GAMIFICATION READING

LIST 75+ pieces we recommend for your deep dive into

gamification

INCLUDES: The best books, articles and videos about gamification, behavioural psychology, game design and more

Pete Jenkins, Vasilis Gkogkidis, & Kira Downer

RECOMMENDED BY:

Reality Is Broken: Why Games Make Us Better

and How They can Change the World

Jane McGonigal

For The Win: How Game Thinking Can Revolutionize

Your Business

Kevin Werbach; Dan Hunter

Game Thinking: Innovate Smarter & Drive Deep

Engagement with Design Techniques from Hit

Games

Amy Jo Kim

Even Ninja Monkeys Like to Play: Gamification Game

Thinking and Motivational Design (Unicorn Edition)

Andrzej Marczewski

Actionable Gamification: Beyond Points, Badges,

and Leaderboards

Yu-kai Chou

The Gamification of Learning and Instruction:

Game-Based Methods and Strategies for Training and

Education

Karl M. Kapp

A Theory of Fun

Raph Koster

Games and Gamification in Market Research

Betty Adamou

The Business of Gamification - A Critical

Analysis

edited by Mikolaj Dymek & Peter Zackariasson

SuperBetter

Jane McGonigal

GAMIFICATION

Total Engagement: How Games and Virtual

Worlds Are Changing the Way People Work

and Businesses Compete

Byron Reeves

Business Gamification for Dummies (ebook)

Kris Duggan; Kate Shoup

The Gamification Revolution: How

Leaders Leverage Game Mechanics to Crush the

Competition

Gabe Zichermann & Joselin Linder

Gamify

Brian Burke

Play to Learn: Everything You Need to Know About Designing

Effective Learning Games

Sharon Boller; Karl M.

Kapp

Gamification by Design

Gabe Zichermann

GAMIFICATION

Game Plan: Using Gamification to Entertain Strategic Renewal with

Environmental Velocity

Ian McCarthy; Kirk Planger;

Karen Robson; Jan H Kietzmann; Layland Pitt

http://bit.ly/2HOjFCo

The Use of Gamification Mechanics to Increase Employee and User

Engagement in Participative Healthcare Services

Wafa Hammedi; Thomas Leclerq;

Allard C.R. Van Riel

http://bit.ly/2BkfKHy

From Game Design Elements to Gamefulness: Defining Gamification

Sebastian Deterding; Dan Dixon, Rilla

Khaled; Lennart Nacke

http://bit.ly/2CZshQK

Does Gamification Work?—A Literature Review of Empirical

Studies on Gamification

Juho Hamari; Jonna Koivisto; Harri Sarsa

http://bit.ly/2DNphst

Does Gamification Work? — A Literature Review of Empirical

Studies on Gamification

Juho Hamari; Jonna Koivisto; Harri Sarsa

http://bit.ly/2Ga8jHa

Designing Cooperative Gamification: Conceptualization and Prototypical

Implementation

Benedikt Morschheuser; Alexander Maedche; Dominic Walter

http://bit.ly/2MPnrKC

ACADEMIC ARTICLES

A Theory of Work Gamification: Something Old, Something New, Something Borrowed, Something

Cool?

M. Teresa Cardador; Gregory G. Northcraft; Jordan Whicker

http://bit.ly/2REutT0

How to Gamify? A Method for Designing Gamification

Benedikt Morschheuser; Karl Werder; Juho Hamari; Julian Abe

http://bit.ly/2t3WB8n

How Gamification of an Enterprise Collaboration System Increases

Knowledge Contribution: An Affordance Approach

Ayoung Suh; Christian Wagner; Alimohammad Shari; Raian Ali

http://bit.ly/2GoJy9d

Obstacles and Challenges in the Use of Gamification

for Virtual Ideas Communities

Christian Scheiner; Phillipp Haas; Ulrich Bretschneider; Ivo Blohm; Jan

Marco Leimeister

http://bit.ly/2TtC2xK

Engaging the Crowd of Stakeholders in Requirements Engineering via

Gamification

Fabiano Dalpiaz; Remco Snijders; Sjaak Brinkemper; Mahmood

Hosseini

http://bit.ly/2DUrgv1

A Definition for Gamification: Anchoring Gamification in the Service Marketing Literature

Kai Huotari; Juho Hamari

http://bit.ly/2Srpiuf

ACADEMIC ARTICLES

The Art of Game Design: A Book of

Lenses

Jesse Schell

Game Design Workshop

Tracy Fullerton

Glued to Games: How Video Games Draw Us

in and Hold Us Spellbound

Richard M. Ryan; Scott Rigby

Blood, Sweat and Pixels

Jason Schreier

Game Frame: Using Games as a Strategy

for Success

Aaron Dignan

Games User Research

edited by Anders Drachen; Pejman

Mirza-Babaei; Lennart Nacke

Game Design Workshop

Tracy Fullerton

GAMES DESIGN

The Small Big

Steve Martin; Noah Goldstein; Robert Cialdini

Freakonomics

Steven Levitt; Stephen Dubner

Hooked: How to Build Habit-Forming Products

Nir Eyal

Drive

Dan Pink

The Power of Habit

Charles Duhigg

The Participation Revolution

Neil Gibb

Flow: The Psychology of Optimal Experience

Mihaly Csikszentmihalyi

Spark: The Revolutionary New Science of Exercise

and Play

John J Ratey

The Upside of Irrationality: The Unexpected Benefits of Defying Logic at Work and at

