Mia DandCEO, Lighthouse3.com

Future-Proof Your Customer Experience with AI (Robots optional)

Organize | Optimize | Innovate

https://lighthouse3.com@Lh3com

I'm sorry, Dave. I'm afraid I can't do that.

http://observer.com/2015/08/stephen-hawking-elon-musk-and-bill-gates-warn-about-artificial-intelligence/

Artificial Intelligence is not new….

Alan Turing, Creator of

Modern Computing in

1950, “Can Machines

Think?”

The Turing test - a test for intelligence in a

computer that a human is unable to

distinguish the machine from a human by

using the replies to questions put to both.

AI vs. HumanCan you tell the difference? TAKE THE QUIZ.

COURTESY: NY TIMES

http://www.nytimes.com/interactive/2015/03/08/opinion/sunday/algorithm-human-quiz.html?_r=0

http://www.cs.bham.ac.uk/~jxb/IAI/w2.pdfhttp://www.slideshare.net/marina761/cpts-440-540-artificial-intelligence-5920672

Foundation of AI – Multiple Disciplines

Neural Networks – e.g. brain modelling,

Expert Systems – e.g. decision support systems, teaching

Evolutionary Computation – e.g. genetic algorithms,

programming

Vision – e.g. object, image recognition

Voice Processing– e.g. speech recognition

Natural Language Processing – e.g. machine translation

Planning – e.g. scheduling, game playing

Machine Learning/Deep Learning – e.g. decision tree

learning, advanced

Robotics – e.g. intelligent control, autonomous exploration

http://www.cs.bham.ac.uk/~jxb/IAI/w2.pdf

More than

killer robots

Travel

Email spam filter

Your phone

AI - it’s everywhere!

http://dlb-network.com/photographyomn/funny-airplane-landing

And in a variety of forms.

This is the droid you were looking for!

http://www.livescience.com/47544-history-of-a-i-artificial-intelligence-infographic.html

http://www.livescience.com/47544-history-of-a-i-artificial-intelligence-infographic.html

End of AI Winter?

Catalysts for growth

#1 Technological Advances

#2 Increase in Investments

#1 Technological Advances & Opportunities

Moore’s law. Massive increase in computing

power available at a given price and size.

Big data. Increase in the volume of text,

voice, video, image and other data

available to test and refine AI models

The Internet and the cloud. Increases access

to data and enables collaboration, training

of AI systems

New algorithms. Advanced algorithms help

dramatically improve the performance of

machine learning

http://www.theatlantic.com/sponsored/deloitte-shifts/demystifying-artificial-intelligence/257/

Moore’s Law + “Law of Accelerating Returns” =

exponential growth.

Human brain capacity = 1016

or 10 quadrillion cps (calculations per second)

Prediction - affordable

computer by 2025 that rivals

the power of the brain.

Ray Kurzweil, computer scientist, inventor, futurist, co-

founder of Singularity

University

http://waitbutwhy.com/2015/01/artificial-intelligence-revolution-1.html

#2Increase in Investment and open access to AI platforms

Increase in AI investment – Robotics, AI to

become $153bn market by 2020 – Bank of

America (Financial Times)

Significant acquisitions of AI startups by

technology giants

Google – Deepmind (Deep learning)

Microsoft – SwiftKey (Natural Language,

Predictive)

Apple – Emotient (Facial analysis), Perceptio

(image recognition)

Facebook - Wit.ai (Natural language)

Amazon – Orbeus (Image analysis)

IBM – Cognea (conversational AI)

All major technology companies opening up their

AI research and platforms

http://www.theatlantic.com/sponsored/deloitte-shifts/demystifying-artificial-intelligence/257/

The chips are called TPUs, short for Tensor Processing

Unit, Google’s open source AI framework, TensorFlow

“Springboard” AI-powered assistant - Google Apps customers can search

through the content of the documents they store in their

Google Drive, along with their contacts and calendar entries, all in one place. It will also use AI to proactively find

information that may be relevant to what you're working on.

http://www.wired.com/2016/06/may-already-using-googles-ai-chips-not-know/

http://www.theverge.com/2016/3/9/11185030/google-deepmind-alphago-go-artificial-intelligence-impact

Deep Learning:

Go is an abstract strategy board game that dates back nearly 3,000 years.

AlphaGo uses deep learning and neural networks

Opening up apps to outside

developers - messaging platform

iMessage, Maps and Siri.

- More AI and third-party

integrations = < fatigue for

overwhelmed consumers

- Facial recognition to cluster

people together in your photo

collection.

- “Memories” groups people

together by location

- Siri coming to desktop

computers.

https://www.washingtonpost.com/news/the-switch/wp/2016/06/13/apples-big-announcement-on-artificial-intelligence-is-a-massive-change-for-

the-company/

Shift to MassConversational engagement

Adding “e” -engagement to e-commerce

Delivering exceptional customer service at scale

Scheduling/ Planning

Visual self-expression = to increase in need for …

What do users really want?

There’s a new way to uncover customer needs.

https://imotions.com/

User Research

John Gottman, a psychologist at the University of Washington and

founder of the Gottman Institute and University of California-

Berkeley psychologist Robert Levenson found contempt along with

the negative behaviors of criticism, defensiveness, and stonewalling

— to predict divorce with 93% accuracy.

"Contempt," says Gottman, "is the kiss of death."

Predictive power of expressions

Reduce

customer churn,

improve

retention.

AI can give the

visually

impaired the

ability to see

This technology

can change

the world

https://research.facebook.com/blog/teaching-machines-to-see-and-understand/

Facial & Image Recognition for search

Adding intelligence to images

https://www.yahoo.com/tech/foodie-startup-uses-ai-image-204013320.html

http://www.ibm.com/smarterplanet/us/en/ibmwatson/what-is-watson.html

Rise of big data

Untapped potential

Applications for your

business:

Match customers with

the right products!

Voice is the new computing interface

Voice queries on the rise

Amazon Echo is the

smart voice-activated

speaker that can

control your whole

house – stream music,

play podcasts, control

lights, thermostat,

reserve Uber, order

from Amazon, etc.

Cars –Another paradigm shift

http://www.condenaststore.com/-sp/Does-your-car-have-any-idea-why-my-car-pulled-it-over-New-Yorker-Cartoon-Prints_i14137726_.htm

Fact or Fiction? QUIZ – SLATE

http://www.slate.com/articles/life/quizzical/2016/03/artificial_intelligence_quiz_separate_fact_from_science_fiction.html

How do I get started?

#1) What business problem are you trying to solve?

ACQUISITION, LOYALTY, AWARENESS, INSIGHTS, EFFICIENCY, OTHER?

#2) Culture: Stay ahead or catch up?

CONTINUOUS INNOVATION, OPTIMIZATION…

#3) Which trend is most relevant to your business?

AI (VOICE, IMAGE, NLP, ETC.), BIG DATA, IOTOR OTHER

#4) What resources & capabilities do you have?

TECHNOLOGY, DATA, CONTENT, ETC.

#5) Be willing to test…and fail. CULTURE CHANGE, FIND SUPPORTERS/ CHAMPIONS

Thank you!@MiaD