV
One of the best-looking
mobile games ever created
(ign.com)
Built with
Available Within
...and much more like
Frisbee Forever by Kiloo
Games
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HiSense XT68/69 Series Smart TV
AndroidTM based
Platform Supported by ARM processor-
based devices
Amlogic AML8726-M Multimedia
Smart Processor ARM® Processor-based SoC
ARM Cortex™-A9
ARM Mali™-400 MP GPU
Connect. Collaborate. Create.
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Skyworth E96RS Coocaa Smart 3D TV
Amlogic AML8726-M Multimedia
Smart Processor ARM® Processor-based SoC
ARM Cortex™-A9
ARM Mali™-400 MP GPU
Connect. Collaborate. Create.
AndroidTM 2.2,
Froyo Supported by ARM
processor-based devices
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TCL Smart Internet TV
Hi372X Super Smart SoC ARM® Cortex™-A9
processor-based SoC
Android™ 2.2,
Froyo Supported by ARM processor-
based devices
Connect. Collaborate. Create.
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SET-TOP-BOX IS GETTING
SMART TOO!
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Geniatech ATV300/1000/2000/3000/4000
Amlogic AML8726-M
Multimedia Smart Processor
ARM® Processor-based SoC
ARM Cortex™-A9
ARM Mali™-400 MP GPU
Connect. Collaborate. Create.
AndroidTM 2.2,
Froyo Supported by ARM
processor-based devices
Khronos Group OpenGL® ES
Cross-platform API for full-function 2D and 3D graphics
supporting ARM processor and GPU-based devices
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Trident® PNX8400 SoC
Based on ARM® CortexTM-A9 1250DMIPS at 600MHz
KAON Smart TV STB
AndroidTM Platform
Supported by ARM
processor-based devices
Connect. Collaborate. Create.
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Trident® PNX8400 SoC
Based on ARM® CortexTM-A9 1250DMIPS at 600MHz
Innodigital ntobe Box
AndroidTM 2.3, Gingerbread Supported by ARM
processor-based devices
Connect. Collaborate. Create.
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Norway Too - FXI Cotton Candy Samsung Exynos 4210 SoC
Same SoC used in Galaxy SII
ARM® Processor-based SoC
Dual Core 1GHz ARM Cortex™-A9 CPU
ARM Mali™-400 MP4 GPU
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HOW ARM CAN HELP YOU
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How ARM Can Help You
Free Developer Resources (Tools, Sample Code, Documentation)
www.malideveloper.com
Participate in the Norwegian Game Awards
ARM is a regular sponsor
Attend the ARM Graphics Workshop
Create stunning demos for ARM
Free development boards and devices
Terms and Conditions Apply
Join ARM (Trondheim, Lund, Cambridge)
www.arm.com/about/careers/graduates/index.php
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THANK YOU