future of work & future of recruitment

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Future of work & Future of recruitment @juhotoivola Estonian Recruitment Conference 2017

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Page 1: Future of Work & Future of Recruitment

Futureofwork &Futureofrecruitment

@juhotoivola

EstonianRecruitmentConference2017

Page 2: Future of Work & Future of Recruitment
Page 3: Future of Work & Future of Recruitment

Microtasks andonlinejobdistribution

Workisbeingsplitintosmallerandsmallerpieceswhichallowsfornewpeopletotaketheirsharebycompletingonepartofthework.

Expertsareutilizingeachothers’competenceandmundanetasksarebeingdelegatedtoworkforceservices(“virtualoffshoring”)

Page 4: Future of Work & Future of Recruitment

Virtualworkandlaptopnomads

Moreandmoreworkcancompletedfromwherever.

Employeesareincreasinglymobile,alsobeyondnationalborders.

Locationofworkislosingitsimportanceorcanevenbecomeaburdenforstaticbusinesses.

Page 5: Future of Work & Future of Recruitment

Project-basedwork

Workisbeingorganizedintoprojects,whichwillincreasinglybethebasisforemployment,ratherthanasteadyworkcontract.

Moreandmoreemployeesare“lookingforinterestingprojects”

Page 6: Future of Work & Future of Recruitment

Freelancers,consultantsandsubcontracting

Organizationsareincreasinglytacklingresourcingandeffectivenesschallengesbyutilizingfreelancersandotherformsofcommissionedworkinordertogetthingsdone.

Page 7: Future of Work & Future of Recruitment

Futureofrecruitment:strategicvstactical

Strategicrecruiting• Goal:becomeemployerofchoice• Bestmethods:talentcommunities;well-segmentedtargetgroupsderivedfromtalentstrategy,employercontentmarketing

Tacticalrecruiting• Goal:Fillopenpositionsandotherimmediatetalentneeds• Bestmethods:employeenetworks,internalandexternalreferrals,mappingandcontactingsuitablecandidatesfromonlinesources

Lessaboutopenpositions,moreaboutemployerbranding

“Whatrolesdoyouhaveavailable?”vs“WhywouldIworkforyou?”

Page 8: Future of Work & Future of Recruitment

Technologyhaskilledmanualrecruitment

Lessabout…• postingjobannouncements• readingapplications• meetingpeopleface-to-face• callingcandidatesviaphone• assessmentcentersandtests• recruitmentconsultants

Moreabout…• definingcriteria• teachingalgorithms• meetingpeoplethroughvideo• omnichannel communication• automatedsuccessprediction• recruitmentplatforms

Page 9: Future of Work & Future of Recruitment

MobileGlobal

SocialDigital

Page 10: Future of Work & Future of Recruitment

Mobile

Almost100%ofjobsearchandapplicationshappensonline

Over70%ofinternetusagehappensonamobiledevice

Fewcareerportalsareoptimizedtomobiledevices

Appsbeatbrowsersinuserexperienceandwilltakeadominantpositionasjobapplicationchannelbefore2020

Page 11: Future of Work & Future of Recruitment

Thenumberonekillerofjobapplicationprocessesis…

Mandatoryattachments

Page 12: Future of Work & Future of Recruitment

Global

• Inwhichlanguageareyouwritingyourannouncementsorcareerportals?Why?• Whatisthe“location”ofthejobandisthereastrongreasontokeepitfixed?• Haveyouconsideredofferingrelocationassistanceinordertoattractcandidatesfromothercountries?Whynot?

Page 13: Future of Work & Future of Recruitment

Social

• Recruitmentisn’tafunction,itshouldbepartofeveryone’sjobdescription.It’sprettymuchlikesales:anyonecanfindagoodlead.• Employeereferralsarebyfarthebestqualityandmostcost-effectivesourceofhires.Howdoyoumanageandmotivatereferrals?• Thepersonalityand(online)availabilityofrecruitersisbecominganimportantfactorininfluencingapplicantbehavior.Thepersonalbrandoftherecruiter cangivetheorganizationconsiderablecompetitiveadvantage.• Peopleexpecttoseehiringmanagersandfuturecolleaguesasactiveandvisiblestakeholdersintherecruitmentprocess.Wherearetheyhiding?

Page 14: Future of Work & Future of Recruitment

Digital

• Thereisabsolutelynoneedtodoanythingonpen-and-paper

• Automateeverythingyoucaninordertofocusontheessential

• Introducenewwaysofcommunicatingandsharinginformationtoincreaseprocessflowandcandidatehappiness

Page 15: Future of Work & Future of Recruitment

Inconclusion…

Inordertounderstandthefutureofrecruitment,itisessentialtounderstandthefutureofwork!

Technologymakesrecruitmentlessmanualbutnotanyeasier

Allrecruitmenthasbecomemobile,global,socialanddigital– makesuretoleverageallfourpillarstoboostyourrecruitmentefforts

Page 16: Future of Work & Future of Recruitment

Thankyou- let’sstayintouch

FeelfreetoconnectwithmeinLinkedInandgivesomefeedbackaboutthispresentation!

Ifyouwanttocontinuetalksaboutthefutureofworkandrecruitment,youcanalwaysreachmethroughwww.juhotoivola.fi

IloveEstoniasofeelfreetoinvitemeoverinthefutureaswell.

Now– let’sgettoworkandshapethefutureofworktogether!J