Home

Dan Ariely

Blink

Malcolm Gladwell

Nudge

Richard Thaler; Cass Sunstein

Gamestorming: A Playbook for Innovators, Rule-

breakers, and Changemakers

James Macanufo; Sunni

Brown

WIDER READING

Selling Gamification to Gamers aka Selling Ice to Iceland Will Stuart-Jones http://bit.ly/GEU18_WSJ

Creating a Gamified Learning Strategy for the Modern Workplace Juliette Denny http://bit.ly/GEU18_JD

Scaling Enterprise Gamification from 100 to 100,000 Players Munch Lam http://bit.ly/GEU18_ML

The Present and Future of Gamification Research in Europe Dr. Marigo Raftopoulos; Samantha Clarke; Dr. Zac Fitz-Walter; Vasilis Gkogkidis http://bit.ly/GEU18_RES

The Present and Future of the Gamification Industry in Europe Rob Alvarez; Juliette Denny; Will Stuart-Jones; Munch Lam http://bit.ly/GEU18_IND

GAMIFICATION EUROPE: VIDEOS

Cultural Differences in Gamification Ahmed Hossam; Jasmine Karatas; Sylvester Arnab http://bit.ly/GEU17_CULTURE

Lessons From the Front Line Andrezej Marczewski http://bit.ly/GEU17_AM

Death by Badges: How Superficial Gamification Turned my Project Into Something Else Rob Alvarez http://bit.ly/GEU17_RA

Gamified Social Media Performance Coaching at the UN Toby Beresford http://bit.ly/GEU17_TB

How NOT to Run a Gamified Classroom Bernardo Letayf http://bit.ly/GEU17_BL

GAMIFICATION EUROPE: VIDEOS

The Power of Play in Higher Education Horst Streck http://bit.ly/GEU17_HS

Employee Engagement Experience with Gamification Ahmed Hossam http://bit.ly/GEU17_AH

Ready4Tomorrow: A Gamified 5G Learning Project from Nokia Athens Alex Chalkias http://bit.ly/GEU17_AC

Strategic Use of Gamification in a Technology Startup R&D Dr. Jan Storgårds http://bit.ly/GEU17_JS

Designing Cooperative Gamification: The Happyformance Case Study Dominique Mangiatordi http://bit.ly/GEU17_DM

GAMIFICATION EUROPE: VIDEOS

The Hero’s Journey is no Longer Serving Us Jeff Gomez http://bit.ly/GEU17_JG

My Journey, Struggles and Learnings in Gamification Jasmine Karatas http://bit.ly/GEU17_JK

How to Empower an International Sales Team with Octalysis Gamification Joris Beerda http://bit.ly/GEU17_JB

The Importance of Choice and the Pitfalls of Chance Will Stuart-Jones http://bit.ly/GEU17_WSJ

Designing a Superwoman’s Journey – Gender and Diversity in Gamification Sabrina Bruehwiler http://bit.ly/GEU17_SB

GAMIFICATION EUROPE: VIDEOS

Don’t Just Use Gamification, Think Hybrid Solutions Sylvester Arnab http://bit.ly/GEU17_SA

Playing to Win in the Large $10m to $100m+ Digital Transformation Deals Mac Karlekar http://bit.ly/GEU17_MK

Zero-Cost Gamification: How Can We Do That? Adam Pusztai http://bit.ly/GEU17_AP

The Good, the Bad & the Ugly Pedro Crespo http://bit.ly/GEU17_PC

Game Mechanics SUCK Without Narrative Melinda Jacobs http://bit.ly/GEU17_MJ

GAMIFICATION EUROPE: VIDEOS

Designing to FAIL – First Attempts In Learning An Coppens http://bit.ly/GEU17_ANC

The 8 Archetypes of Gamification Failure Dr. Marigo Raftopoulos http://bit.ly/GEU17_MR

Gamification Works Because of Science Ercan Altuğ Yilmaz http://bit.ly/GEU17_EAY

Bankrupting Gamification – When a Method Becomes Mythologised Dr. Karen Cham http://bit.ly/GEU17_KC

Theory vs. Practice in Implementing Successful Gamification Dr. Michael Wu http://bit.ly/GEU17_MW

GAMIFICATION EUROPE: VIDEOS

Women in Gamification Panel Session: Designing for Inclusion Melinda Jacobs; Sabrina Bruehwiler; An Coppens; Marigo Raftopoulos http://bit.ly/GEU17_WIG

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About us:

Gamification+ is a gamification consultancy offering services such as training,

speaking and strategy. We make work more fun than playing games.

www.gamificationplus.uk /GamificationplusUK /GamificationPlus

@Gamificationplus /gamificationplus @Gamifiplus

GAMIFICATION EUROPE: VIDEOS

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